This is the Costco version of the
Sony BDP-S570 Blu-ray Disc Player. This comes with a free HDMI cable in the box and Costco's 90 day return policy if you buy from them. Otherwise just go for the BDP-570 from Amazon. This is a pretty sleek looking player, even the start button blends into the face, it is pretty light too and you can easily stack it on all your other equipment.
The greatest asset of this player is the multiple video streaming options it gives you from different services. Netflix, Amazon On Demand, Pandora, NPR, YouTube and other channels like Wired, Epicurious, Style, Michael Jackson, Dr. Oz, Howcast, eHow, Golflink and more. The list goes on. The interface is much better than Panasonic as that just opened up a window on my screen for Youtube videos while this player fills up the screen. It seems more compatible with my Panasonic HDTV than the Panny Blu-Ray player.
This player is 3D ready although I don't have a 3D TV yet. There is a network update you have to perform to use it. The wireless set up is pretty easy through the interface and guides you step by step.
The start up is quick, it has an option for even quicker start up but it consumes more power. The upscaling is pretty good. I docked one star as the Netflix streaming is still slow, although that may be due to Netflix than the player. The streaming is definitely better than through my Wii.
If you have an iPod Touch or iPhone download the free BD Remote app. I can never find my remotes and it comes in very handy and has a very cool interface where you just slide your finger along the screen rather than having to press buttons. There are many screens on the app that allow you to work all the controls on the player.