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Staying Power: Six Enduring Principles for Managing Strategy and Innovation in an Uncertain World (Lessons from Microsoft, Apple, Intel, Google, ... (Clarendon Lectures in Management Studies) 1st Edition

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ISBN-13: 978-0199218967
ISBN-10: 019921896X
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Editorial Reviews

Review

"[The book's] six principles represent a set of guidelanes that executives in any company or industry should consider in order to achieve high performance over the long terms."--Strategy+Business (named a 2011 Best Business Book)

About the Author


Michael A. Cusumano is the Sloan Management Review Distinguished Professor of Management and Engineering Systems at the Massachusetts Institute of Technology's Sloan School of Management, with a joint appointment in MIT's Engineering Systems Division. He specializes in strategy, product development, and entrepreneurship in the software business. He has consulted for more than 50 major firms around the world and is the author or co-author of 8 books. The Business of Software was named one of the top business books of 2004 by Steve Lohr of the New York Times. The international best-seller Microsoft Secrets (1995, with Richard Selby), has been translated into 14 languages. Competing on Internet Time: Lessons from Netscape and its Battle with Microsoft (1998, with David Yoffie) was named a top-10 Business Week book.
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Product Details

  • Series: Clarendon Lectures in Management Studies
  • Hardcover: 400 pages
  • Publisher: Oxford University Press; 1 edition (October 7, 2010)
  • Language: English
  • ISBN-10: 019921896X
  • ISBN-13: 978-0199218967
  • Product Dimensions: 9.3 x 1.2 x 6.1 inches
  • Shipping Weight: 1.3 pounds (View shipping rates and policies)
  • Average Customer Review: 4.7 out of 5 stars  See all reviews (6 customer reviews)
  • Amazon Best Sellers Rank: #765,067 in Books (See Top 100 in Books)

More About the Author

Michael A. Cusumano is the Sloan Management Review Distinguished Professor of Management at the MIT Sloan School of Management, with a joint appointment in MIT's Engineering Systems Division. His research focuses on technology management and strategy, especially in the software business. He received an undergraduate degree from Princeton University and a Ph.D. from Harvard University. He also completed a postdoctoral fellowship in production and operations management at the Harvard Business School. He has been a Fulbright Fellow and a Japan Foundation Fellow at the University of Tokyo. In 2009, he delivered the 13th annual Clarendon Lectures in Management Studies at Oxford University and was named one of the most influential people in technology and IT by Silicon.com. Professor Cusumano is a director of a leading Indian IT services company, Patni Computer Systems (NYSE: PTI, www.patni.com), and of an interactive voice communications provider, Eliza Corporation (www.elizacorporation.com). He is also an advisor to FixStars Corp. (www.fixstars.com), which builds high-performance computing applications for clusters of Sony Playstation consoles and other multi-core processor blade servers; and Buzzient (www.buzzient.com), a social media analytics and integration firm. He is the author or co-author of 8 books, including The Business of Software (2004), Platform Leadership (2002), Competing on Internet Time (1998), and Microsoft Secrets (1995).

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Most Helpful Customer Reviews

7 of 7 people found the following review helpful By Leif C. Ulstrup on March 3, 2011
Format: Hardcover Verified Purchase
Professor Cusumano's "Staying Power" is a major contribution in the field of business strategy.

I am in the business of technology and management strategy consulting and think his ideas have enormous value to any executive grappling with the implications and opportunities of cloud-computing enabled business. His six principles are easy to grasp. They are deceptively simple and are particularly powerful in a commercial and public sector business climate of austerity where new business models are emerging that will fuel our next growth cycle, but are disrupting incumbents. The introduction of cloud computing is beginning to have a disruptive effect on a wide range of business. Living through that disruption in day-to-day business can make it hard to see the bigger patterns at play and think through what the future state will look like. Professor Cusumano's elaboration of the platform/complementer services model with his excellent historical context and current market analysis makes it much clearer where we are headed in my industry and to seize emerging opportunities.

I purchased the book based on an Amazon recommendation and I am very grateful I did. The book is written in a more academic style than is typical of the more popular style business and management books. In fact, I picked it up and sat it down several times before committing to the book. It is not a book designed to skim. It requires concentration and focus to understand how Professor Cusumano has reached the conclusions he has. His ability to characterize the current disruptive innovation cycle in the information technology business using his analysis of the history of both the information technology and automotive industry is excellent.
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5 of 5 people found the following review helpful By J. S. on February 23, 2011
Format: Hardcover
"Staying Power" is one of these rare books on strategic management that is both thoughtful and engaging. The author uses real examples and established companies from different industries and different countries, to illustrate a number of principles that hold for all companies. The "six enduring principles" presented in the book may not be obvious at first, but they are fundamental principles to guide you in improving the performance of your company or business unit, new or mature, small or large. The principles come alive with the examples. The examples are so vivid and well told that any experienced manager will be able to feel inside the respective company, looking carefully at the case in point and interiorizing what each principle is about and how to put it in practice in her or his company or business unit. This book is not a "quick read", but you can read it effectively one principle (one chapter) at a time. Your time will be very well rewarded.
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4 of 5 people found the following review helpful By V.A. on November 22, 2010
Format: Hardcover
Staying Power book builds upon the material covered in his earlier books "business of software" and "platform leadership" and takes it to the next level. This book is a good read for anyone connected with software strategy or for senior executives in a technology company. Cusumano has taught strategy courses at MIT for over 15 years and he lays down some of the fundamental strategies for attaining and maintaining a leadership position in a technology industry.
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