Review
Hits the mark for its effectiveness, breezily imparting tips and techniques galore, applicable to both business beginners and pros. --
Jeoffrey Rotunno, the boox review, April, 2002a thorough, comprehensive, highly recommended selection of first-class financial wisdom. Cogently presented, practical go-get-em book --
Jim Cox, Midwest Book Review, April 2002
About the Author
The author completed courses at Yale University, and graduated magna cum laude from Fairleigh Dickenson University with a BS in Business Management. He has owned, operated, bought and sold businesses, and has been a professional business broker and counselor for the past twenty years. He hold the Certified Commercial Investment Member (CCIM) designation (the "Ph.D of Commercial Real Estate") and is uniquely qualified to immerse the reader in the real world of business. He is a member of the Mid-Atlantic Business Brokers Association as well as an officer of the Mid-Atlantic Real Estate Marketing Association. He is a Certified Business Broker (CBB). He has received the Real Estate Cyberspace Specialist award, is a charter member of the Society, and holds the RECS designation. Mr. Tuttle has given seminars on this subject for over a decade, and his book mirrors the seminars. You could call Small Business Primer a "seminar in a book".
Mr. Tuttle's experience in the world of Commercial real estate lends another dimension to his writings and advice. A well-known creative marketer and problem-solver, he has a knack for anticipating problems and obstacles in advance -- making the planning process more effective. He believes the foundations for a successful business are good judgment, common sense, and taking responsibility for one's own decisions. His teachings are extremely positive, and his methods encouraging. He is known as a mentor, a confidant, a counselor, and a helpful resource.