Smart Strategies for Growing Your Business [Paperback]

Terri Lonier (Author)

Book Description

Series: Working Solo Series | Publication Date: January 25, 1999

Packed with excellent, practical, action-ready advice for entrepreneurs who want to work smarter rather than harder." —Michael LeBoeuf, PhD author of Working Smart and The Perfect Business.

The next level of business success is in your hands!

Whether your business is poised to make the next growth leap or your company has plateaued or is even out of control, this book contains the answers, prescriptions, and practical inspiration you've been looking for. Smart Strategies for Growing Your Business is the book you need to put yourself in the driver's seat as you maneuver the twists and turns, peaks and valleys of your road to business success.

Chock-full of take-control strategies, this easy-to-read guide features 50 mini-chapters that address your biggest business challenges. As a bonus, you get a valuable resource section with details on books, audio programs, software, Web sites, and other useful business tools. Filled with an insider's wisdom and straightforward advice, Smart Strategies is sure to become your indispensable "go-to" reference.

Learn how to: Define your vision

• Track trends
• Attract new and repeat customers
• Surround yourself with mentors and other professionals
• Create a powerful identity
• Boost your marketing impact
• Leverage technology to save time and money
• Improve cash flow
• Manage data, budgets, staff, and your time
• Cope with crisis and failure
• Create a life beyond your business
• Position your company for the future.

Editorial Reviews

From the Back Cover

Packed with excellent, practical, action-ready advice for entrepreneurs who want to work smarter rather than harder." --Michael LeBoeuf, PhD author of Working Smart and The Perfect Business.

The next level of business success is in your hands!

Whether your business is poised to make the next growth leap or your company has plateaued or is even out of control, this book contains the answers, prescriptions, and practical inspiration you've been looking for. Smart Strategies for Growing Your Business is the book you need to put yourself in the driver's seat as you maneuver the twists and turns, peaks and valleys of your road to business success.

Chock-full of take-control strategies, this easy-to-read guide features 50 mini-chapters that address your biggest business challenges. As a bonus, you get a valuable resource section with details on books, audio programs, software, Web sites, and other useful business tools. Filled with an insider's wisdom and straightforward advice, Smart Strategies is sure to become your indispensable "go-to" reference.

Learn how to: Define your vision Track trends Attract new and repeat customers Surround yourself with mentors and other professionals Create a powerful identity Boost your marketing impact Leverage technology to save time and money Improve cash flow Manage data, budgets, staff, and your time Cope with crisis and failure Create a life beyond your business Position your company for the future.

About the Author

Terri Lonier is the nation's leading expert on solo entrepreneurs. She advises major corporations on how to reach the rapidly growing small business and SOHO (small office/home office) market, and hosts the exclusive annual executive conference, the SOHO Summit. She is the author of the widely acclaimed Working Solo series and features up-to-date information for and about this market on the Working Solo Web site (www.workingsolo.com).

Product Details

• Paperback: 320 pages
• Publisher: Wiley; 1 edition (January 25, 1999)
• Language: English
• ISBN-10: 0471248002
• ISBN-13: 978-0471248002
• Product Dimensions: 9.1 x 6 x 0.8 inches
• Shipping Weight: 15.7 ounces
• Average Customer Review: 4.3 out of 5 stars  See all reviews (3 customer reviews)
• Amazon Best Sellers Rank: #2,673,038 in Books (See Top 100 in Books)

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Customer Reviews

Most Helpful Customer Reviews

4 of 4 people found the following review helpful:

5.0 out of 5 stars Smart Strategies for Growing Your Business, March 24, 2000

By 

Gina Hinds - See all my reviews

This review is from: Smart Strategies for Growing Your Business (Paperback)

This book is jammed full of great business advice and also thought provoking questions for you to answer for your own goals. The author also gives great references after each specific chapter if you want to read more about that specific area of business.

1 of 1 people found the following review helpful:

5.0 out of 5 stars Great instructional guide!, September 18, 2005

By 

Michelle A. Dunn "Writer/Publisher/Consultant" (Plymouth, NH) - See all my reviews
(REAL NAME)   

This review is from: Smart Strategies for Growing Your Business (Paperback)

Terri really gives you alot of information in this book. Much is low or no cost ways to create more cash within your business. Marketing ideas for getting new customers and much more. This book is for anyone who has a business but wants to expand or grow. I would highly recommend this book.

0 of 1 people found the following review helpful:

3.0 out of 5 stars A few Good Ideas, February 12, 2008

By 

The Happy Artist (Northern New York) - See all my reviews

Amazon Verified Purchase

This review is from: Smart Strategies for Growing Your Business (Paperback)

I read dozens of business books each year to help me grow my business. And just one good idea makes a book worth it. This particular book has several original ideas, but hundreds of ideas that were 'old-hat' even when it was written 9 years ago. Since most people don't have time to read all the small business books that are out there, I would say skip this one - the number of original ideas are not worth the time to find them.