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Six-Figure Musician - How to Sell More Music, Get More People to Your Shows, and Make More Money in the Music Business (Music Marketing [dot] com Presents) [Kindle Edition]

David Hooper
4.8 out of 5 stars  See all reviews (72 customer reviews)

Print List Price: $14.95
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Book Description

ON SALE FOR A LIMITED TIME ONLY -- GET IT NOW FOR JUST $4.99!


An Open Letter to Any Musician Who Wants to
Make $100,000 (or More) in the Music Business

You're in a career where it's considered "normal" to be broke. If you were doing anything else for a living, you'd have given up by now. 

And I'm sure there are people in your life who wish you'd do just that... They want you to settle down, get a "real" job, and make music a hobby.

Screw 'em. The truth is, if you know what to do, you can make a lot of money as a musician.

This book shows you what to do. You'll learn exactly how to make money with your music -- in the club, on the Internet, and on the road.


Here's a taste of what's waiting for you...

  • How to get record labels to approach you (instead of you chasing them)

  • Nobody at your shows? I'll show you several ways to fix that...

  • "The Drip Method" -- The most profitable way to release music.

  • A 100-year-old marketing trick developed by a woman thought to be "too fat and ugly" for a career in music -- today it works better than ever!

  • The greatest threat to your music business success (it's not piracy) and how to neutralize it.

  • A songwriting secret from successful drag queens and pissed off karaoke singers so potent, it almost guarantees a great song!

  • How a $10 "kitchen appliance" will make you a better songwriter

  • 4 proven "cures" for music business burnout and overwhelm

  • What it takes for a musician to make $150,000/year (with only 500 fans)

  • Rules for social media. Ignore these at your own risk.

  • "Superfan" Secrets - How to develop fans who buy everything you sell.

  • How to sell lots of music... without being obnoxious or turning people off

  • Are you a musician over 40? Why age doesn't matter anymore...

  • Proven, word-for-word "scripts" and emails that get people to buy your music

  • 8 ways to make money giving your music away for free

  • A small change in the way you release new music that is so powerful, you will double the money you make

And that's just for starters. There's a lot of money to be made in the music business and this book will make sure you don't miss out.



Now is your chance. If you want a successful career as a musician, this book will help you.


Editorial Reviews

From the Author

WHY I WROTE THIS BOOK:

I was born in Nashville and grew up around the music industry. I did my first recording session when I was only six years old, singing on a children's album, and went from there. We had a full-blown recording studio in my high school.

Having lived in Nashville the majority of my life, I've seen the highs and lows of the music business and how they have affected both the city and the people who live here. I wrote this book to share my knowledge of music marketing and show "evergreen" music marketing methods that have worked in the past, are working now, and will continue to work in the future.

WHY THIS BOOK IS DIFFERENT:

This book is about music marketing, but in many ways, it's as much about psychology and what gets people to take action.

Without action, nothing happens. Nobody comes to your shows, nobody buys your music, and you don't make money.

A word like "psychology" scares people though -- maybe more than "marketing." 

I kept this in mind when writing Six-Figure Musician - How to Sell More Music, Get More People to Your Shows, and Make More Money in the Music Business.

Having been to school for music, I know that "academics" and the business of music can destroy what music is supposed to be. Music should be fun, it should be an expression of you, and it should be something that connects people.

I wrote 
Six-Figure Musician - How to Sell More Music, Get More People to Your Shows, and Make More Money in the Music Business to show music marketing can be just as fun as the music itself.

Music marketing is simply 
an extension of you and your music. That's it. It's not a "secret formula" a hipster marketing agency comes up with or a list of things that, once you check them off, will magically sell more music.

It's just you, and everything you and your music already are, but brighter, louder, faster, stronger, and taller.

That's what 
Six-Figure Musician - How to Sell More Music, Get More People to Your Shows, and Make More Money in the Music Business is about. It's how to showcase what you already have, but do it in a big way.

And here's the best part...


All your music marketing can be done
while you're playing music. It doesn't take a lot of time and can be incorporated into what you're already doing.

About the Author

David Hooper is the founder is MusicMarketing.com and specializes in helping upcoming musicians pursue music fulltime. He is based in Nashville, TN.

Product Details

  • File Size: 369 KB
  • Print Length: 274 pages
  • Page Numbers Source ISBN: 1608423336
  • Publisher: MusicMarketing.com (January 29, 2013)
  • Sold by: Amazon Digital Services, Inc.
  • Language: English
  • ASIN: B00B854872
  • Text-to-Speech: Enabled
  • X-Ray:
  • Lending: Enabled
  • Amazon Best Sellers Rank: #59,058 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
  •  Would you like to give feedback on images?


Customer Reviews

Most Helpful Customer Reviews
3 of 3 people found the following review helpful
Format:Kindle Edition|Verified Purchase
This book is filled with practical ideas to help an artist engage with their fans. Whilst it is primarily written for musicians, as I read it I kept substituting the word musician for writer, painter, sculptor, comedian, visual artist and nearly all the ideas still worked.

There is a little bit of content on the discipline of being an artist - writing regularly, work life balance etc. And another section on finding your niche, but the focus of the book is marketing and fan engagement.

One reviewer says there is nothing really new in this book. Sure if you have been around for awhile many of the ideas may already be familiar to you. That may be the case, but everyday, based on the sample of bands I follow, I now see examples where they have missed the opportunity to better engage with me.

All throughout the book, the author discusses the finer details of engagement. For example, don't email your Michigan fans about your up-coming LA tour. So straightaway you get the tip that we need to collect more information from fans than just their email addresses - otherwise how to we know who lives in Michigan or LA. Plus we don't want to be spamming fans with information that isn't relevant to them.

The author provides good insight into the impact of digital piracy on your material and how you can leverage positively from it. There are great ideas for creating crowd engagement at gigs as well as scripts for promoting merchandise between sets.

The book doesn't read as a treatise on how to rip money off your fans at every juncture. It is written for an artist who is committed to their craft and wants to bring their fans along with them for the journey of their career.
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3 of 3 people found the following review helpful
5.0 out of 5 stars Yes! Yes! Yes! June 8, 2013
By Abigail
Format:Paperback|Verified Purchase
This book has been the singularly most helpful piece of literature on the business of music that I have ever read (and believe me, I have read A LOT.

If you're anything like me (an innate researcher who, when determined to do something, reads every book on the subject) you've probably become a little jaded by the massive amount of un-helpful information targeted to musicians. I can't tell you how many books I have thrown across the room in disgust when it became clear that a) the author had no idea what they were talking about and were stuck in a business model that died pretty much 20 years ago or b) the book was really more like a guide to make some money from your music hobby rather than how to create a passion driven career.

Thankfully, this book is up to date in it's understanding of how the industry works, and offers many timeless tips that will continue to be effective no matter what the next trend is.

It is also a guide on how to have a serious career in music that supports your goals. None of this namby pamby day job crap.

Everything that you need to know to get started is in this book: from how to manage your time and set achievable goals, to scripts to use on stage to promote yourself (as well as going into the psychology of why what works, works.) By the end of the book you'll have a better understanding of where your money will need to come from, how to make it, and how to re-invest it in yourself to make more.

More than that, though, most of the marketing ideas are creative, fun, and are focused on creating and maintaining quality relationships rather than blasting the unwitting public and your unsuspecting facebook followers with constant updates and show flyers.

If you are serious about making a career for yourself in the music business, then this book is an absolute necessity.
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7 of 9 people found the following review helpful
5.0 out of 5 stars a different perspective February 12, 2013
Format:Kindle Edition|Verified Purchase
Length: 0:43 Mins
I do merch for musicians so I see what works and what doesn't when it comes to selling music and t-shirts. If you are in a band that plays live shows and you are looking to sell more merch at gigs, you will love this book. It is full of great ideas about how to package things, set pricing and get people in and out quickly so you make the most money.

If the only direction you are giving the person who sells your merch is "stand at this table and sell stuff" or you think that is all there is to it, you should buy this book! It is the training manual you are looking for.

By the way, there is more to this book than just selling merch but since that is what I do, I am focusing my review on that aspect of the book. The book also talks about getting more people to your shows, how to get record labels interested in you and a lot more.

I think the scripts to say between songs are helpful, especially to musicians who hate to sell from the stage. They will get you going in the right direction. I also like his ideas on how to create new products you can sell and also his thoughts on limited edition products.

Overall, it's an inspiring book that will help you make more money with your music. Get it.
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2 of 2 people found the following review helpful
5.0 out of 5 stars Great book, a must read for any gigging musician February 10, 2013
By Jeff W
Format:Kindle Edition|Verified Purchase
This is a great book full of all kinds of encouraging, inspiring, and informative words. I would recommend any gigging musician, or musician that wants to be out gigging/making money off of their music pick this up. Don't wait. Do it now!
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2 of 2 people found the following review helpful
4.0 out of 5 stars Six-Figure Musician February 4, 2013
Format:Paperback
This book was well written and very informative. It's a must have for Indie musicians, especially those whom are new in the music industry. Hooper shares and explaines the importance of taking care your fans as well as different tactics or strategies to gain more. Thank You for all the fine details and the time spent in your informative book. Although I could have use a few more tactics, overall good job.
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Most Recent Customer Reviews
5.0 out of 5 stars Clear and concise, Hooper's Six Figure Musician Lays Out Several...
Even if you're not "aspiring," and get the feeling you could be earning more money than you currently are, there's a ton of useful information in this book. Read more
Published 1 month ago by Preston Edmands
4.0 out of 5 stars Really cool book!!!
The book is very rational and clear with good tips for a musician who is determined to keep this as a full time occupation. Read more
Published 2 months ago by Nemanja Rebic
3.0 out of 5 stars Simple and somewhat effective, but not thorough
Would recommend "Booklife", "Getting Things Done", "Jab, Jab, Right Hook", or any number of more well thought out books on the artistic lifestyle,... Read more
Published 2 months ago by Alan OW Barnes
5.0 out of 5 stars Awesome advice and real world based
This book goes into great detail and also explains the cold reality and logic behind what makes a creative person successful. Read more
Published 3 months ago by koolnerdz
4.0 out of 5 stars Very informative without being boring.
This was a great read. It was very informative without dulling me to sleep. I am very excited about putting some of these words into action.
Published 3 months ago by Alvin Hill
5.0 out of 5 stars READ THIS. SERIOUSLY. READ IT. A must have for budding and...
This book is amazing!

Hooper teaches you how to be swift, nimble, and successful in a world where music piracy is rampant and the gatekeepers of the old music industry... Read more
Published 3 months ago by Yannick Nozil
5.0 out of 5 stars Must have
I am an agency owner in electronic dance music covering the North American territory and I bought the audiobook because I want to be able to suggest things to my 25+ artists I... Read more
Published 3 months ago by Scott Cyber Groove
4.0 out of 5 stars Success Starts in the Mind
David Hooper reminds us that success starts in the mind; your mindset determines what level you can rise to in your career and in your life. Read more
Published 3 months ago by David A. Wiebe
5.0 out of 5 stars Buy the actual book, not just the ebook!
I absolutely love this book. I got the ebook copy and was up to page 43 when I decided I had to buy the physical book too - just to have it as a proper book that I could make notes... Read more
Published 4 months ago by davidmumfordmusic
5.0 out of 5 stars Perfect Read for Independent Artists and Bands or Those Working With...
This book is amazing. After reading this book about a year ago, I decided to really apply the knowledge and techniques David explains so well. Read more
Published 4 months ago by Chance Gray
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More About the Author

I'm a music marketing guy and founder of Music Marketing [dot] com, which is also the domain for my blog, by the way.

Each week, I'm heard on the syndicated radio show, Music Business Radio, a music industry talk radio show for musicians, songwriters, and others in the music business. If it's not available in your area, you can listen to it online. Do a search for "music business radio" in Google or iTunes and it will pop up.

My latest book on the music business is called Six-Figure Musician - How to Sell More Music, Get More People to Your Shows, and Make More Money in the Music Business.

I've been in the business of music marketing since 1995, so that is what I'm best known for, but I actually got into the music business as a musician.

I say this to let you know that, if you're a musician, I know where you're coming from.

Having been to school for music, I know that "academics" and the business of music can destroy what music is supposed to be. Music should be fun, it should be an expression of you, and it should be something that connects people.

I write books with these things in mind. I want to show you that music marketing can be just as exciting as the music itself.



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