Customer Reviews

Social Media at Work: How Networking Tools Propel Organizational Performance

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A great guide for building, accelerating or transforming your organization's Web 2.0 strategy.
Don't miss out on the social media revolution sweeping the corporate world.
There are great case studies along with tips to build your Web 2.0 strategy.
It's a bible for Web 2.0 at the workplace!

Thank you for a great book on the evolving use of social media in our corporate settings. This was the most insightful, easy to digest, and practical discussion of what is happening in this space. I particularly valued the chapters on where social media has impact, on Trail Blazers (great stories) and on the Future...what is next. This really brought it to light. There is so much noise in this arena and the authors here help us look at the bigger picture with plenty of specific examples. I have changed the way I think about social media in my consulting practice with clients. I have given this book to my clients and they have appreciated this for many have said, "where do I start?" I suggest you start here...read this book and share with your human capital leadership...and line leaders too!

Many organizations are struggling to comprehend how to deal with the many changes impacting their workforce whether it is shifts in age demographics, talent building and retention, or leveraging Web 2.0 technologies amongst employees. Social Media at Work offers a comprehensive approach that shows business leaders and human resources professionals had to leverage the power of social media tools to build a truly connected global workforce.

The book offers several examples of companies on the cutting edge of social media technology and the impact it has on employee engagement and productivity. Companies such as Humana, who engineered a way to connect employee talent profiles through several online knowledge hubs. Or Nokia and the NewsHub program which helps connect employees at a personal and professional level with updates from their organizations and photo and video uploads using Nokia phones.

In chapter six, the authors offer a step-by-step guide of how companies can build rapid communication networks through social media in order to advance innovation, agile development, talent management, and ultimately, connection and collaboration. The examples are rich and represent ideal springboards of learning for anyone looking to move beyond the doubt or hype of social media tools and actually get them to work effectively as a regular part of any work environment.

This book enlightened me on the various social medias being used in today's business world. As a novice to many of these media applications, I learned a tremendous amount from this book and I would highly recommend it. The authors did an excellent job of using, good, easy to follow examples, and real life scenarios of people using social media every day. The impact of social media in our business organizations is constantly evolving and this book outlines this nicely. The book is well written and interesting to read.

Social Media at Work should be on everyone's recommended reading list who want to get the inside scoop about how social media can connect employees at all levels of your organization. It was really interesting to learn how different companies are using social media to improve the way the work. I found many useful tips that are helping to propel my mortgage business in 2010.....

I highly recommend this book to anyone who wants to learn how to capitalize on social media tools!

Jeff with Stanford Mortgage
916-947-1312

I needed to get educated fast on what it means to have social media in the workplace, the benefits and how to implement a program. This was a great tutorial. I think this will be a reference I will continue to use post-implementation. Great, practical information with some good real-life examples.

This is an easy-to read book with a lot of information to anyone who is new to how organizations are implementing social media. It gives some great examples of companies who are successfully using this technology and gets the reader excited to jump into the arena! I recently sat through a small workshop with the authors and was impressed with their knowledge and experience. While not ground-breaking, the information is solid and will provide a good background for anyone interested in the sub.

This book provided a lot of practical information on specific tools available for utilizing social media at work. When reading a non-fiction book like this I often judge it by how many notes I've written and how many of those notes I follow up on. I wrote a lot of notes while reading this book, especially while reading chapter 3 on "What Is Social Media and How Does It Work." And I've been following up on them.

Recently Arthur Jue was a guest speaker at a Milpitas Chamber event which I couldn't attend. I heard from members who attended and they just raved about how social media really made sense to them now and they want to take action.

So, I bought 'the book' and finished it in two days. Easy to read and chocked full of real case studies on how social media has made a difference in the work place. This truly is for those who've been trying to figure out what all the buzz is about social media and how to use these tools to improve business performance and as a competitive advantage with clients/customers.

A time worth spent obsorbing all the great tips to propel an organization.

Thank you,

Susan B. Lewis
On-Target Small Business Consulting
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I teach social media strategies for business and this book will definitely be recommended for students. Good practical advice on the use of social media within organizations.