Have one to sell? Sell yours here
Sony BRAVIA EX 400 Series 40-Inch LCD TV, Black
 
See larger image
 

Sony BRAVIA EX 400 Series 40-Inch LCD TV, Black

by Sony
4.1 out of 5 stars  See all reviews (36 customer reviews)


Available from these sellers.



Is this a gift? Please note that this item ships in its own packaging and cannot be gift-wrapped or concealed.
Installation and Warranty Bundle Promo
Get On-Wall TV Installation and a 3-Year TV Protection Plan for $249.99
Through Sunday, February 5th, 2012, get both the Service Valet Premium On-Wall TV Installation and Canopy 3-Year TV Protection Plan (on TVs up to $1500) for just $249.99. Restrictions apply. Learn more
There is a newer model of this item:
Sony BRAVIA KDL40BX420 40-Inch 1080p LCD HDTV, Black Sony BRAVIA KDL40BX420 40-Inch 1080p LCD HDTV, Black 4.2 out of 5 stars (123)
In Stock.

Check Out Related Media

 
   



Technical Details

  • 40-inch HDTV with Full HD 1080p resolution lets you take full advantage of HD sources like a Blu-ray Disc Player or PlayStation3
  • BRAVIA Engine 2 fully digital video processor optimizes color and contrast
  • Ambient Sensor adjusts color based on room light; automatic increase or decrease in backlight brightness based on room's lighting conditions
  • Inputs: 4 HDMI, 2 component, 2 composite, 1 PC, 1 USB, 1 optical digital audio output
  • Includes removable stand; measures 39.1 x 25 x 9.9 inches with stand
  See more technical details
  This Product Is ENERGY STAR® Qualified
Products that earn the ENERGY STAR prevent greenhouse gas emissions by meeting strict energy-efficiency guidelines set by the U.S. Environmental Protection Agency and the U.S. Department of Energy--plus they help us all save money while making a difference. Find out more about ENERGY STAR.

Product Details

  • Product Dimensions: 39.1 x 4 x 25.6 inches ; 30.7 pounds
  • Shipping Weight: 41 pounds
  • Shipping: This item can only be shipped to the 48 contiguous states. We regret it cannot be shipped to APO/FPO, Hawaii, Alaska, or Puerto Rico.
  • ASIN: B0035ER1H8
  • Item model number: KDL-40EX400
  • Average Customer Review: 4.1 out of 5 stars  See all reviews (36 customer reviews)
  • Amazon Best Sellers Rank: #32,973 in Electronics (See Top 100 in Electronics)
  • Date first available at Amazon.com: February 16, 2006

Product Description

Amazon.com Product Description

Experience Full HD 1080p, incredible contrast and sharp, vibrant images with this 40-inch Sony BRAVIA EX400 Series HDTV (model KDL-40EX400). It features Ambient Sensor and LightSensor Technology that automatically adjust the color and backlight based on a room's lighting. And you can connect a USB drive and share your favorite photos and music with family and friends.

Sony BRAVIA EX400 Series HDTV
The Sony BRAVIA EX400 Series HDTV (see larger image).

Connect your BRAVIA Sync compatible devices and enjoy convenient operation and control using one remote. Other features include 6 HD inputs (4 HDMI, 2 component), a USB port for photo, music, and video playback on the TV, and VESA compliant wall mounts.

BRAVIA EX400 Series HDTV

See a comparison of all Sony HDTV models below.

Key Features

Full HD 1080p Resolution: Experience Full HD 1080p picture quality, the highest at-home resolution, and take full advantage of HD sources like a Blu-ray Disc Player or PlayStation3 gaming console via the 16:9 wide screen panel (1920 x 1080).

LightSensor Technology: Automatically increase or decrease the level of brightness of your TV's backlight based on a room's lighting conditions with the integrated LightSensor technology. Dim the lights to watch a movie and the sensor dims the backlight, which also helps reduce unnecessary power consumption.

Ambient Sensor: Get a natural looking picture whether you are watching movies late at night or playing video games during the day with an Ambient Sensor that automatically adjusts the picture color based on a room's lighting.

BRAVIA Engine 2: Enjoy sharp, vibrant, life-like images while optimizing color and contrast and significantly reducing noise with the BRAVIA Engine 2 fully digital processor.

6 HD Inputs: Get versatile HD connection options with 6 HD inputs, including 4 HDMI inputs to connect a Blu-ray Disc player, PlayStation3 gaming console or any other HDMI-capable equipment. Two HD component inputs provide added HD-capable connectivity, while a PC input (HD-15 pin) lets you use your HDTV as a computer monitor.

24p True Cinema: Movies consist of 24 images per second, and cannot be faithfully reproduced on conventional televisions, resulting in unnatural, jerky movements. But 24p True Cinema displays the 24 progressive images as they should be, in the same sequence as the original film source. Now, you can recreate the visual clarity of cinema-quality movies in the comfort of your own home.

USB Input: Share your photos on the big screen or listen to your favorite music. Simply connect your digital camera, USB-enabled MP3 player, or USB storage device directly to your HDTV's USB input.

BRAVIA Sync Compatible: Conveniently operate and control other BRAVIA Sync compatible devices--including BRAVIA HDTVs, Blu-ray Disc Players, surround sound systems, Handycam camcorders and Cyber-shot digital still cameras, all with one remote control.

VESA-compatible hole spacing uses an industry-standard mounting-hole pattern that can be used with VESA-compliant mounting brackets, taking the guesswork out of selecting the proper hardware for hanging your TV on the wall.

BRAVIA EX400 Series HDTV

Key Specifications

  • Screen size: 40 inches
  • CineMotion Reverse 3:2 Pulldown Technology: Yes
  • 24p True Cinema Technology: Yes
  • 3D Comb Filter: Yes
  • Live Color Technology: Yes
  • Auto Picture Setting w/ HDMI: Cinema, Photo, Graphics, Game
  • Speakers: 2x 10W (20 watts of total power)
  • 5.1 Channel Audio Out: Yes
  • Dolby: Dolby Digital
  • USB Applications: Photo Viewer (jpeg), Music Player (mp3), Video Player (mpeg1), Video Player (mpeg2 TS)
  • Tuners: ATSC, NTSC, Clear QAM
  • VESA wall mounting pattern: 300 x 300
  • Warranty: 1 year labor and parts
Dimensions
  • TV with stand: 39.1 x 25 x 9.9 inches (WxHxD); 35.1 pounds
  • TV without stand: 39.1 x 23.6 x 4 inches (WxHxD); 30.7 pounds
  • What size TV should you get?
Connections
  • HDMI: 4 (2 side, 2 rear; HDMI PC input capability)
  • Component: 2 (rear)
  • Composite A/V: 2 (1 side, 1 rear)
  • RF: 1 (rear)
  • USB 2.0: 1 (side)
  • PC input (15-pin, D-Sub): 2 (rear)
  • Analog audio inputs: 4 (1 side, 3 rear)
  • Digital audio output: 1 optical

What's in the Box

BRAVIA EX400 Series HDTV, remote control (with batteries), AC power cord, table top stand, operating instructions

Learn More

Which Size HDTV is Right for My Room?
HDTV Size chart
With standard-definition TVs, the rule used to be that viewers would feel comfortable watching a set from a distance of 3 to 6 times the screen size in inches. With HDTV, the resolution is so much better that you can sit closer to a larger TV without noticing the pixels. So with HDTVs, the rule tends to be you can sit anywhere from 1.5 to 3 times the screen size (in inches) for the best experience.

If you know the size of the room you have already, where you want to sit, and where your new HDTV should go once you get it, you can figure out the size HDTV you should get.

  • Minimum size = Viewing distance/3
  • Maximum size=Viewing distance/1.5

Sony HDTV Comparison

Series: BX300 EX308 EX400 EX40B EX500 EX600 EX710 HX800 NX700 NX810
Models: 32" 22" 32", 40" 32", 40" 32", 40",
46", 55",
60"
32", 40",
46"
32", 40",
46", 55"
40", 46",
55"
40", 46" 46", 55",
60"
Panel type LCD (CCFL) LCD (CCFL) LCD (CCFL) LCD (CCFL) LCD (CCFL) Edge LED Edge LED Dynamic
Edge LED
Edge LED Dynamic
Edge LED
HD 720p -- -- -- -- -- -- -- --
Full HD 1080p -- --
3D ready -- -- -- -- -- -- -- Yes -- Yes
Video processing Engine 2 Engine 3 Engine 2 Engine 3 Engine 2 Engine 2 Engine 3 Engine 3 Engine 3 Engine 3
Motionflow -- -- -- -- 120Hz -- 120Hz 240Hz 120Hz 240Hz
Ambient Sensor -- -- --
Lightsensor -- -- -- -- -- -- -- --
Internet Video -- Ready -- Ready -- -- Ready
Internet Widgets -- -- -- -- -- -- -- --
DLNA -- -- -- --
Wireless LAN -- Ready
(w/ dongle)
-- Ready -- -- Ready Ready Integrated Integrated
Ethernet -- -- -- --
Blu-ray Disc Player -- -- -- -- -- -- -- -- --
HDMI 2 4 4 3 4 4 4 4 4 4
Component (Y/Pb/Pr) 2 2 2 2 2 2 2 2 1 1
Composite A/V 1 2 2 2 2 2 2 2 2 2
Digital audio output Optical Optical Optical Optical Optical Optical Optical Optical Optical Optical
PC (DSub) 1 1 1 1 1 1 1 1 1 1
HDMI PC input
USB 2.0 port 1 (svc only) 1 1 1 1 1 1 1 1 1
MP3 playback --
JPEG playback --
MPEG 1/2 video playback -- -- -- -- -- -- --
MPEG 4/AVCHD video playback -- -- -- --
TV Guide onscreen -- -- -- --

 

Product Description

Experience Full HD 1080p, incredible contrast and sharp, vibrant images with this 40-inch Sony BRAVIA EX400 Series HDTV (model KDL-40EX400). It features Ambient Sensor and LightSensor Technology that automatically adjust the color and backlight based on a room's lighting. And you can connect a USB drive and share your favorite photos and music with family and friends.


 

Customer Reviews

36 Reviews
5 star:
 (18)
4 star:
 (10)
3 star:
 (4)
2 star:
 (1)
1 star:
 (3)
 
 
 
 
 
Average Customer Review
4.1 out of 5 stars (36 customer reviews)
 
 
 
 
Share your thoughts with other customers:
Most Helpful Customer Reviews

72 of 73 people found the following review helpful:
4.0 out of 5 stars For the price? Buy this LCD!, March 8, 2010
This review is from: Sony BRAVIA EX 400 Series 40-Inch LCD TV, Black (Electronics)
I have to say, I really like this TV. My previous LCD was a Samsung 32" 720p - and this set blows it away in almost every aspect. I think I paid around $550 for the Samsung a little over a year ago, so I jumped at the chance to upgrade to the EX400.

Pros: The ambient light sensor works terrific.
- 4 HDMI inputs! Plug away my friends.
- Bravia Sync feature works great with my Sony home theater system.
- PS3 games have never looked better. I played Killzone 2 right after I setup the TV and my jaw was open for about 10 minutes straight.
- It only has a 60Hz refresh rate, but I've yet to see any blur while watching sports.
- DVD's look fairly crisp as well, considering I have a cheap DVD up-converter.
- It's a Sony! I'm sure some ppl have had bad experiences with Sony, but I've had nothing but luck. To each his own I guess.

Cons: The remote is junk. It looks cheap and it isn't very functional.
- The grey panel on the front. I had a bigger problem with the online picture of the set than I do in person. It doesn't look THAT bad - but it still throws off the continuity of the black perimeter. Strange call by Sony.
- Calibration is frustrating. There are so many different picture settings you'll probably struggle to find the perfect setup. I used the DVD THX Optimizer (found it on one of my Star Wars movies) and it helped a lot. (I posted them on [...])
- If you're using an antenna instead of cable/satellite you'll find that channel surfing is a bit slow. This is kind of a nitpick, but the channels take a little longer to load on this set.
- No swivel? I knew this set didn't have it before I bought it - but it would still be nice.

For around $600 you can have full 1080p AND a 40" screen. Great TV - great deal.
Help other customers find the most helpful reviews 
Was this review helpful to you? Yes No


27 of 28 people found the following review helpful:
5.0 out of 5 stars Excellent TV, March 11, 2010
By 
BAM (New York, New York) - See all my reviews
This review is from: Sony BRAVIA EX 400 Series 40-Inch LCD TV, Black (Electronics)
Very happy. Sharp picture. Easy to use. Not an electronic-phile but I do my homework and was hesitant to buy a Sony. From what I read Sony was living on its laurels. But this TV seems to give great bang for the buck (and my wife wanted a Sony). I do not miss 120HZ or LED. The picture is not blurry when watching sports or action movies to my eye or anyone else in my family (of course all we watch is curling) (just kidding). Picture is bright, too. Easy set-up. It has a pre-set for home (rather than store), which has been fine by all of us. $599 for 40" 1080p. Pretty Sweet.
Help other customers find the most helpful reviews 
Was this review helpful to you? Yes No


18 of 20 people found the following review helpful:
5.0 out of 5 stars Simply a fantastic TV, May 19, 2010
This review is from: Sony BRAVIA EX 400 Series 40-Inch LCD TV, Black (Electronics)
It took me three months to pay for this, actually had it on layaway at my local Sears for that long. Originally I was going to go for two others TVs before this one until a gentleman who works there, went by the name of Peter, directed me towards this TV. As soon as I saw it, and saw the picture clarity in comparison to the Sharp Aquos as well as other TVs of similar size and specs, I knew this was the TV for me. Most of the other TVs looked washed out compared to this thing, so it was no contest.

Anyway, I finally got this thing home, eventually set it up on a wall mount I got off of here for cheap, and it's been a fantastic TV. Much, MUCH improved over my old standard-def TV, which was given to a friend afterward BTW. The picture quality is superb, the colours are rich and vibrant, no motion blur, no slowdown, no lag, none of the problems that apparently seems to plague most TVs with the 60Hz specs. Even standard-def cable looks fantastic on this beast, and that's saying something right there. I don't think you'll be disappointed with this as a sports game TV at all if you want to primarily use it for that. However, the real star of the show is gaming. Especially with HDMI cables, which is a must, fortunately you can get them for crazy cheap nowadays.

As one other reviewer said, games have never looked better. Like him, I sat there for at least 5 - 10 minutes drooling after booting up Killzone 2 on my PS3. I was absolutely amazed at how good everything looked, and that's just the tip of the proverbial iceberg. Being able to read the text on Star Ocean: The Last Hope International and not having everything blur on me or having my eyes hurt for that matter, when using the classic Anime look of that game was astounding to say the least. Super Street Fighter IV, which is fast and frantic, ran without missing a single beat. Then there was Forza Motorsport 3 on the 360? Jaw-dropping to say the least. Same with Mass Effect, was amazing to see the text on screen whereas before I simply could not do so only downer was the slowdown but I feel that was due to in-game programming as opposed to my TV as the slowdown has only happened with this game alone. While I am sure other HDTVs would do the same thing, could they do so with the same quality? I can answer with doubtful.

The only weak point is the sound, which is decent enough, it gets the job done but nothing more. There's nothing special about it, I'd say if you can, hook it up to a good surround sound speaker system. You'll most likely get better sound quality, and you'll be able to enjoy the fantastic picture quality this badboy has to offer. All in all, this is really a fantastic TV with so much bang for the buck that it's unreal. You won't be disappointed if you decide to get this badboy. I am so glad I did, I could not be happier as a gamer.
Help other customers find the most helpful reviews 
Was this review helpful to you? Yes No

Share your thoughts with other customers: Create your own review
 
 
 
Most Recent Customer Reviews











Only search this product's reviews



Related Items

  • Most Popular
  • Audio & Video Cables & Interconnects
  • TV Mounts
  • Blu-ray Players & Recorders

Tags Customers Associate with This Product

 (What's this?)
Click on a tag to find related items, discussions, and people.
 
(28)
(24)
(20)
(15)
(14)
(12)
(5)

Your tags: Add your first tag
 

Customer Discussions

This product's forum
Discussion Replies Latest Post
Sony KDL-40EX400 variable audio output? 2 Feb 18, 2011
which to buy? 2 Feb 1, 2011
See all 2 discussions...  
Start a new discussion
Topic:
First post:
Prompts for sign-in
 


Active discussions in related forums
Search Customer Discussions
   
Related forums



Look for Similar Items by Category


Look for Similar Items by Subject

Search Electronics by subject:



i.e., each item must be in subject 1 AND subject 2 AND ...