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Six-Week Start-Up: A Step-By-Step Program for Starting Your Business, Making Money, and Achieving Your Goals! Paperback – April 16, 2010


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Product Details

  • Paperback: 309 pages
  • Publisher: Planning Shop; Second Edition edition (April 16, 2010)
  • Language: English
  • ISBN-10: 1933895098
  • ISBN-13: 978-1933895093
  • Product Dimensions: 0.8 x 8.3 x 9.8 inches
  • Shipping Weight: 1.8 pounds
  • Average Customer Review: 4.3 out of 5 stars  See all reviews (21 customer reviews)
  • Amazon Best Sellers Rank: #544,595 in Books (See Top 100 in Books)

Editorial Reviews

From the Publisher

Is This Book for You?

This book is a step-by-step guide for getting a successful business up and running fast. It covers all aspects of launching a business, from licenses, to bookkeeping to marketing to setting up shop. Everything is presented in a step-by-step format with checklists, worksheets, and top-notch advice from one of America’s most highly regarded business writers.

This book is for you if:
* You’re currently in the process of starting your own business and want to get things done as efficiently as possible, yet still do them right.
* You want to make certain you take care of all the details of getting a business underway, organize the process, and get some good advice.
* You’re going to start a business soon and need a plan on how to go about it.
* You have an idea for a business but don’t know where to start.
* You already run a business but would like to improve operations, marketing, and/or take care of essential aspects of growing a company.
* You’re a student in an entrepreneurship or small business class and need to launch a complete business in a limited time period.

You probably do not need this book if:
* You’ve been in business many years, and you’re not expanding or changing your business significantly.
* You’ve started many businesses successfully before and are starting another one; while this book may be a good organizing tool, it’s likely to cover information you’ve already learned from experience.
* You have no idea whatsoever of what business you want to start. If that’s the case, consider "What Business Should I Start?" also published by The Planning Shop. --This text refers to an out of print or unavailable edition of this title.

From the Inside Flap

You have a great idea for a business--but now comes the tough part: making it happen. From licenses to bookeeping to marketing to setting up shop, Six-Week Start-Up guides you through every step of getting your business up and running successfully--and fast!

For many would-be business owners, coming up with a great business idea is easy; it's getting the business up and running that's overwhelming! If you're ready to start your business, but have no idea where to begin, this new book by best-selling author and nationally-syndicated columnist Rhonda Abrams is for you!

Rhonda breaks down the entire process of launching a business into a six week process. Each week, you'll address specific goals and tasks, such as developing your company brand (name, logo, etc.), analyzing your competition, or finding an office or retail location. And at every step of the way, Rhonda will be there to provide specific instructions, tips, advice, and resources.

Features include:

Week-by-Week Checklists. See exactly what you need to do on a weekly basis. Each checklist item corresponds to detailed information about getting that task done quickly.

Dozens of Worksheets. These carefully designed tools help you work through important issues and decisions.

"Questions to Ask." Before you meet with an accountant, lawyer, investor, graphic designer, potential employees, or others, make sure you're armed with these lists of important questions for them.

"Red Tape Alerts." Stay out of trouble in areas related to taxes, laws, employment rules, and more.

Comparison Shopping Charts. Make smart purchasing decisions on everything from computers to office space.

Comprehensive Resource Links. Find the key information you need quickly and accurately.

Expert Advice. Rhonda's books have helped literally thousands of businesses get off the ground—she can help you, too!

Covers in-depth:

Clarifying your business concept and defining meaningful goals
Conducting market research and developing your strategic position
Handling government requirements: licenses, permits, taxes
Managing your money: bookeeping, budgets, credit cards, investors
Developing an effective marketing and sales campaign
Hiring and leading great employees
Setting up your office/store/plant effectively
Getting and staying organized --This text refers to an out of print or unavailable edition of this title.


More About the Author

Rhonda Abrams was born in Los Angeles, CA and earned degrees from both UCLA and Harvard. She has advised, mentored and consulted entrepreneurs and small business owners for over twenty years. Her knowledge of the small business market and her passion for entrepreneurship have made her one of America's most recognized advocates for small business. Her weekly newspaper column, "Small Business Strategies," is the nation's most widely-read column about small business, reaching more than 20 million readers through 130 newspapers, USATODAY.com, Inc.com, and Costco Connection magazine.

Rhonda's first book, The Successful Business Plan: Secrets & Strategies, was acclaimed by Forbes magazine as one of the two best books for small business and by Inc. magazine as one of the six best books for start-ups. Now in its fourth edition, it is used as the primary text for business plan classes by hundreds of business schools.

Customer Reviews

Very clearly written.
Al
This book was an easy read and recommend it to anyone that doens't have owning their own business experience.
Melanie Houston
This book was really helpful to me in laying out all the steps needed to start a small business.
Lucy Gibson

Most Helpful Customer Reviews

52 of 53 people found the following review helpful By A Customer on June 15, 2004
Format: Paperback
So, can you get a business started in six weeks? I think the answer is yes, but it's going to depend on the type of business you want to start. If you're planning on starting an amusement park or oil refinery, it's going to take longer. But Abrams says in the introduction that this book is for more typical entrepreneurs who are planning to start a small business (retail or service company).
There are certainly plenty of other books on the market about starting a business (I've read many of them, and looked at many more in the bookstore), but what led me to buy this one was the week-by-week approach. Abrams starts each week with a checklist of things to get finished in that week. The first week focuses on business concept-oriented tasks (defining goals for the business, strategic position, etc.) and developing an "identity" (name, logo, etc.).
The later weeks go into things like setting up an accounting system, incorporating, finding office space, doing market research, and hiring employees.
The book has a lot of worksheets you can use to handle issues such as developing a marketing plan or personnel policies. Many of the worksheets are useful, although I wish I hadn't written in the book itself (tip: xerox the worksheets, and write on those! that way you'll have "backups" if you need to start over! Wish I had!).
So, after six weeks will I have my doors open for business? Yes--no question. But since I'm starting a consulting company and setting up a home office, I don't have huge organizational issues to worry about (like building a warehouse or something similar). And I think the premise of this book will work for most people who are starting a similar *small* business. I give it five stars, though, because even if it takes more than six weeks, the information here is solid.
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33 of 33 people found the following review helpful By A Customer on June 15, 2004
Format: Paperback
I was already in the process of starting my business when I found this book, so I didn't really need the first chapter to help me figure out my business concept (though the info on trademarks was helpful). But so far, I'm finding it to be a big help in getting -- and keeping -- me organized. I like the way the book is laid out -- each week I've sort of got my "assignments" -- the author calls them "Accomplishments" -- and then each task is broken down into easily do-able steps. Its a bit like having a start-up business coach. I doubt that any one would use all the worksheets, but I was trying to figure out how to distribut my products, and the checklist in this book helped me figure out how to compare the distributors I was talking to. That one worksheet alone was worth the price of the book and more. Clearly the author has started businesses because the information and advice is just so practical. Like the "Questions to Ask" lists -- all those people who told me I had to see a lawyer or accountant or whatever never told me what I was supposed to talk to them about when I finally made the appointment. This book does. Even if you're already underway in your business, it's worth owning.
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41 of 43 people found the following review helpful By A Customer on June 21, 2004
Format: Paperback
This book is a fantastic resource for anyone who's ready to take the plunge in to entrepreneurship! Starting a business seems like such a huge undertaking, and it can be so difficult to know where you should begin. Six-Week Start-Up guides you through every single step of starting a business, from designing a logo to having a grand opening sale! All of the steps are practical and very straightforward--it's like having an operations manual with detailed, step-by-step instructions for so many elements of starting and running a business. This book has been instrumental in keeping me motivated and feeling empowered throughout this (sometimes difficult) process.
Many of us know the common sense aspects of going into business for ourselves, things as simple as make sure you talk to a lawyer. Make sure you talk to an accountant. But what, exactly, are we supposed to ask this lawyer, or accoutant, or investor? This book thoroughly addresses exactly these types of things, making it so much easier to start your business correctly from the beginning. You don't have to spend all of your time later back-tracking and fixing the things you did incorrectly to start with.
The bottom line: Six-Week Start-Up gives you everything you need to know and do in order to start your small business quickly, and to avoid costly and time consuming mistakes in the process. It's a great book for new entrepreneurs who are ready to turn their business-owning dreams into reality!
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27 of 27 people found the following review helpful By Chanta Rose on January 1, 2006
Format: Paperback
Rhonda Abrams lays the down the bear bones of starting a business. She lists what you need to do and provides a lot of the forms that need filling out, etc (but these may be outdated so you should check) and in plain english, explains how to get thing done...but that is all this book is...nothing more, nothing less.

The title is enticing. Anyone that has started a business knows that 6 weeks is ambitious. This 6 weeks does not take hold ups that may be out of your control into account. For example, if you send you LLC formation paperwork to the Secretary of State it may take 3+ weeks to be filed, whereas if you go to the Secretary of State you may be complete in one day. Always assume the fast track if you aiming for things to be doen in 6 weeks.

This book is a great, simple, non-threatening place to start but this should not be your only "small business" book on your shelf.
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