Selling is the cornerstone of our economy and our society. Everyone sells - some just do it better than others.
The million-dollar sales pros know that to sell well requires a complex set of skills, as well as the willingness to
perfect relations with the customer. There is no one in the sales arena better versed on the subject of the Big C -
the customer - and the significance of service and satisfaction tactics, than Barry J. Farber. Barry's State of the
Art Selling is the complete guide you need to develop the Customer-building strategies which will set you apart
from the run-of-the-mill, and yield astronomical financial reward. Whether you've been in sales for decades or
are just getting your feet wet in a sales career, you will benefit from the dozens of creative customer-focused
techniques and philosophies outlined here - all of that can be instantly implemented to help you become a sales
all-star. Learn from the best in the business how to break into a tough account, to effectively utilize referral selling
to increase business, to establish customer rapport, and so much more. Practical and authoritative, master seller
Barry Farber will help you to: * Network with high-impact results. * Build long-term relationships with your
customers. * Set realistic goals for high achievement. * Have your customers sell for you. * Organize your
time, activities, and territory. State of the Art Selling is a full-service sales program that, whether you're a
veteran or a novice, will show you how to become a state-of-the-art sales tactician and send your earnings
soaring to astonishing heights.
Barry Farber is the president of Farber Training Systems and the Diamond Marketing Group. He is one of America's most dynamic and entertaining speakers and the author of ten books on sales, management, and personal
achievement, including Superstar Sales Secrets and Diamond Power (both from Career Press). For more information about Barry, visit www.barryfarber.com.
