Sony Cybershot DSCW70 7.2MP Digital Camera with 3x Optical Zoom

by Sony

Product Details

• Product Dimensions: 3.5 x 1 x 2.5 inches ; 8 ounces
• Shipping Weight: 2 pounds (View shipping rates and policies)
• Shipping: Currently, item can be shipped only within the U.S. and to APO/FPO addresses. For APO/FPO shipments, please check with the manufacturer regarding warranty and support issues.
• ASIN: B000ENPDHI
• Item model number: DSCW70
• Average Customer Review: 3.3 out of 5 stars  See all reviews (38 customer reviews)
• Amazon Best Sellers Rank: #5,447 in Camera & Photo (See Top 100 in Camera & Photo)
• Date first available at Amazon.com: February 25, 2006

Product Description

From the Manufacturer

Why Sony? Because Sony keeps raising the standard of excellence in digital photography, introducing more high-quality features at affordable cost--and enhancing creative possibilities as well as expanding technology horizons. For superior value, the compact Sony Cybershot DSC-W70 provides 7.2-megapixel resolution for big prints and photo cropping, large 2.5-inch LCD screen, advanced optics and the appeal of traditional rangefinder shooting--so photo enthusiasts will have a camera that's equally adept at saving their memories and capturing their vision.

7.2-Megapixel Super HAD CCD
With higher megapixel resolution, you'll have more detail for editing and cropping your images and making large prints. Sony's advanced Super HAD (Hole Accumulated Diode) CCD design allows more light to pass to each pixel, increasing sensitivity and reducing noise.

Extra-Large 2.5-Inch LCD Screen
The DSC-W70 has an extra-large 2.5-inch LCD screen for setting up and viewing images--with a one-touch "Play" button that makes it quick and easy to view your photos.

Function Guide Text/Icon Display
An on-screen Function Guide text/icon display makes it easy to learn the camera functions that give you greater creative freedom to adjust color mode (including "Natural" for subtle colors and "Vivid" for more intense colors), sensitivity, brightness, and image size.

High Sensitivity Mode
A new High Sensitivity Mode (ISO 1000) lets you shoot without flash for more natural results in low-light conditions and shoot at higher shutter speed to minimize blur from unsteady hands or fast-moving subjects--and Sony's original Clear RAW NR (Noise Reduction) image processing technology helps suppress the color noise that can accompany high-sensitivity shooting.

Carl Zeiss 3x Optical/2x Digital Zoom
3x optical zoom helps the DSC-W70 bring distant subjects closer and lets you frame shots for better composition; Sony's precision 2x digital zoom provides an additional 2x magnification to enlarge details without jagged edges.

Stamina Battery Power
A powerful Lithium Ion rechargeable battery allows the DSC-W70 to capture up to 2902 images--and the compact BC-CSG battery charger is also supplied for battery recharging on the go.

14x Smart Zoom Feature
Sony's Smart Zoom feature intelligently "crops into" the central portion of interest in your photo--avoiding the image degradation of other digital zooms. Depending on picture size, you can extend 3x optical zoom to 4.1x (3 MP), 5.2x (2 MP), or 14x (VGA).

High-Capacity 58 MB Internal Memory
With built-in 58 MB internal memory, the DSC-W70 allows you to capture images without a flash memory card--then transfer your images to optional Memory Stick Duo media, upload to your computer or make prints on your digital printer.

Memory Stick Duo Media
The DSC-W70 has a built-in slot for optional Memory Stick Duo or higher-capacity Memory Stick PRO Duo media--the ultra-compact media for shooting, storing and sharing your photo images.

MPEG Movie VX Fine Mode
The DSC-W70 can capture VGA (640 x 480) audio-video clips at high frame rate (up to 30 frames per second), with length limited only by the capacity of your media.

Customer Reviews

Most Helpful Customer Reviews

104 of 107 people found the following review helpful:

5.0 out of 5 stars Holy Macro!, July 7, 2006

By 

ESMIKCIH (ZIMBABWE) - See all my reviews

Amazon Verified Purchase

This review is from: Sony Cybershot DSCW70 7.2MP Digital Camera with 3x Optical Zoom (Electronics)

I wanted to buy a compact slim d-camera. Those with larger zoom are quite bulky, you can't carry around all the time. I think a slim camera is a better choice. I slip into my pocket while wondering around and come across something nice and take a picture of it. You can't do it with a huge camera.
After I made up mind about a slim camera, my choices were either Casio Exilim or Sony DSCW series. Casio Exilims are very sexy. They have a lot of mode scenes. They also function as voice recorder. You can take pictures of book pages etc. They have anti-shake capability which is said to reduce blurred images. I was almost buying a Casio Exilim. Being a diligent person I wanted to search more and more.
I found out that the so-called anti-shake feature is a bogus. Many people found it useless. That was a good reason to choose Casio. Then I found the picture quality of Exilim is not really good.I found some pictures taken with Exilim. They were soft, not crisp colors. Search the web reviews made by photo professionals. Casio Exilim is rated significantly less than Sony in picture quality. With ISO 200 noise was still detectable in most reviews . Those same reviewers however found Sony DSCW doing a better job . There was no noise with ISO 400 which means even in lower light condition Sony did a better job (less granularity in pictures with low light). Big difference!.
One feature of Sony that made it very attractive was its strong macro. It is 0.74 inch which means you can bring your camera 0.74 inch (2 mm) close to an object (say a bug) and still take a brilliant picture of it.
Now comparison of Exilim and Sony to summarize:
Casio Exilim
Anti-shake (it's a bogus)
Slim
Lower macro (2.5 inches)
Lower picture quality (detectable noise at ISO 200)
A lot of scene modes
Quick shutter
Sony DSCW Series
Slim (in fact it is slimmer)
Higher macro (0.74 inches)
Higher picture quality (No noise in ISO 400)
Not a lot of scene modes
Quick shutter
So.....I purchased a Sony DSCW 7 Mp. I took lots of pictures.
They are all brilliant, detailed and crisp, true colors.
I tried macro and took pictures of bugs. You can see the hairs on the legs of bugs. Absolutely no noise whatsoever, no blurry.
It's a marvel of technology. I took pictures of fireworks in July 4th using high ISO setting. They came out brialliantly like professional pictures.
It also uses a different kind of battery that you can't buy at your grocery which can leave you vulnerable. So you may wanna buy a spare one (about 40 bucks). But you can always recharge it. And it lasts much much longer than AAA or Nimh batteries.
It was a perfect choice. I highly recommend it.

56 of 60 people found the following review helpful:

5.0 out of 5 stars AWESOME little beast!, May 14, 2006

By 

Pam H. "Pam" (MA) - See all my reviews

This review is from: Sony Cybershot DSCW70 7.2MP Digital Camera with 3x Optical Zoom (Electronics)

I've had this camera for a week and taken a plethera of pictures and little movies. The 7.2 pixels and zoom work great. It's about the size of a deck of cards, but has all the big camera features. Use it in automatic mode, or adjust to manual for you camera pros. I put in a 1 Gig memory stick and haven't run out of room yet! Downloads are easy or you can print directly to the printer. If you have big fingers you might find the buttons a little difficult. Too many features to mention, I'm still finding them. Want something small enough for a little purse or pocket with all the big camera features? This is it!

24 of 24 people found the following review helpful:

5.0 out of 5 stars AWESOME little camera, August 10, 2006

By 

real mary (Sacramento area, California) - See all my reviews

Amazon Verified Purchase

This review is from: Sony Cybershot DSCW70 7.2MP Digital Camera with 3x Optical Zoom (Electronics)

I absolutely love this camera. I've told everyone I know to buy it. The picture quality is amazing. There are so many options with this tiny little camera! You can edit pictures before you even print them. Zoom in on a picture already taken and save it that way, and so much more. I take pictures of everything!

I charged the battery when I got the camera, which was about three weeks ago, and it's still going. I have 7/8th of battery life left. I haven't had to charge it again.

I am so happy with my purchase! I hope this helps you.