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Smart Things to Know About, E-Commerce [Paperback]

Michael J. Cunningham (Author)
3.7 out of 5 stars  See all reviews (3 customer reviews)


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Book Description

Smart Things to Know About (Stay Smart!) Series February 22, 2001
A distilled summary of everything you always wanted to know about the world of e-business.

Editorial Reviews

Review

"What makes this book worthwhile is its ability to be concise.You will gain a pretty good understanding of any of the key issues affecting e-commerce."
--Supply Management, 10th August 2000

"Simply laid out, with a wealth of hints on how to change from manager to champion of e-commerce, this is a straightforward and simple, but nonetheless useful, introduction to the principles of e-tailing. The smart money has to be on this title turning out to be a popular read."
--Internet Works, September 2000

From the Inside Flap

Smart Things to Know About E-Commerce Smart is a breakthrough series that offers a completely new learning experience for hassled business people. The books deliver all that the fast-track executive needs to shine and perform. Each book delivers a sharp introduction to the basics as well as experiences and tips from the frontiers of the subject and the insights of the hottest gurus. Smart books have been selected to feature only those subjects which matter most to today’s business professional. The Smart series brings these subjects together to equip the next generation with the secrets of success. Each Smart book contains icons, features and signposts to help you use the ideas in your career and business: Smart things to say: gives you inside tips and tricks Smart quotes: what the experts say Smart people to have on your side: make friends with the gurus Killer questions: ideas to make your colleagues jump Smart answers to tough questions: helps you stay out of trouble and ahead of the game! Smart voices: real people from smart companies

Product Details

  • Paperback: 224 pages
  • Publisher: Capstone; 1 edition (February 22, 2001)
  • Language: English
  • ISBN-10: 1841120405
  • ISBN-13: 978-1841120409
  • Product Dimensions: 8.2 x 6.7 x 0.8 inches
  • Shipping Weight: 14.1 ounces
  • Average Customer Review: 3.7 out of 5 stars  See all reviews (3 customer reviews)
  • Amazon Best Sellers Rank: #6,708,211 in Books (See Top 100 in Books)

More About the Author

Michael Cunningham is the President and founder of the Harvard Computing Group (HCG), a software and services firm and creators of the TaskMap product line. (http://taskmap.com) He is author of many books including his latest Finish What You Start (Kaplan August 2006), B2B: How to Build a Profitable E-commerce Strategy (Perseus Books) and Smart Things to Know About E-commerce (Capstone). Since 1994, Cunningham has been involved in the development of Internet based strategies and products with HCG's client base, improving their operational efficiency, technology systems, work processes, business partnerships and distribution systems. His deep understanding of the best ways to blend business goals, work processes and the effective use of E-commerce tools provides a unique perspective in the marketplace, one which Harvard's client have been able to leverage. His extensive operational and management skills have helped his clients through challenging transitions, providing new programs and business opportunities for their own clients. With over 20 years of experience in the development and delivery of complex software systems and their deployment, Cunningham is a sought after speaker and regularly contributes to magazines and publications in the Information Technology and E-commerce community.

Michael J. Cunningham

The Harvard Computing Group, Inc.
94 Jackson Road,
Devens, MA 01434

Tel: 978 800 4590 x101
Fax: 978 428 0707

mcunningham@harvardcomputing.com
Visit Michael J. Cunningham's profile page


 

Customer Reviews

3 Reviews
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Average Customer Review
3.7 out of 5 stars (3 customer reviews)
 
 
 
 
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Most Helpful Customer Reviews

1 of 1 people found the following review helpful:
2.0 out of 5 stars Very basic, April 4, 2001
This review is from: Smart Things to Know About, E-Commerce (Paperback)
The Author goes straight forward and considers all relevent issues concerning the web. Its very easy to read and summaries occur twice on every single page. It hardly covers any topic in depth. His proposals concerning migration into the e-bizz are shallow and most of them are very general without authentic examples. This book is fast to read through, but the useful information start in the thrid chapter and sum up to a single line per chapter. I am also missing new and detailed proposals and inspirations, could be written some five years ago.
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5.0 out of 5 stars IDEAL STARTER INFORMATION, PLUS STRATEGY NUGGETS, May 21, 2001
By A Customer
This review is from: Smart Things to Know About, E-Commerce (Paperback)
This book contains all the the neophite to e-commerce needs to build a strategy from inside the organization. The history and background of the Internet are captured in a very easy and friendly read. Cunningham takes the reader from the basics through to "how to make it happen" in a pleasing and fast moving format. Sprinkled liberally throughout the book are very useful hints, tips and actions for those trying to get their organziation to move forward with e-business technologies. An excellent and easy read. For a more detailed read, try his book on B2B.
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6 of 19 people found the following review helpful:
4.0 out of 5 stars A Great book for the E-Commerce, May 4, 2000
This review is from: Smart Things to Know About, E-Commerce (Paperback)
This book has been written as a comprehensive, fast and entertaining read on a complex subject. The book provides an integrated tour of the major business, technology and dramatic work process changes required for successful E-commerce solutions. The text is full of examples, quotes, strategies (that have worked for many companies and organizations), that should make learning and applying what others have done relevant for the reader. Over all a good book .
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Inside This Book (learn more)
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Aligning the Organization, Charles Handy, Smart Change Master, Simpler Way, Changing Organizations, Open Minds, Vision Reality, Tony Page
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