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Incidentally, this is all the more ironic because the author early in the book dismisses Freudian ideas as simplistic.
This is one of the most entertaining books I have read, both in terms of its academic content and the writing style (the author has a great sense of humor).
The beginning outlines the crossroads of psychology, evolutionary biology, and marketing, and how these forces made us the way the are today.
Very recommendable as a good read on human behavior from a scientific point of view. I have really enjoyed reading it.Published 2 months ago by ferran
Great ideas combined in an eye-opening way. The book makes you see consumerism so clearly, that's impossible keep seeing thinks the same way.Published 4 months ago by Francisco L Lima
Spent is one of those rare popular science books where you enter into the authors topic thinking you will get a fun, light read and instead get a provocative, insightful and... Read morePublished 6 months ago by Danielle Perszyk
This is that rare kind of book that I find myself referencing in conversations almost weekly. At times it can get a bit heady and hard to get through without doubling back to read... Read morePublished 7 months ago by R. Hunt
I got a lot out of this book. It challenged some preconceptions and gave me a broader perspective on several things. And I loved its irreverence. Read morePublished 8 months ago by Cruxrush
Great analysis of our purchasing habits in consumerist society and how human evolution and primal instincts affect those decisions.
Would definitely recommend.
Describes modern consumption and the sources in evolutionary "trait-signalling" (showing off to others, the equivalent of peacock tails). Read morePublished 9 months ago by Lisa
Excellent point of view on personality, consumerism, and evolutionary psychology. There's a lot of substance to the book, yet at times it's a long walk to get there. Read morePublished 9 months ago by Scott Brown
There is much more to human motivation than sex. Most of the book is pure speculation about sex being an underlying motivator for all behavior. Read morePublished 10 months ago by Anton Van Houcke