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Six Steps to Creating Profit: A Guide for Small and Mid-Sized Service-Based Businesses Hardcover – April 26, 2010


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Six Steps to Creating Profit: A Guide for Small and Mid-Sized Service-Based Businesses + Start at the End: How Companies Can Grow Bigger and Faster by Reversing Their Business Plan + The Business Owner's Guide to Reading and Understanding Financial Statements: How to Budget, Forecast, and Monitor Cash Flow for Better Decision Making
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Product Details

  • Hardcover: 208 pages
  • Publisher: Wiley; 1 edition (April 26, 2010)
  • Language: English
  • ISBN-10: 0470554258
  • ISBN-13: 978-0470554258
  • Product Dimensions: 9.1 x 5.9 x 0.8 inches
  • Shipping Weight: 14.4 ounces (View shipping rates and policies)
  • Average Customer Review: 4.9 out of 5 stars  See all reviews (11 customer reviews)
  • Amazon Best Sellers Rank: #1,636,869 in Books (See Top 100 in Books)

Editorial Reviews

Review

"One theme that runs throughout.... is that small companies need to focus more on setting up integrated, user-friendly computer systems that can help them keep track of what they're spending and earning." (Crain's New York Review, 29 April 2011)

"...teaches you how to promote long-term growth through both economic and personal downturns by staying visible..." (Government Opportunities, May 2010)

From the Inside Flap

Six Steps to Creating Profit

Despite the difficulties of running a business, many owners of small to mid-sized service-based firms are able to become masters of their craft, boasting a long list of repeat clients and a stellar reputation. What's missing, though, is the most important piece of the puzzle, one of the main reasons you went into business in the first place—a good, healthy profit.

Finally, you can figure out why your business is no longer earning what it once earned or maybe even why your employees are making more money than you are.

Six Steps to Creating Profit helps you understand your business's weaknesses and confront the problems that exist and have resulted in a lack of profit. This savvy guide explores how you can promote long-term growth through both economic and personal downturns by:

  • Replacing yesterday's stale successes with today's winners

  • Staying visible and connected by increasing credentials and growing affiliations

  • Keeping the cash flowing, knowing your budget, and working to the bottom line

  • Changing the back office focus and managing for profit

  • Putting online networking to work for you

  • Creating a mantra and spreading the message

Everyone knows the recession is not kind to unprofitable businesses. It's time to stop "making payroll" and get past the roadblocks that are holding your business back from the success it deserves. Where other business books address everything you need to know to set up shop and get and service clients, Six Steps to Creating Profit: A Guide for Small and Mid-Sized Service-Based Businesses goes past the basics, equipping you to master the delicate balance of running a business and making a great profit. From the daily trials and tribulations of cash flow to what's up with your missing profits and shrinking sales, this is advice you can put to use right away for increasing sales, attaining business longevity—and realizing those profits.


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Customer Reviews

4.9 out of 5 stars
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I really enjoyed this book because of the easy reading and the organization.
Cindy Brock
Pat Sigmon's book has helped our compaqny to focus and implement the changes needed to grow the business.
Judie Goodliffe
You'll read it once and certainly refer back to it for all the great tips and advise.
Dr. Paul Sauchelli

Most Helpful Customer Reviews

2 of 2 people found the following review helpful By R. Monahan on April 25, 2010
Format: Hardcover
Sigmon offers up innovative ideas for small business owners that can be implemented in a wide range of businesses. Her easy writing style and helpful checklists make this a must read for any small to mid-sized business owner looking to maximize profits. I highly recommended it!
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1 of 1 people found the following review helpful By Cindy Brock VINE VOICE on May 29, 2011
Format: Hardcover
I really enjoyed this book because of the easy reading and the organization. In addition, it truly does apply for the small to mid-sized business. Even as a solopreneur, I can easily apply the concepts and ideas to what I do. (Granted, my business can probably fit on a single sheet of paper!)

Here are some of my thoughts...

=>There are six areas and then smaller areas with those six. I've always been a fan of the step approach: three ways to, five do's and don'ts, etc. This has a solid hierarchy of main ideas, sub ideas, and so on. This makes for much easier reading as you can move past the sections that really aren't a fit for you particular situation.

=>Each chapter starts with a few bullet points - graphically set out - for the chapter. I have generally only seen this type of information formatting in training materials; I was excited to see it used here. It allowed me to understand exactly what I should plan to "take away" from the chapter, as well as have the light bulb go off in my head to say, "this is really important for me."

=>While I am a big fan of having appendices and indexes, I am pleased this book has both. Another reader might be daunted at the length of both Appendix A and B (which is close to 50 pages), but don't let this scare you away. If you're 100% committed to making money, the questions and checklists in these sections cover all the bases and are a tremendous help. You can easily read the lists, and see what applies to you. Here are two examples:

==>In Appendix A under "Covering All the Bases," there is a great list of questions -e.g., do I have a marketing plan, social media presence, etc. These are all important questions that apply to what my business is doing: it's great to have them all in one place.
Read more ›
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1 of 1 people found the following review helpful By Joseph Y on November 22, 2010
Format: Hardcover Verified Purchase
Pat's book is a very useful tool for all business owners. It is a must read for all and spells out the basics of business with simplicity and great insight.
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1 of 1 people found the following review helpful By Joseph W. Blum on June 6, 2010
Format: Kindle Edition
I have run an IT services business for 23 years. This book proves that we all can learn from our successful, intellegient, and creative peers. I picked up several ideas that I was able to immediately bring to my team. Thanks for a good read with some great ideas, Pat!
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Format: Hardcover
I picked this book up for my research on pricing. It seemed to be aligned with that topic. However this is not totally the case. What the book is is a small handbook on getting and retaining the profits you have worked for. This is often called controlling the margin waterfall. It is a very useful book, with a valuable set of checklists to cover any and all operational issues that end up draining your company profits. In our experience with technology firms, all of them could have used some or all of this books guidance. If you are a smaller player , without a large support staff and suspect that there are things that could be improved, you will enjoy this book. It is written in a quick no nonsense style, making it immediately useful. I also recommend it to to turnaround specialists as a helpful reminder.
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Format: Hardcover
After spending 30 years with IBM in Sales and Marketing ( not a small buisness ) I can assure you that Pat Sigmon's
principles and guidelines apply equally well across all size operations . Her six steps " make sense " and after all profit is what we all should be looking for . Pat's book will keep you on track. I recommend this book highly .
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