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"...autobiography of the inventive gastronome who did much to insert Italian cooking into the world of haute cuisines in New York...a kind of oral history more integrated than the usual as-told-to-approach." (The New York, July 18, 2004)
Possibly, one day, there will be another restaurant in New York City (or London, for that matter or Rome or even Paris) that packs as much glitter, social striving and jet-set cachet under one roof as Le Cirque in its prime, although one tends to doubt it. The former Canadian prime minister, Brian Mulroney, collected his mail at the restaurant, and Roy Cohn dined there so often that the kitchen famously gave him his own private jar of mayonnaise. On any given night between, say, the first Reagan inauguration and the end of the Giuliani era, the rooms at Le Cirque—and its Ornate successor, Le Cirque 2000—were so saturated with assorted dignitaries, social luminaries and Wall Street fat cats that the owner, Sirio Maccioni, could identify his patrons not just by their dining habits but by the number of bodyguards in their entourage. "Reagan himself had only two," Sirio writes in his engaging new memoir. "Niarchos used to have more than that! And Marcos came with 8 and Somoza with 12!"
What the corpulent ex-dictator of Nicaragua actually ate isn't recorded here, and it doesn't really matter. Maccioni, who grew up on a farm in Tuscany and worked as a young waiter in some of the great hotels of Europe, is a practiced and inventive gastronome. He was the first restaurateur to introduce simple Italian cooking into the stodgy, Francocentrlc world of haute cuisine. We can all thank Le Cirque for the omnipresence of crème brûlée, and many great chefs (Daniel Boulud and David Bouley. to name just two) have passed through its kitchen. But Maccioni divined, from an early age, that the restaurant business in New York is less about food than about entertainment. In a city hooked on status and power, celebrities are the ultimate entertainment. While celebrities enjoy a good meal (Ronald Perelman prefers his flounder "burnt to perfection," according to Boulud), what they like best is close proximity to other celebrities.
In putting together this surprisingly readable book, Maccioni and his collaborator, Peter Elliot, have rejected the canned "as told to'" formula in favor of a more authentic oral-history approach. Elliot's sections are interspersed between passages by Sirio, members of his family, informed food people (Julia Child, Ruth Reichl, Alain Ducasse) and Sirio's myriad celebrity friends. Some of the celebrity quotations are informative; some sound as if they've been composed by press agents in the backs of limousines. But the most effusive, entertaining voice belongs to Sirio himself, who recalls his humble childhood (his mother died when he was young; his father was killed during World War II), his dictatorial training in the kitchens of Paris and his rise to New York dining prominence as the maitre d' hôtel at the old café society watering hole, the Colony.
The secret to flattering very important people, it turns out, is to be charming and professional and not to flatter them at all. Sirio is careful to refer to his many fancy customers as "clients" and never "friends." One of his least favorite words is "presumptuous," as in ''to a Tuscan to be presumptuous is the worst thing you can be." He cuts his teeth as a waiter at the Hotel La Pace, in his hometown, Montecatini, serving grand figures like the Duke and Duchess of Windsor. In Paris, he is befriended by Yves Montand, who gets him a job in the kitchens of the Hotel Plaza-Athenée. By the time Sirio ascends to the Colony, he is fluent in five languages and possesses the innate ability, as Boulud puts it, to "serve the king of Spain and make him feel like he's not the king of Spain." Of course, if you happen not to be the king of Spain, you may be in a little trouble, to which Sirio replies, "What is so wrong with elite?"
You'd expect a memoir like this one to be filled with shameless name-dropping and, of course, it is. But "Sirio” is also a very fine book about the business of high-end restaurants, and when Maccioni discusses his clients, it is always discreetly within the context of his trade. We learn that Maria Callas could be difficult and Pamela Harriman controlling, and that Elizabeth Taylor and Richard Burton regularly sat down at 2:30 p.m. at the Colony and commenced yelling at each other until dinner. Frank Sinatra develops the habit of critiquing his meals at Sirio's restaurants by writing the words "yes" or "no" on cocktail napkins. When Sirio returns the favor (he writes "no" after Sinatra's friends make fun of President Jimmy Carter's mother), Sinatra refuses to set foot in Le Cirque, and takes his meals in his limousine while his wife eats her lunch inside. And then there's Frank Zappa, whom Sirio momentarily bars from the restaurant because he's not wearing a jacket and tie. Zappa becomes a regular client, and when he’s dying of prostrate cancer, Sirio sends a chef out to Los Angeles to prepare him a last serving of crème brûlée.
At the height of his powers, Sirio Maccioni comes off as a formidable social force, part Fred Astaire, part Escoffier, part L.B.J. Crème brûlée aside, his great culinary insight was to leaven the tired parade of soufflés and creamy sauces with what he calls "a bistro menu raised to my standards.” To execute this menu, he hired a succession of accomplished and soon-to-be-famous chefs ("cooks," he likes to call them), most notably, Alain Sailhac, Boulud and an enigmatic Cambodian refugee named Sottha Khunn. These days, of course, the cooks are the ones opening the hot new restaurants, and Sirio has announced that Le Cirque 2000 will close in its current form at the end of the year. But wherever you look in the dining world, the Maccioni touch remains. It's in the overpriced bowl of white truffle risotto at your local bistro, and the public's endless appetite for towering, decorative desserts. Sirio was one of the first to fly in seasonal ingredients from around the globe, and it was Sirio who led the great gourmet cattle stampede to Las Vegas. And no matter what the restaurant, if you want a good table on a crowded evening, it still helps to be the king of Spain. —Adam Platt (The New York Times Book Review, July 11, 2004)
New York’s social history can often be traced through its restaurants. The robber barons adored Delmonico’s, 1950s media darlings fancied the 21 Club and the 1980s’ power elite loved Le Cirque and its dazzling owner, Sirio Maccioni. Maccioni learned his trade in the hotels and restaurants of Europe and New York. By the early 1980s, the dashing Italian was ready to launch his own culinary experiment, and for more than 20 years, Le Cirque on East 65th Street epitomized near-reckless luxury. At first, Le Cirque was known more for the exclusivity of its customers, a blue-ribbon gaggle of celebrities and politicians (many of them, from Nancy Reagan to Frank Zappa, befriending Maccioni) than for the food. But Maccioni’s aggressive spending and the free rein he gave his chefs soon resulted in a dining revolution. The restaurant served as the training ground for chefs like Daniel Boulud, and it claims to have invested Pasta Primavera. Maccioni’s memoir is mostly a stream of reminiscences, with a dash of loving quotes from celebrities. It’s a doting portrait of, in the words of Ruth Reichl, “the most important restaurateur of the era.” Agent, Mort Janklow. (June)
Forecast: Like Everyone Comes to Elaine’s (Forecasts, Jan. 5) this book is a sure to generate some New York media coverage (it’s already been excerpted in Vanity Fair) and could be popular among New Yorkers interested in the city’s social scenes. (Publishers Weekly, May 24, 2004)
Daniel Boulud and Sirio Maccioni had a bitter breakup thirteen years ago, when Boulud left Le Cirque. But last Monday afternoon, Boulud reluctantly agreed to attend a lunch at Le Cirque in honor of Maccioni and Peter Elliot’s book, Sirio: The Story of My Life and Le Cirque. (In the book Maccioni complains, "The last years, Daniel wasn't cooking, he was just handing out business cards.”) "Daniel and I talked about business a lot and the future, which may bring a big surprise for everyone,” says Maccioni, hinting that they may form another partnership. Restaurant sources also say Boulud is opening a new restaurant in an old bank on the Upper West Side, but Boulud declined to comment… (New York Magazine, May 24, 2004)
IF too many cooks spoil the broth, you wouldn't have wanted to slurp the soup at the luncheon Sirio Maccioni hosted at Le Cirque for all the chefs who have cooked at his restaurant over the years and are featured in his new book, "Sirio: The Story of My Life and Le Cirque." Former employees Daniel Boulud, Geoffrey Zakarian, Alain Sailhac, Michael Lomonaco and Jacques Torres were there the other day while Andre Soltner and Alain Ducasse came along to lend support. The chefs left lunch with aprons bearing the legend, "I Survived Sirio." (The New York Post, May 16, 2004)
WHEN SIRIO MACCIONI kicks off his autobiography, written with Peter Elliot, the party won't be half measure. Sirio is turning Le Cirque over to a June 15 gala with every great chef and restaurant owner in New York invited, along with all those who've been overand under-tipping for 30 years - Marella Agnelh, Oscar de la Renta, Henry Kissinger, Anne Bass, Rudy Giuliam, Mario Cuomo, William O'Shaugnessy, Alain Ducasse, Ron Perelman, Donald Trump, Ivana Trump, Reinaldo and Carolma Herrera, Lally Weymouthand that's only the tip of the iceberg! They'll eat Sirio's caviar in the Red Room, the Blue Room, the Library, the big room upstairs; it will be an invasion of the chic and the undead. Sirio's "The Story of My Life and Le Cirque" contains aphorisms and life lessons: "Right or wrong, when you stand by someone, you stand by them always. You don't always have to like them. If you supported them when they were strong, you support them when they are weak." Hmmm . . . does this apply to one's feelings about the elected president? Just asking. (New York Post / Liz Smith column, May 14, 2004)
As times have changed for us all we reasonably could agree that the art of the "cafe society" in the restaurant history is or has been lost. Read morePublished 2 months ago by Chef Bruce
This was a fabulous read. I have recommend it to friends. I now want to eat at one of Sirio's restaurants. I also bought the cookbook by his wife, also entertaining. Read morePublished on December 30, 2007 by Steven H. Adler
Thank you Mr. Maccione for writing your life story. I have always wanted to eat at Le Cirque and since I never get to New York I will probably not have that pleasure, but I now... Read morePublished on March 18, 2007 by Cameron
This is going to be a very short review.
This is one of the best biographies on someone in the restaurant business I have ever read. Read more
What a piece of name dropping puff pastry this book is. Despite the recipes peppered throughout the book don't expect to have a greater understanding of food and wine after having... Read morePublished on February 5, 2005 by Sea Salt
Great stuff! Lots of good behind the scenes stories about New York's "creme de le creme" and even some insinuations about european restuarant people. Read morePublished on August 24, 2004 by doggydoctor
An enjoyable read. Sirio is an italian immigrant who shrewdley made his way to the top of New York's restuarant ladder and reinvented the restuarant business to what it is today. Read morePublished on August 22, 2004 by L. A. Dinwiddie
THEY DONT SERVE BALONEY AT LE CIRQUE BUT PARTS OF THIS VERY SLOPPY BOOK ARE BALONEY. ANDRE SURMAIN, ORIGINAL OWNER OF LUTUCE, IS MIS-NAMED "HENRI"; JACOBS, SIRIO'S LAWYER IS MIS... Read morePublished on August 20, 2004 by ZYBYSKO
Not sure how many of you read this book, but if you have then you know what im talking about. First question goes to the author of this piece - Is this a cookbook or the receipe... Read morePublished on July 29, 2004 by Dan Grzyb