Small Business Management Fundamentals [Paperback]

Dan Steinhoff (Author)

Book Description

ISBN-10: 0070612218 | ISBN-13: 978-0070612211 | Publication Date: January 1, 1993 | Edition: 6 Sub

This straightforward guide to establishing, managing, and owning a small business has been thoroughly updated, revised and redesigned while preserving the readability and practical flavour that distinguished past editions. Based on field-tested, proven techniques successfully used by real-world entrepreneurs, all essential small business management concepts are covered in a highly readable, practically-oriented presentation, and discussed in terms of how they can add to the small business operator's chances for success. New pedagogical features include a continuing (chapter-by-chapter) exercise called "Developing A Business Plan", new case studies, many of which are computer integrated, and lively real-world vignettes opening each chapter. New chapters on ethics and social responsibility, the development of the business plan, and operations management have been added. Also available - Instructor's resource kit (ISBN 0-07-911459-8) and video series (ISBN 0-07-911517-9)

Product Details

• Paperback: 571 pages
• Publisher: McGraw-Hill Companies; 6 Sub edition (January 1, 1993)
• Language: English
• ISBN-10: 0070612218
• ISBN-13: 978-0070612211
• Product Dimensions: 9.1 x 7.4 x 0.9 inches
• Shipping Weight: 2.1 pounds
• Average Customer Review: 4.3 out of 5 stars  See all reviews (3 customer reviews)
• Amazon Best Sellers Rank: #5,366,599 in Books (See Top 100 in Books)

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Customer Reviews

Most Helpful Customer Reviews

1 of 1 people found the following review helpful:

3.0 out of 5 stars Good but not Pickle and Abrahamsson, August 23, 1997

By 

[e-mail] (Okinawa, Japan) - See all my reviews

This review is from: Small Business Management Fundamentals (Paperback)

Steinhoff and Burgess's 6th edition is a good book but not inclusive compared with Pickle and Abrahammson. Also, there are some concepts and points that seem to be inconsistent with specific texts in other fields. For example, while there are 4 Ps in marketing, Steinhoff has a fifth. There are lots of discussion questions and good cases. However, the answers to some of the end-of-chapter review/discussion questions can't be found in the text. The section on risk management does not get into the four major ways of dealing with it, as per Boone and Kurtz, "Contemporary Business." Steinhoff and Burgess have a text that students like but it is too short and skimpy. Again, the cases don't have enough information and the students have to make too many assumptions in many instances. For an upper-level course, it isn't in the same "league" as Pickle. I am using Boone & Kurtz's "Contemporary Business," '94-95 as a supplement.

5.0 out of 5 stars ..., June 29, 2001

By 

timothy a trautman (Lincoln City, Oregon United States) - See all my reviews

This review is from: Small Business Management Fundamentals (Paperback)

I am a nurse practitioner in solo practice. The book, "Small Business Management Fundamentals" calls me back again and again to those things which stimulate and sustain growth. Though I am in the "inelastic" business of health care, the conceptual precepts of Burgess and Steinhoff's books have helped me immensely.

5.0 out of 5 stars How to establishing, manageing and owning a small business, May 8, 2000

By A Customer

This review is from: Small Business Management Fundamentals (Paperback)

This straightforward guide to establishing, manageing and owning a small business has been thoroughly updated and revised while preserving the readability and practical flavour past editions.