About the Author
Scott Sambucci is a Silicon Valley veteran, spending more than 15 years building sales processes, developing new markets, and creating technology products for two successful startups and two publicly traded companies. Throughout his career, Scott has sold educational products, software solutions, data services, and consulting engagements to: • Top universities, including Duke University, Columbia University, and the University of Pennsylvania; • Financial firms, including Wells Fargo, Bank of America, Morgan Stanley, and Freddie Mac; • United States government agencies, including the Federal Housing Financing Agency, the Department of Treasury, and the Federal Reserve Bank. Scott leads workshops across the country to help companies and individuals improve sales performance, including a workshop at the 2012 Lean Startup Conference and regular sessions with the Lean Startup Circle Meetup Group network. He regularly teaches university courses in Economics, Finance, Entrepreneurship, and Strategic Management, and recently a “Faculty Member of Excellence” award in 2012. Scott has been interviewed on CNBC, NPR, and The Financial Times. Scott is the Founder of SalesQualia and lives in Northern California. He is a three-time Ironman triathlete.