Most helpful positive review
21 of 22 people found the following review helpful
Complex interesting flavor, at the cost of intensity
on April 3, 2013
I originally tried this cinnamon while on sale, and I enjoy it. It's quite mild and complex. If you use it in recipes where there are lots of competing flavors like cookies or breads with nuts or fruits, you may need to use 2-3x the what the recipe calls for. That being said, it is a more interesting complex flavor than your typical strong cinnamon from the regular cinnamon shelf.
Further reading: When I used this I realized it was less strong, and started my learning about cinnamon. Simply googling "why is organic cinnamon less strong" yielded a lot of results about "why" it's milder, different types of cinnamon, etc. So while my headline is my summary, I later learned it comes with reason.