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2 Reviews
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3 of 4 people found the following review helpful:
4.0 out of 5 stars
Great book for those interested in sports marketing,
By dtangen@hotmail.com (Aukra, Norway) - See all my reviews
This review is from: Sports Marketing: Competitive Business Strategies for Sports (Paperback)
I used this book when writing my term paper on sports sponsorship and I found it very insightful. Everyone who is interested in sports and sports marketing should read this book. I would highly recommend it for both students and professionals in sports, the book gives you a great tool for creating your own event or help your team get sponsored.
1 of 2 people found the following review helpful:
4.0 out of 5 stars
Great Textbook!,
By bradleyh@umich.edu (Ann Arbor, Michigan) - See all my reviews
This review is from: Sports Marketing: Competitive Business Strategies for Sports (Paperback)
She was my professor for my class, "Sport Marketing." The book was an excellent read and I learned a lot from her insights.
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Sports Marketing: Competitive Business Strategies for Sports by Chris Brooks (Paperback - February 18, 1994)
$156.60
In Stock | |
 
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