Social Media for Business and over one million other books are available for Amazon Kindle. Learn more
Qty:1
  • List Price: $22.95
  • Save: $2.64 (12%)
FREE Shipping on orders over $35.
In Stock.
Ships from and sold by Amazon.com.
Gift-wrap available.
Add to Cart
FREE Shipping on orders over $35.
Used: Very Good | Details
Condition: Used: Very Good
Comment: **Withdrawn Library Copy in very good condition, minimal use. Does have the customary library label/stamps. Eligible for FREE Super Saving Shipping! Fast Amazon shipping plus a hassle free return policy mean your satisfaction is guaranteed! Tracking number provided in your Amazon account with every order.
Add to Cart
Have one to sell? Sell on Amazon
Flip to back Flip to front
Listen Playing... Paused   You're listening to a sample of the Audible audio edition.
Learn more
See this image

Social Media for Business: The Small Business Guide to Online Marketing Paperback – July 6, 2011


See all 2 formats and editions Hide other formats and editions
Amazon Price New from Used from
Kindle
"Please retry"
Paperback
"Please retry"
$20.31
$20.03 $7.22

Frequently Bought Together

Social Media for Business: The Small Business Guide to Online Marketing + 500 Social Media Marketing Tips: Essential Advice, Hints and Strategy for Business: Facebook, Twitter, Pinterest, Google+, YouTube, Instagram, LinkedIn, and More! + Likeable Social Media: How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing on Facebook (And Other Social Networks)
Price for all three: $42.63

Buy the selected items together
NO_CONTENT_IN_FEATURE

Shop the New Digital Design Bookstore
Check out the Digital Design Bookstore, a new hub for photographers, art directors, illustrators, web developers, and other creative individuals to find highly rated and highly relevant career resources. Shop books on web development and graphic design, or check out blog posts by authors and thought-leaders in the design industry. Shop now

Product Details

  • Paperback: 274 pages
  • Publisher: Outer Banks Publishing Group (July 6, 2011)
  • Language: English
  • ISBN-10: 0982993188
  • ISBN-13: 978-0982993187
  • Product Dimensions: 9 x 6 x 0.6 inches
  • Shipping Weight: 13.4 ounces (View shipping rates and policies)
  • Average Customer Review: 4.9 out of 5 stars  See all reviews (19 customer reviews)
  • Amazon Best Sellers Rank: #1,428,536 in Books (See Top 100 in Books)

Editorial Reviews

About the Author

MARTIN BROSSMAN is a leading authority on social media and online marketing. He is a business coach, consultant, and a dynamic trainer and speaker known for his insight and humor. An advocate for professional transparency, Martin is a catalyst for achieving powerful business results with integrity. ANORA MCGAHA is a creative social media manager, Internet researcher, and creative writer who is also recognized for her skill in mapping complex ideas into project plans. Anora is interested in the ongoing process of fully integrating social media programs with a company’s online marketing and business strategies and operations.

More About the Authors

Discover books, learn about writers, read author blogs, and more.

Customer Reviews

4.9 out of 5 stars
5 star
17
4 star
2
3 star
0
2 star
0
1 star
0
See all 19 customer reviews
I highly recommend that anyone serious about their business get a copy of this book.
D. Williams
I enjoyed this book because it was very informative and an easy read.... It explained the complexities of social media in a very simplified manner.
Revonda
If you're likely to take those classes but can't get to one, this is a good book for you.
Karen Tiede

Most Helpful Customer Reviews

7 of 7 people found the following review helpful By Karen Tiede VINE VOICE on July 23, 2011
Format: Paperback
Full disclosure: I'm a contributor, a friend of both co-authors, and business associate of most of the other contributors. I am a touch biased. On the other hand, I am also a prolific reviewer--you can see what I think about a range of books by clicking on the "see all my reviews" link. Didn't just duck in here to promote one book.

Social Media for Business is written for the solopreneur and micro-business market, where you (mostly) are doing most of everything yourself. I teach classes on social media in the local Chambers and Community College system, as does Martin Brossman. If you're likely to take those classes but can't get to one, this is a good book for you.

Social Media for Business steps you through the theory of what's happening in this space--primarily LinkedIn, Facebook, and Twitter--and then provides you with specific activities you can do, in a reasonable amount of time, to promote your business. The book touches on Mobile (phone apps for smart phones); GooglePlus did not make it into the printed copy but we anticipate online updates at the website, accessible to people who buy the book through QR codes and a password.

I've read some other books about social media marketing that open with, "Start with a small test budget of no more than $200,000.00." Brossman & McGaha will not take you down that path. If you're overwhelmed by all the online marketing you are being told you should be doing (especially by people who want you to pay them to do it for you) and need to get an understanding of the whole field before you start spending marketing money, Social Media for Business is a good place to start.
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
5 of 5 people found the following review helpful By Michelle Gower on August 13, 2011
Format: Paperback
I'm a contributor for this book, but I did not see anyone else's contribution until the book was released. So I want to share my thoughts on the final product, and why I contributed at all.

The book itself is a great primer for people who don't even understand what the words "social media" mean. And I was given that instruction when they invited me to contribute my article - "How can you explain this so a complete beginner would get excited, and understand?" No article was to be complicated, or focus on making ourselves look like gurus. We were all in your shoes once - and that's where we wrote from.

I saw the amount of work that they put into the finished product, and it did NOT disappoint. From how to use LinkedIn "hidden objects" to land your next client to understanding the basics of WordPress, to how to grow a collaborative mindset while you participate online, the book runs the gamut without telling anyone they are 'stupid if they don't get it,' or 'need' any of the contributors to do it for them for money. Had I seen a finished product that basically 'sold services' of every contributor, I would not be writing this today, but writing a private note to the authors instead.

The amount of contributions, from contributors that care as much as Martin and Anora do about the super-small business owner, are worth far more than spending weeks on Google trying to figure it out, paying someone thousands to set up a Facebook page, or losing valuable, billable time trying to go it alone and figure it out as you go.

I proudly include the image for this book all over my own web site because I'm honored to be included in it.
Read more ›
1 Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
3 of 3 people found the following review helpful By Revonda on October 12, 2011
Format: Paperback
I enjoyed this book because it was very informative and an easy read.... It explained the complexities of social media in a very simplified manner. Brossman and McGaha lay out a solid foundation for businesses on some of the following concepts:

Blogs
Facebook
LinkedIn
Twitter
Press Releases
Articles
Directories to Use
Video Platforms
Email
Advertising
Forums
& much more

The inclusion of over 20 other experts with their own take on the different aspects of social media marketing made the book that much more valuable. Their contributions and insights are a prime example of how social interaction can and does work. Then at the end, they provide you with a checklist (cheatsheet) for your own business to follow to help implement your plan. If you want a book that provides you with the exact steps to execute your own "social media strategy" for a business, then YOU NEED TO BUY THIS BOOK! Thanks, this will be a great resource for me to put my own plan in place...
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
3 of 3 people found the following review helpful By A. Lebak on August 4, 2011
Format: Paperback
As a Virtual Assistant Trainer I help upcoming VA's around the country get their virtual assistant business started. This incredible book is one of the tools we use. The value of the book isn't in the amazing detail of such a vast variety of topics (which is awesome). The real strength is in the step by step actions, that you can do IMMEDIATELY and see IMMEDIATE results on your Google ranking and social media presence. I HIGHLY recommend this book, and will continue to do so.
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
2 of 2 people found the following review helpful By pulsarstar on July 6, 2012
Format: Kindle Edition Verified Purchase
I recommend this book to anyone who wants to have a solid foundation in Social Media. I have recommended it to participants who have indicated they want to reinvent themselves as consultants.

The book covers the basics of most of the social media platforms out there (see listing in a previous review)and includes a link to get new information as it emerges. What I like about the book is that one comes away with an understanding of the concepts critical to do "new marketing," that is marketing on the web and a way to devise a plan to get started. This book is a collaboration of numerous people who contributed their expertise in a number of areas so the reader gets an array of information presented in a unified but diverse style.
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again

Customer Images

Most Recent Customer Reviews

Search