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“A 2010 Finalist for the Berry-AMA Book Prize for the Best Book in Marketing”
I highly recommend this book to everyone wanting to better understand social media and how it impacts business.
I would like to point out that I don't get given the books to review, nor do I own a book store & I will always say what I think!
Erik Qualman's book is a comprehensive report on how Social media is changing how businesses connect with their customers.
Where's the meat? He forgot all about the economics part. Totally disappointed because I was hoping for a book geared to helping small businesses Navigate the complexities of... Read morePublished 1 day ago by Bert Cox
This book has a good insight into our changing society and the way social media is changing our lives. It has lots of examples that are easy to relate to and understand. Read morePublished 23 days ago by Cortney
Great book. Topics are interesting and make sense. Brings in the idea of "word of mouth" transforming to "world of mouth". Plus, Qualman is awesome!Published 2 months ago by Victoria DiRaimo
Great read! Using for a social media management class at my university, and it is really detailed and has wonderful examples to help you better understand the concepts. Read morePublished 2 months ago by Michele Bagnato
We are reading this book in one of my communication classes at UD. It's awesome! Socialnomics contains a lot of factual information that's also easy to comprehend. Read morePublished 2 months ago by Amanda
Qualman addresses how social media is shifting the form of business models. Qualman offers insight into how social media can be and needs to be used in today's day and age. Read morePublished 2 months ago by Corey
We are using some chapters of this text as homework for a social media management class, and I find it to be very informative and interesting. Read morePublished 2 months ago by Allison Knouse