Gives ordinary folks everything they need to know about choosing stocks, bonds, and mutual funds. These useful, hands-on hints may not make you a millionaire overnight, but they will keep you from falling for common errors, rip-offs, and market pitfalls. Softcover.
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Book Description
Editorial Reviews
From Library Journal
Registered investment adviser Gard shares here his enthusiasm for and knowledge of personal investing. He writes clearly and aims for first-time investors, those with upwards of $5000 to invest who have read about the stock market and its possibilities but are intimidated for various reasons. For those unwilling or not yet ready to do the research and make decisions, he explains the concept and use of mutual funds. He also includes a chapter on bonds, but his real love is stock investing. Those contemplating buying individual stocks are rightly warned that there is no easy way to wealth and no guarantees, and that "it is possible for everyone to win, but not everyone will win." Each chapter concludes with a recommended further reading list of about five solid, recent, or classic works. Although it lacks any tax discussions, Gard's user-friendly (and cheap) book should be in public libraries.?Alexander Wenner, Indiana Univ. Libs., Bloomington
Copyright 1996 Reed Business Information, Inc. --This text refers to an out of print or unavailable edition of this title.
Copyright 1996 Reed Business Information, Inc. --This text refers to an out of print or unavailable edition of this title.
From the Publisher
The stock market turmoil of the past two years has made seasoned brokers and novice investors alike scratch their heads in disbelief and wonder whether feast or continued famine lurks around the next bend. In such uncertain times, the only cover to head for is the kind of time-proven investment strategies that Jim Gard has espoused for years. A sound investment strategy trumps all hype and trends, and the good news is that the basics are easy to master. In this newly revised edition of his classic work, Gard presents straightforward money-management lessons and planning tools to help small investors with little or no experience get their portfolio off to a solid start. Gard clearly explains the profit potential and risks of loss associated with each type of investment, and helps small investors assess which strategy is the best match for their financial goals.
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Most Helpful Customer Reviews
40 of 40 people found the following review helpful:
5.0 out of 5 stars
An Outstanding "Primer" on Investing,
By Jim Hagen (jehagen@kennametal.com) (Latrobe, PA) - See all my reviews
This review is from: The Small Investor: A Beginner's Guide to Stocks, Bonds, and Mutual Funds (Paperback)
The Small Investor is an excellent book to read if you are looking for a complete and basic introduction to the subject of investing. I found the chapters on Professional Help and Selecting Mutual Funds to be particularly helpful. A feature that Jim Gard included that I really appreciate is the "Recommended Further Reading" that is at the end of each chapter. It gives you a place to go to examine the subject in more detail than would be appropriate in a "Primer." This book is ideal for anyone just entering the world of investments. Financial Planners and Money Managers should consider giving a copy of this book to each of their new clients. Jim Hagen
3 of 3 people found the following review helpful:
4.0 out of 5 stars
Great starter, good price,
By pristine (Maryland USA) - See all my reviews
This review is from: The Small Investor: A Beginner's Guide to Stocks, Bonds, and Mututal Funds (Paperback)
The down-to-earth approach of this book ensures that it is more dense than other guides for beginners. Gets you from knowing absolutely nothing to a level at which you can start reading about technical analysis, read financial papers, annual and quarterly reports. Good 'further reading' tips. Good coverage of bonds. Options and futures are discarded as being equivalent to gambling. Parts about the risks of investing, how to spread the investment, and the role of brokers is a little boring, but this really is a good starter.
4.0 out of 5 stars
Not Bad,
By
This review is from: The Small Investor: A Beginner's Guide to Stocks, Bonds, and Mututal Funds (Paperback)
This book is interesting and the book cover is well designed. Readers should check out Stock Investing Simplified as well.
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