Explores the real reasons why America has lost its leading edge to foreign rivals. Discusses the techniques and strategies behind the few recent American successes. 9 detailed case histories.
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Book Description
Editorial Reviews
From Publishers Weekly
American business, focusing on quick profit rather than long-term progress, is falling behind in research and development, the heart of new product discovery, assert the authors in what PW described as "a study that U.S. business leaders can ignore only at their peril."
Copyright 1990 Reed Business Information, Inc.
Copyright 1990 Reed Business Information, Inc.
From Library Journal
These two books focus on a concern of much recent economic literature: the lack of competitiveness of U.S. industry in global markets and the apparent takeover of the U.S. economy by foreign investors. American corporations are facing stiff challenges, not only in world markets but in their own backyard from locally based foreign-controlled enterprises. Glickman and Woodward present evidence for the comforting fact that Americans have not, as yet, lost control over their economic destiny. They also explode the myth that foreign investment creates new jobs by pointing out that outside money has, by and large, gone into existing plants. If it is assumed, for argument's sake, that America has become a second-rate economic power, then the overwhelming question seems to be whether, and if so how, it can become number one again. Foreign competitors are typically more productive, technologically equal or superior, and mostly blessed with lower labor costs. In spite of this, according to Magaziner and Patinkin, it is possible for the United States to recapture preeminence in world markets. Using a number of actual case histories, they develop a strategy for making U.S. corporate structure lean, mean, and hungry for success. Both books are extremely topical and eminently readable. Recommended for academic and large public libraries.
- M. Balachandran, Univ. of Illinois Lib., Urbana
Copyright 1989 Reed Business Information, Inc. --This text refers to the Hardcover edition.
- M. Balachandran, Univ. of Illinois Lib., Urbana
Copyright 1989 Reed Business Information, Inc. --This text refers to the Hardcover edition.
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