Customer Reviews

Smart Sales People Don't Advertise: 10 Ways To Outsmart Your Competition With Guerilla Marketing

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After having watched Tom speak on several occasions, I can say without reservation that he knows what he's talking about. The ideas he presents and teaches are valid to a business owner or salesperson in any field and at a company of any size. Highly recommended.

A fantastic book that all business ownwers should read and re-read. The skills that I have learned and put into action are fantastic. Not only new business ownwers, but ones that have been in business for years, such as myself can befefit from this book!

Want proof it works? Ask me.

Please Tom, give us more!

I have been a small business owner for several years now. Recently, I was contacted by another local business owner about sharing advertising costs between our two companies. Our program was very beneficial to the both of us. We are currently sharing our customer base between the two of us. Our program is more successful than any expensive broadcast or print media campaigns that I have done in the past. So, I began to research guerilla marketing. Tom Richard's "Smart Sales People Don't Advertise" contains many programs with how-to's that I am definetly going to roll out in the near future.

I read this book in a few hours, then re-read it the next day. It captured my attention with quick to the point tactics! Awesome job Tom Richard