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“A 2010 Finalist for the Berry-AMA Book Prize for the Best Book in Marketing”
I highly recommend this book to everyone wanting to better understand social media and how it impacts business.
Not only is the book very informative, but it is extremely well written and provides a summary at the end of each chapter to help the reader retain the information.
I have re lunched my site with Social media accounts like Twitter, Facebook, YouTube and LinkedIn in August of 2010.
This is a good reference book to give readers an overview on the landscape on social media marketing and what it takes to be successful. Read morePublished 17 days ago by Anonymous
I bought this for a Social Media class at school, but it's really interesting. It's easy to read and understand and a good choice for anyone who is interesting in learning more... Read morePublished 1 month ago by Jussi Rae 2001
One of the top books on social media. Profound insights, and cutting edge strategy--Qualman has been a major influence on my work on behalf of social networks. Read morePublished 1 month ago by Jim Nico
definitely a must read if you are clueless about social media. Gives you great tips and how to's - get your CEO to read it if you don't have a social media presence yet!Published 2 months ago by Linda Grebler
I had to read this book for a masters course in social media marketing. It's got some great concepts, and is very accessible. Highly recommend.Published 4 months ago by JR
Overall, this is a great book that will teach you a lot about social media. It is even written in a similar manner as social media in small manageable parts so you can skip around... Read morePublished 5 months ago by Paul Decimus