5.0 out of 5 stars
A must for marketers, June 12, 1998
By A Customer
This review is from: The State of the Net (Paperback)
I've seen a lot of Internet books come and go. This is one of the few that sits on my bookshelf and that I pull down frequently. Author Peter Clemente has his pulse on what's going on out there and shares it in a very accessible, one-to-one tone, unlike many of these books that are just brimming over with geek speak. --Larry Chase, publisher, Web Digest For Marketers
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5.0 out of 5 stars
Great overview of the Internet, with unique facts and figure, March 16, 1998
By A Customer
This review is from: The State of the Net (Paperback)
This book distinctively captures the evolution of the Internet in statistics and an easy, fun to read narrative. I believe it is an indispensable treasure trove for marketers, entrepreneurs and students -- anyone interested in cutting through the hype to understand the realities of who uses the Internet today, what they do online, and how the Internet is likely to evolve in the near future. I've found no other book like it, especially the way it uses survey statistics and analysis to support its conclusions. It's really a neat, unique book.
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5.0 out of 5 stars
"State of the Net" is a gold mine of reliable information., March 14, 1998
By A Customer
This review is from: The State of the Net (Paperback)
As a small start-up company in the rapidly changing world of new media we're always looking for reliable Internet information to support our business objectives. "State of the Net" has not only helped justify our existence to our investors, but also helped us identify a new target online audience. We've invested thousands of dollars in industry reports in the past and ended up with very little substantive information. In "State of the Net", Mr. Clemente provides a gold mine of useful and reliable information. Any Internet start-up would be crazy to pass up this gem.
Steven Canale
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5.0 out of 5 stars
Packed full of real facts - not the usual wild speculation, March 13, 1998
By A Customer
This review is from: The State of the Net (Paperback)
As an internet marketer this book is priceless. You can actually trust what it says rather than having to rely upon the usual hot air and wild speculation.
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5.0 out of 5 stars
Excellent Book, March 13, 1998
By A Customer
This review is from: The State of the Net (Paperback)
I thought this book offered an extremely clear and coherent explanation of who's using the Internet and why. I've been waiting for a book like State of the Net to come along for a while. It's a great read!
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