This manual: Think Big but Start Small will teach you how to develop an idea into an opportunity and assemble the resources to create a successful plan for your business. Successful entrepreneur and author Chris Murphy has started sixteen corporations, and has years of start-up experience through working with students and other small business owners. Murphy highlights one simple principle: you don’t have to spend a lot of money to create your own business. By providing a practical, no-nonsense approach, he thoroughly explains each step in the process. Murphy not only shares important statistics and examples, but also shows you how to choose a business that matches your long-range objectives. He will help you decide: What business is right for you Whether to buy an existing business or franchise How to research and understand your market The best way to get to know your customer How to write a business plan If you have the motivation and passion to start your own business in our new global, high-tech economy, then this book will be a valuable guide in getting your business started for the least possible investment.
Book Description
Editorial Reviews
About the Author
As a successful entrepreneur, Chris Murphy has created sixteen businesses. He teaches entrepreneurship courses at two colleges and has a web program that helps entrepreneurs assess themselves and their business idea.
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Most Helpful Customer Reviews
1 of 1 people found the following review helpful:
5.0 out of 5 stars
Great book; easy to read, filled with practical advice.,
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This review is from: Starting a New Business?: Think Big but Start Small (Paperback)
This is the most concise, easiest read, and best advice on starting a small business on the market. The author apparently has lots of practical experience and is willing to share. This is a refreshing departure from the attitude of most entrepreneurs who make a business of selling their secrets one bit at a time.
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Inside This Book
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Key Phrases - Statistically Improbable Phrases (SIPs):
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franchise programs Key Phrases - Capitalized Phrases (CAPs): (learn more)
Chris Murphy, New Business, Yellow Pages, Secretary of State, Accounts Receivable, Topsy Tail, Income Statement, United States, Retail Business, Gross Margin, Total Sales, Cellular One, Bill Gates, Think Big Browse Sample Pages:
Front Cover | Table of Contents | First Pages | Index | Back Cover | Surprise Me!
franchise programs Key Phrases - Capitalized Phrases (CAPs): (learn more)
Chris Murphy, New Business, Yellow Pages, Secretary of State, Accounts Receivable, Topsy Tail, Income Statement, United States, Retail Business, Gross Margin, Total Sales, Cellular One, Bill Gates, Think Big Browse Sample Pages:
Front Cover | Table of Contents | First Pages | Index | Back Cover | Surprise Me!
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