Today?s technology allows anyone with a computer and some software to call herself or himself a desktop publisher. But can these people also say that they can meet promised deadlines, satisfy the client, run a business, and make money doing so? With the expert advice included in this thorough guide, anyone with an eye for design and an entrepreneurial edge can learn how to succeed in this competitive, thriving business. Whether you would like to strike out on your own or have been operating a business for years, this book is full of helpful advice on how to run an efficient and profitable desktop publishing business--from registering a business name, to producing artwork, to invoicing and collecting your fees.This new edition includes updates on new technological changes in the industry. The book also includes samples, worksheets, and checklists to help the entrepreneur get started.
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Today's technology allows anyone with a computer and some software to call herself or himself a desktop publisher. But can these people also say that they can meet promised deadlines, satisfy the client, run a business, and make money doing so?
About the Author
Barbara A. Fanson has worked in the graphic arts industry since 1978 as a desktop publisher, graphic designer, editor, typographer, assembly artist, and advertising consultant. Barbara's business, Sterling Communications Inc., specializes in publications, sales literature, advertising, educational material, and computer training.
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Inside This Book
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First Sentence:
In 1984, Paul Brainerd, of Aldus Corporation, coined the phrase "desktop publishing" to describe the artwork that could be created using Aldus's page layout software program. Read the first page Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
job docket, other desktop publishers, unbillable time, desktop publishing business, auto hyphenation, desktop publishing industry, laser proofs, trim marks, master page, page layout program, sales journal, color proofs, business stationery Key Phrases - Capitalized Phrases (CAPs): (learn more)
Adobe Photoshop, Any Street Anytown, Microsoft Word, Doe The Client's Office, The Studio, Adobe Illustrator, Macromedia Flash, Main Street, Don't Hyphenate, Small Business Administration New!
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Front Cover | Table of Contents | First Pages | Back Cover | Surprise Me!
In 1984, Paul Brainerd, of Aldus Corporation, coined the phrase "desktop publishing" to describe the artwork that could be created using Aldus's page layout software program. Read the first page Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
job docket, other desktop publishers, unbillable time, desktop publishing business, auto hyphenation, desktop publishing industry, laser proofs, trim marks, master page, page layout program, sales journal, color proofs, business stationery Key Phrases - Capitalized Phrases (CAPs): (learn more)
Adobe Photoshop, Any Street Anytown, Microsoft Word, Doe The Client's Office, The Studio, Adobe Illustrator, Macromedia Flash, Main Street, Don't Hyphenate, Small Business Administration New!
Books on Related Topics | Concordance | Text Stats Browse Sample Pages:
Front Cover | Table of Contents | First Pages | Back Cover | Surprise Me!
Citations (learn more)
This book cites 1
book:
- Working for Yourself: A Guide to Success for People Who Work Outside the 9 to 5 World by Phillip Namanworth on page 7
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