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Start Your Own Coaching Business [Paperback]

Monroe Mann (Author), Entrepreneur Press (Author)
4.3 out of 5 stars  See all reviews (14 customer reviews) |

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Book Description

Publication Date: May 29, 2008 | Series: Start Your Own...

Use Your Passion to Inspire Action

Turn your passion for life into a fulfilling, lucrative career as a motivational coach. Whether you want to inspire others to go after their dreams, achieve their business goals or better manage their everyday life, Entrepreneur gives you the steps you need to get started.

This hands-on guide shows you how to launch your own successful coaching company, helping clients with life, motivation and business. Learn step by step how to establish your business, position yourself as an expert, attract clients and build revenue. Our experts provide real-life examples, sound business advice and priceless tips to put you on your way to making a difference- and making money.

Learn how to:

  • Set up your business with minimal startup investment
  • Develop your coaching expertise
  • Build a business brand that gets noticed
  • Capture clients by showing them you're worth their money
  • Price your service
  • Advertise and publicize to attract more clients
  • Boost profits by expanding your business

You already have the motivation and the passion-this guide shows you how to share it with others and make a profit!

Editorial Reviews

About the Author

Monroe Mann is a successful motivational coach and certified guerilla marketer. He developed his motivational skills as an entrepreneur, military veteran, Hollywood director and producer, and co-author of Guerilla Networking with guru Jay Conrad Levinson.

Product Details

  • Paperback: 220 pages
  • Publisher: Entrepreneur Press; 1 edition (May 29, 2008)
  • Language: English
  • ISBN-10: 1599181827
  • ISBN-13: 978-1599181820
  • Product Dimensions: 8.9 x 7.1 x 0.4 inches
  • Shipping Weight: 11.4 ounces
  • Average Customer Review: 4.3 out of 5 stars  See all reviews (14 customer reviews)
  • Amazon Best Sellers Rank: #489,603 in Books (See Top 100 in Books)

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More About the Author

› Visit Amazon's Monroe Mann Page
Monroe Mann
Hi All,

I hope you enjoy reading my books and reviews. If you like them, perhaps you might also like to join my email list, which you can join at either www.MonroeMann.com or www.UnstoppableArtists.com.

For more info, search my name on Amazon or Google. And feel free to contact me directly. :)

ROMP ON!
-Monroe

Customer Reviews

Most Helpful Customer Reviews
56 of 57 people found the following review helpful
Format:Paperback
Wow! What a great little book on the business of coaching. I loved it. It is one of only a few such books on coaching that I can highly recommend. It is comprised of 25 chapters and they seem to flow from one to the next in a logical sequence. The book covers the following topics:

1. Pick an expertise
2. Choose a target market
3. Write a business plan
4. Implement the plan
5. Keep good business records
6. Expand your offerings
7. Systematize your business
8. Keep your business
9. Franchise your business
10. Sell your business

I purchased this book at the same time as I got a copy of "Start Your Own Information Marketing Business" (ISBN: 9781599181745). I read them together and found they complimented each other tremendously. A coach needs to have information products for sale in order to gain credibility in their field. They also need information products as marketing tools. And information marketers (infopreneurs) make more money for themselves if they also provide coaching and consulting services. So if you plan to be a coach, then read up as much as you can on coaching and information marketing.

The only problem I had with this book was the material covered on pages 30 to 32 entitled "Business Formalities." The author is not too adept on Choice of Legal Entity and he has bungled the topic. I recommend you ignore everything he says on those few pages and get yourself a copy of "Structuring Your Business" by Michele Cagan (ISBN: 1593371772).

I also highly recommend you consider reading the following books if you are interested in being a successful coach: "Four Steps to Building a Profitable Coaching Practice" (ISBN: 0595296602), "Coaching Millions" (ISBN: 9788979293207), "Web Business Success" (ISBN: 0974924504), and "The Ultimate Training Workshop Handbook" (ISBN: 0070382018). 5 stars!

PS. Examine the Search Inside offering by Amazon to see the Table of Contents for this book. I think the book would have been better if there had been fewer chapters.
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8 of 8 people found the following review helpful
Very, very basic April 22, 2011
By EMur
Format:Paperback|Amazon Verified Purchase
Unless you have never managed a business before, this book will be too basic. However, if you are thinking about starting your very first business, then you may want something this basic that explains why you need to find your niche market, etc. Other than the definition of "what is a coach?" most of this book was business basics, rather than coaching basics.

Some of his ideas already seem outdated. I strongly disagree with his idea that you can spend $100 on a website and have credibility with clients - especially if you are working with anyone in a visual field (artist, graphic designer, gallery, interior designer, etc). A website is like a suit of clothes: sure you can find some great deals, but if you go cheap expect to look cheap.

Not a bad read, but buy used or get from the library.
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8 of 8 people found the following review helpful
Great Read, Excellent Value! December 3, 2009
By Murray
Format:Paperback
As someone who is embarking on developing my skill set, becoming a certified coach and building my own coaching business I found Start Your Own Coaching Business extremely helpful. The book was a pleasure to read and gives a detailed yet concise account in all areas and does well not to become too detailed in some areas where there are already extensive readings. I especially enjoyed the recommended reading list and have already purchased some of the books highlighted by Mann. Overall a great read and excellent value.
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Most Recent Customer Reviews
Useable and Practical Business Tool
This was a very descriptive, easy to read book. The concepts build on one another and are developed in a way that are understandable. Read more
Published 8 months ago by Nickel
What an AMAZING book
This book was sooo much more than I had expected. Monroe Mann has changed my perspective on entrepreneurship forever! Read more
Published 8 months ago by A Mich
Better sources of advice are available elsewhere
This book contains some basic information about starting a business and is very encouraging of entrepreneurship. It's also lightweight enough to make for fast reading. Read more
Published 12 months ago by kerykes
Unsatisfying, vague, and often unsubstantiated.
I saw this book at Borders for 80% off, looked up the Amazon reviews, and bought it based on the reviews. What a mistake. I wish I had my $3.60 AND my time back. Read more
Published 13 months ago by M. Grubb
Love Love Love It!!!!!!
A Great Read! A must for anyone entering the coaching business! Well written and easy to follow. Highly recommend!
Published 15 months ago by Yams
Very Easy Read and Straight to the Point
As I am currently on the road to starting my own coaching practice, there are many things that are going through my head. Read more
Published 15 months ago by WRawlins
Fantastic Guide
This book was fantastic. Simple and easy to read yet through, all at the same time.
I could absolutely relate to the author and his 'multiple' ventures and sources of... Read more
Published 16 months ago by Kat Lessin
Extremely thorough. I don't feel the need to buy another self help...
After reading this book, I feel confident to begin my very own coaching business. I was able to create a few check lists to aid me as I go along. Read more
Published 16 months ago by Dr Jan
New Coach's Must Own Book
This is a must have book for a new coach. It covers coaching by the type of coach you are and includes starting conversations, engaging new clients, intake, actual sessions, and... Read more
Published on January 22, 2010 by Bernette Sherman
This book changed my life!
This book changed my life! Because of this book and Monroe, I launched my consulting and training business this week. Read more
Published on June 22, 2009 by Marjon Nakia Parham
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Front Cover | Table of Contents | First Pages | Index | Back Cover | Surprise Me!
Search Inside This Book:
Inside This Book (learn more)
Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
rent expense, client attraction system, motivational coaching, business savings account, additional coaches, motivational coaches, coaching firm, coaching business
Key Phrases - Capitalized Phrases (CAPs): (learn more)
Smart Tip, Unstoppable Artists, Tony Robbins, Los Angeles, Unstoppable Actors, Jay Conrad Levinson, New York
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Front Cover | Table of Contents | First Pages | Index | Back Cover | Surprise Me!
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