Have you ever had a million-dollar idea that someone else made a million on? So You’ve Got a Great Idea can help you be that one person who cashes in on an innovative product, service, business, or novelty item. Like Marvin Rosenblum, who made the most of Spiro Agnew’s reputation(he also produced the movie ”1984”), and ann Moore, who created the Snugli, you too, can take your idea from the drawing board to the bank.Steve Fiffer shows you how to tell whether your idea is a winner or a clunker and, through entertaining profiles of successful innovators, helps you decide how to follow through on it: Should you sell the idea to an established business or go into business for yourself? Do you want to work on the idea full-time or part-time? At home or in an office? You’ll also discover the advantages and disadvantages of professional services, whether to apply for a patent, how to use government agencies and find financing.Here are stories of ordinary people who have had extraordinary ideas that have changed their lives. You will read about:Gordon and Carole Segal, who were struck with the idea for Crate and Barrel over their kitchen sinkKip Fuller, who created the Servitron Robot because he couldn’t afford a caterer at his Christmas partyJeffrey Ullman, who combined his talent for making documentaries with a knack for sales and opened one of the first video dating services in America.Lynn Tatar, whose talent for chocolate novelties transformed her kitchen into The Amazing Chocolate Factoryand moreHaving a great idea is one thing; making a great idea make money is what this book is all about.
| ||||||||||||||||||||||||
Book Description
Editorial Reviews
From Library Journal
So you've got a great idea for a product or service. How do you turn your idea into reality? The major portion of this book profiles people who have success fully followed through. The concluding text sums up briefly, but succinctly, evaluating the idea, creating a plan, structuring the business, financing, and start-up. Resource lists include SBA of fices, university evaluation centers, and inventors' associations. The index provides access to specifics such as pricing, marketing plans, research, mail order, and other topics buried in the profiles. Short on detail but entertain ing and informative for small-scale en trepreneurs. Recommended for public libraries. Elin B. Christianson, Li brary Consultant, Hobart, Ind.
Copyright 1986 Reed Business Information, Inc.
Copyright 1986 Reed Business Information, Inc.
From the Publisher
8 1-hour cassettes
--This text refers to the
Audio Cassette
edition.
Product Details
Would you like to update product info or give feedback on images?
|
More About the Author
Discover books, learn about writers, read author blogs, and more.
Customer Reviews
|
Share your thoughts with other customers:
|
||||||||||||||||||||||
|
Most Helpful Customer Reviews
3 of 5 people found the following review helpful:
2.0 out of 5 stars
Book needs a different title.,
By A Customer
This review is from: So You've Got A Great Idea: Here's How To Develop It, Sell It, Market It Or Just Cash In On It (Paperback)
I was disappointed in this book. It would be more appropriate if it were titled "Examples of people who started their own business". The book also gives instruction on incorporating, but you can get that information (freely) elsewhere.It seemed to me that the author was just writing for the sake of writing and making money. Nothing insightful was said. It was dry reading.
Share your thoughts with other customers: Create your own review
|
|
Inside This Book
(learn more)
First Sentence:
Not too long ago, my wife came home from her exercise class feeling extremely frustrated. Read the first page Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
video dating service, finding financing Key Phrases - Capitalized Phrases (CAPs): (learn more)
New York, Assistance Ltd, Duvall Hecht, Elaine Cogan, Scarlett Letters, Julie Brumlik, Coralee Smith Kern, Gordon Segal, Jeffrey Ullman, Kip Fuller, Lynn Tatar, Yellow Pages, Carole Segal, Leland Wilkinson, Los Angeles, Marcia Goldberger, Solar Wash, William Hornig, Ann Moore, Elaine's Tea Company, Owen Ryan, Swede Roskam, Wall Street, Mary Boyer, Spiro Agnew New!
Concordance | Text Stats Browse Sample Pages:
Front Cover | Table of Contents | First Pages | Index | Back Cover | Surprise Me!
Not too long ago, my wife came home from her exercise class feeling extremely frustrated. Read the first page Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
video dating service, finding financing Key Phrases - Capitalized Phrases (CAPs): (learn more)
New York, Assistance Ltd, Duvall Hecht, Elaine Cogan, Scarlett Letters, Julie Brumlik, Coralee Smith Kern, Gordon Segal, Jeffrey Ullman, Kip Fuller, Lynn Tatar, Yellow Pages, Carole Segal, Leland Wilkinson, Los Angeles, Marcia Goldberger, Solar Wash, William Hornig, Ann Moore, Elaine's Tea Company, Owen Ryan, Swede Roskam, Wall Street, Mary Boyer, Spiro Agnew New!
Concordance | Text Stats Browse Sample Pages:
Front Cover | Table of Contents | First Pages | Index | Back Cover | Surprise Me!
Citations (learn more)
This book cites 5
books:
- Paper Lion: Confessions of a Last-String Quarterback by George Plimpton on page 109
- Future Shock by Alvin Toffler on page 87
- What If? by Asma Pumpi Moore on page 153
- Power to the People by John L. H. Keep on page 43
- Happy Days by H. L. Mencken on page 109
Tag this product(What's this?)Think of a tag as a keyword or label you consider is strongly related to this product.
Tags will help all customers organize and find favorite items. |
Sell a Digital Version of This Book in the Kindle Store
If you are a publisher or author and hold the digital rights to a book, you can sell a digital version of it in our Kindle Store.
Learn more
