Start and Run a Profitable Gift Basket Business (Start & Run ...) [Paperback]

Mardi Foster-Walker (Author)

Book Description

Series: Start & Run ... | Publication Date: July 2000

-Create unique gifts for a variety of occasions - Work from home or seasonally–-and profit - Develop effective marketing tools - Learn the step-by-step basics of running your own business

Editorial Reviews

From the Back Cover

People give gifts for a variety of reasons, both personal and professional. Giving a gift in a basket or in a useful container can set it apart as a special and thoughtful present. Whether your operation is a full-time endeavor or a sideline to earn extra income, the potential for finding clients for a gift basket business is unlimited.

With little more than some working space and a few start-up items, you can operate a profitable gift basket business out of your home or in a rented studio.

Start & Run a Gift Basket Business provides practical instructions for setting up and operating a successful gift basket business, whether run on a seasonal or year-round basis. Combine your creativity with the valuable advice in this book and create a lucrative business designing gift baskets for any budget and occasion.

Topics covered include: - Researching your market - Finding a suitable location - Gathering equipment, inventory, and supplies - Determining start-up costs and budgets - Pricing your gift baskets - Managing daily operations and staff - Advertising and promoting your service - Using the Internet to expand your client base - Meeting legal requirements

About the Author

Mardi Foster-Walker owns and operates Foster Walker Enterprises Inc. in Vancouver, British Columbia, a successful gift packaging business specializing in the corporate and cruise ship markets. Previously, she developed live cooking shows in the United States and Canada featuring regional cuisines. She is an active member of several business and tourism-oriented organizations as well as charitable groups.

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Product Details

• Paperback: 136 pages
• Publisher: Self Counsel Pr; 2nd edition (July 2000)
• Language: English
• ISBN-10: 1551802775
• ISBN-13: 978-1551802770
• Product Dimensions: 9.8 x 8.3 x 0.5 inches
• Shipping Weight: 14.9 ounces
• Average Customer Review: 4.2 out of 5 stars  See all reviews (4 customer reviews)
• Amazon Best Sellers Rank: #1,121,426 in Books (See Top 100 in Books)

Customer Reviews

Most Helpful Customer Reviews

47 of 48 people found the following review helpful:

5.0 out of 5 stars The Best Book for the Gift Basket Business, June 19, 2001

By 

L. Viss - See all my reviews

This review is from: Start and Run a Profitable Gift Basket Business (Start & Run ...) (Paperback)

Two years ago, I was curious about making my hobby of designing gift baskets into a home-based business. I had the creativity but the business aspect was eluding me. After reading this book--I now understand how to set prices, hire good employees, promote and run my business smoothly. After two years, I am a success in my small town and I'm ready to expand my business on to the Internet. Thankfully, this book has a section on Internet marketing. It is an easy-to-read book, with helpful examples and up-to-date information. I recommend it to anybody considering the gift basket business.

25 of 26 people found the following review helpful:

5.0 out of 5 stars Excellent Guide for Beginning Gift Basket Companies., June 18, 2001

By 

Cher Excellence! (Manchester, CT USA) - See all my reviews

This review is from: Start and Run a Profitable Gift Basket Business (Start & Run ...) (Paperback)

This book has everything you need and more from how to start your inventory and select your standard baskets to even the recommendations on pricing and wholesale supplies. I could not have chosen a better selection. I was so impressed I have also checked out some of the books in their other series.

16 of 16 people found the following review helpful:

2.0 out of 5 stars Not Impressed, June 13, 2003

By A Customer

This review is from: Start and Run a Profitable Gift Basket Business (Start & Run ...) (Paperback)

If you are looking for business management...ok
If you are looking for ideas on baskets..forget it