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Start Your Own Food Truck Business: Cart, Trailer, Kiosk, Standard and Gourmet Trucks, Mobile Catering and Bustaurant (StartUp Series) Paperback – April 25, 2011

26 customer reviews

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Frequently Bought Together

Start Your Own Food Truck Business: Cart, Trailer, Kiosk, Standard and Gourmet Trucks, Mobile Catering and Bustaurant (StartUp Series) + The Food Truck Handbook: Start, Grow, and Succeed in the Mobile Food Business + Running a Food Truck For DummiesÂ
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Editorial Reviews

About the Author

Entrepreneur Press is a leading small to midsized business trade publisher, provides aspiring, emerging, and growing entrepreneurs with actionable solutions to every business challenge—ultimately, leading them from business idea to business success.

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Product Details

  • Series: StartUp Series
  • Paperback: 225 pages
  • Publisher: Entrepreneur Press; 1 edition (April 25, 2011)
  • Language: English
  • ISBN-10: 1599184141
  • ISBN-13: 978-1599184142
  • Product Dimensions: 7 x 0.4 x 9 inches
  • Shipping Weight: 14.4 ounces (View shipping rates and policies)
  • Average Customer Review: 4.3 out of 5 stars  See all reviews (26 customer reviews)
  • Amazon Best Sellers Rank: #588,152 in Books (See Top 100 in Books)

Customer Reviews

Most Helpful Customer Reviews

7 of 7 people found the following review helpful By Eugene on March 23, 2012
Format: Paperback Verified Purchase
The author did an investigation into the business, didn't own one. It has several good ideas for marketing and business strategies (such as business partnering with noncompetitive businesses, like night clubs). But it won't have any of the everyday details of operating the business, if that's what you're looking for.
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6 of 6 people found the following review helpful By L. H. Cook on December 27, 2011
Format: Paperback Verified Purchase
Good book. It has caused me to think about many aspects of the business. I haven't finished it yet but it seems to be an objective view of the business. This is definitely a good place to start to get an understanding. I would also suggest tracking a couple of trucks on Twitter and definitely visiting some to get an even better idea of how they work. Also some videos on youtube.
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10 of 12 people found the following review helpful By Ann from New York on October 23, 2011
Format: Paperback
I'm familiar with the food business but not everything involved with mobile catering or trucks. This book answered all my questions plus answered ones I had not even asked. If you are interested in the mobile food business, this book is for you.
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3 of 3 people found the following review helpful By Amazon Customer on April 20, 2013
Format: Paperback Verified Purchase
This book was very wall worth the money for a person wanting to get into the food truck business. I rated this a 5star, since it came with alot of information on beginning your business from A to Z. Finding a niche can be difficult to do with this type of business, but after reading this book, it breaks down the levels of researching your niche first. Learn all about your permits to have before you get started and learn the fines or fees that will incur along your food truck journey. This book also helps to decide if you want to start on a small scale, kiosks type of retail, on up to the larger ventures of concessions stands and full size food trucks.. The one good idea is to get your recipes together for your niche and market test them with focus groups to perfect your idea. So once you get approved and pass all the red tape to be in business, you should be able to start off in the right direction to succeed.
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5 of 6 people found the following review helpful By Ed Walker on December 16, 2012
Format: Kindle Edition Verified Purchase
I was considering entering this field but after reading this book - I've changed my mind. The food truck business seems fun and exciting and from what I read - it is. But its also very difficult physically and has so many rules and regulations that at this point in my life I dont think it's the thing for me. This book really helped me understand the business and all its pecadillos and make an educated decision.
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3 of 3 people found the following review helpful By ahorn27 on November 14, 2011
Format: Paperback Verified Purchase
This book is full of information for someone that is just starting to think about opening a business. It has detailed information and is easy to read.
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By Michelle Ridlehoover on June 19, 2013
Format: Paperback Verified Purchase
This book had good solid info on getting your biz going. I like the real stories they listed...good to see other's experiences. It had good information for a business plan and outlined the steps for setup very well. It also brought up a host of things I did not think about when starting the biz.
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By Chris on April 29, 2014
Format: Paperback Verified Purchase
Yes, this book was very helpful. I have read through it at least 3 times before taking notes what I need to do. My sister has also bought the book and she is now reading the book. Thanks for a lot of great information.
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