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Top 16 Social Media Books Published in 2010

A Listmania! list by Neal Schaffer, Author "Maximize Your Social" (Orange County, California, USA)
The list author says: "With the growing use of social media by both businesses and professionals, there was another influx of excellent books regarding its various uses that were published in 2010. The interesting trend about social media book publication in 2010, though, was that 5 of the 15 books that made my list last year were republished as revised or 2nd editions this year:

* Me 2.0 [2nd edition] by Dan Schawbel
* The Social Media Bible: Tactics, Tools, and Strategies for Business Success [2nd edition] by Lon Safko
* Socialnomics by Erik Qualman
* Twitter Power 2.0: How to Dominate Your Market One Tweet at a Time [2nd edition] by Joel Comm
* Trust Agents by Chris Brogan and Julien Smith

As a rule, any book that was included in my list last year will not be put on this year; however, the above books are all classics and still highly recommended, even if you might have already purchased an earlier version. The fact that some of these books are in 2nd edition proves that they truly are “classics.”

My only other rule for placement on the list is that the book had to have been published in 2010. There were many great books that did not make the list, so this is by no means an exhaustive list of everything that is out there. But if you haven’t read any or only 1 or 2 of these 16 books, you might want to consider starting to invest in creating your own social media bookshelf for future reference."
The New Rules of Marketing and PR: How to Use Social Media, Blogs, News Releases, Online Video, and Viral Marketing to Reach Buyers Directly
1.  The New Rules of Marketing and PR: How to Use Social Media, Blogs, News Releases, Online Video, and Viral Marketing to Reach Buyers Directly by David Meerman Scott
Used & New from: $0.01
4.3 out of 5 stars  See all reviews (120 customer reviews) | 3 customer discussions

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The Zen of Social Media Marketing: An Easier Way to Build Credibility, Generate Buzz, and Increase Revenue
2.  The Zen of Social Media Marketing: An Easier Way to Build Credibility, Generate Buzz, and Increase Revenue by Shama Kabani
Used & New from: $0.01
4.4 out of 5 stars  See all reviews (112 customer reviews) | 1 customer discussion

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Engage: The Complete Guide for Brands and Businesses to Build, Cultivate, and Measure Success in the New Web
3.  Engage: The Complete Guide for Brands and Businesses to Build, Cultivate, and Measure Success in the New Web by Brian Solis
Used & New from: $0.01
4.2 out of 5 stars  See all reviews (54 customer reviews)

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Social Media Metrics: How to Measure and Optimize Your Marketing Investment
4.  Social Media Metrics: How to Measure and Optimize Your Marketing Investment by Jim Sterne
$17.64   Used & New from: $1.86
4.0 out of 5 stars  See all reviews (20 customer reviews)

UnMarketing: Stop Marketing. Start Engaging.
5.  UnMarketing: Stop Marketing. Start Engaging. by Scott Stratten
Used & New from: $1.57
4.6 out of 5 stars  See all reviews (67 customer reviews)

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The Referral Engine: Teaching Your Business to Market Itself
6.  The Referral Engine: Teaching Your Business to Market Itself by John Jantsch
$19.61   Used & New from: $0.22
4.5 out of 5 stars  See all reviews (80 customer reviews)

Flip the Funnel: How to Use Existing Customers to Gain New Ones
7.  Flip the Funnel: How to Use Existing Customers to Gain New Ones by Joseph Jaffe
$20.96   Used & New from: $1.65
4.0 out of 5 stars  See all reviews (29 customer reviews)

Social Nation: How to Harness the Power of Social Media to Attract Customers, Motivate Employees, and Grow Your Business
8.  Social Nation: How to Harness the Power of Social Media to Attract Customers, Motivate Employees, and Grow Your Business by Barry Libert
$17.97   Used & New from: $0.01
4.5 out of 5 stars  See all reviews (46 customer reviews) | 1 customer discussion

Open Leadership: How Social Technology Can Transform the Way You Lead
9.  Open Leadership: How Social Technology Can Transform the Way You Lead by Charlene Li
$21.40   Used & New from: $0.01
4.4 out of 5 stars  See all reviews (34 customer reviews) | 1 customer discussion

The Networked Nonprofit: Connecting with Social Media to Drive Change
10.  The Networked Nonprofit: Connecting with Social Media to Drive Change by Beth Kanter
$19.85   Used & New from: $9.95
4.4 out of 5 stars  See all reviews (30 customer reviews) | 2 customer discussions

The Dragonfly Effect: Quick, Effective, and Powerful Ways To Use Social Media to Drive Social Change
11.  The Dragonfly Effect: Quick, Effective, and Powerful Ways To Use Social Media to Drive Social Change by Carlye Adler
$15.43   Used & New from: $4.98
4.8 out of 5 stars  See all reviews (44 customer reviews)

The Facebook Effect: The Inside Story of the Company That Is Connecting the World
12.  The Facebook Effect: The Inside Story of the Company That Is Connecting the World by David Kirkpatrick
$18.70   Used & New from: $0.01
4.3 out of 5 stars  See all reviews (112 customer reviews) | 1 customer discussion

Facebook Marketing: An Hour a Day
13.  Facebook Marketing: An Hour a Day by Chris Treadaway
Used & New from: $0.01
4.0 out of 5 stars  See all reviews (27 customer reviews)

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ProBlogger: Secrets for Blogging Your Way to a Six-Figure Income
14.  ProBlogger: Secrets for Blogging Your Way to a Six-Figure Income by Darren Rowse
Used & New from: $0.93
4.1 out of 5 stars  See all reviews (48 customer reviews) | 1 customer discussion

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Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business (New Rules Social Media Series)
15.  Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business (New Rules Social Media Series) by C.C. Chapman
Used & New from: $4.62
4.4 out of 5 stars  See all reviews (122 customer reviews)

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The Big Book of Social Media: Case Studies, Stories, Perspectives
16.  The Big Book of Social Media: Case Studies, Stories, Perspectives by Robert Fine
$19.05   Used & New from: $0.01
4.6 out of 5 stars  See all reviews (25 customer reviews) | 1 customer discussion

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Customer Discussions about products in this list
Discussion Replies Latest Post
Did anyone else have a problem with the description of Millennials? 0 Mar 25, 2011
Why no text-to-speech? 2 Jan 11, 2011
Kindle version. 0 Dec 30, 2010
wow - review stuffing it is!--- beware of this scam artist 1 Sep 15, 2010
Your Social Nation Story - Please tell us yours 0 Sep 15, 2010
The Networked Nonprofit: A Must Read for All Nonprofits 0 Jun 10, 2010
next stage of company transparency 0 Apr 29, 2010
Hero's Journey Marketing(TM) & The Hero's Journey Entrepreneurship Secret(TM): 0 Jan 29, 2010
selling artwork via blogsite 0 Jan 24, 2010
Now that customers can buy over the Internet, is intrusive advertising ethical? 4 Sep 16, 2008
David Meerman Scott Public Relations Expertise 0 Sep 7, 2007
 
   

About this Listmania!

 

Author

Neal Schaffer, Author "Maximize Your Social" (Orange County, California, USA)
Qualifications: Author of "Windmill Networking: Maximizing LinkedIn"
Last updated: 12/13/10
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