Storytelling Mojo: An Essential List for Business and Social Change

A Listmania! list by Michael Margolis (New York, New York)
(REAL NAME)   
The list author says: "Everybody is a storyteller. You have the power to re-story your life, your company, and your culture. Here are some of the books that have shaped my life and learning on this topic. It's a mix of mostly books on storytelling, and towards the end, a few eclectic picks that shaped my thinking. This is not a complete list of the storytelling genre, so I'll keep adding more in the coming weeks."
Pitch Anything: An Innovative Method for Presenting, Persuading, and Winning the Deal
1.  Pitch Anything: An Innovative Method for Presenting, Persuading, and Winning the Deal by Oren Klaff
$14.50   Used & New from: $10.38
4.7 out of 5 stars  See all reviews (294 customer reviews)

StoryBranding: Creating Stand-Out Brands Through The Power of Story
2.  StoryBranding: Creating Stand-Out Brands Through The Power of Story by Jim Signorelli
Used & New from: $21.09
4.7 out of 5 stars  See all reviews (23 customer reviews)

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Winning the Story Wars: Why Those Who Tell (and Live) the Best Stories Will Rule the Future
3.  Winning the Story Wars: Why Those Who Tell (and Live) the Best Stories Will Rule the Future by Jonah Sachs
$22.40   Used & New from: $9.88
4.4 out of 5 stars  See all reviews (72 customer reviews)

The Corporate Blogging Book [Updated Edition With a New Preface]
4.  The Corporate Blogging Book [Updated Edition With a New Preface] by Debbie Weil
$2.99
4.7 out of 5 stars  See all reviews (15 customer reviews)

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Believe Me: Why Your Vision, Brand, and Leadership Need a Bigger Story
5.  Believe Me: Why Your Vision, Brand, and Leadership Need a Bigger Story by Michael Margolis
The list author says:
  "Had to throw in my manifesto, yeah? The act of writing it was a transformative process, as I articulated 15 storytelling axioms for re-thinking the communication process."
$9.99   Used & New from: $3.75
4.4 out of 5 stars  See all reviews (34 customer reviews)

Living Proof: Telling Your Story to Make a Difference - Essential Skills for Advocates and Spokespersons
6.  Living Proof: Telling Your Story to Make a Difference - Essential Skills for Advocates and Spokespersons by John Capecci
$19.61   Used & New from: $11.99
4.9 out of 5 stars  See all reviews (14 customer reviews)

Storytelling: Branding in Practice
7.  Storytelling: Branding in Practice by Klaus Fog
The list author says:
  "This is the first book I came across that went deep into the frameworks of brand storytelling. Written by Scandanavian agency SIGMA, their Hero exercise is one that I still use to this day."
Used & New from: $71.58
4.8 out of 5 stars  See all reviews (4 customer reviews)

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Likeonomics: The Unexpected Truth Behind Earning Trust, Influencing Behavior, and Inspiring Action
8.  Likeonomics: The Unexpected Truth Behind Earning Trust, Influencing Behavior, and Inspiring Action by Rohit Bhargava
$19.95   Used & New from: $2.85
4.0 out of 5 stars  See all reviews (36 customer reviews)

The Story Factor (2nd Revised Edition)
9.  The Story Factor (2nd Revised Edition) by Annette Simmons
The list author says:
  "This book is often cited as a favorite by many. Evocative, witty, and full of truth - Annette Simmons is a powerful voice and presence in the world of storytelling."
$12.98   Used & New from: $3.35
4.0 out of 5 stars  See all reviews (63 customer reviews)

The Power of Story: Change Your Story, Change Your Destiny in Business and in Life
10.  The Power of Story: Change Your Story, Change Your Destiny in Business and in Life by James E. Loehr
The list author says:
  "Explores personal storytelling from perspective of psychology of performance. Jim Loehr, is a noted coach to athletes and executives."
$14.40   Used & New from: $0.39
4.7 out of 5 stars  See all reviews (38 customer reviews)

The Leader's Guide to Storytelling: Mastering the Art and Discipline of Business Narrative
11.  The Leader's Guide to Storytelling: Mastering the Art and Discipline of Business Narrative by Stephen Denning
The list author says:
  "A great primer and resource on the role of storytelling across leadership and management domains. Written by Steve Denning, a pioneer in the field of organizational storytelling."
Used & New from: $0.01
4.2 out of 5 stars  See all reviews (28 customer reviews)

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Story Proof: The Science Behind the Startling Power of Story
12.  Story Proof: The Science Behind the Startling Power of Story by Kendall F. Haven
The list author says:
  "OK, enough of the touchy-feelie stuff. Want to know the science behind storytelling? This pithy book details dozens of studies from across disciplines that explain why we are hard-wired as a storytelling species."
$33.05   Used & New from: $27.34
3.8 out of 5 stars  See all reviews (15 customer reviews)

Stories That Sell: Turn Satisfied Customers into Your Most Powerful Sales & Marketing Asset
13.  Stories That Sell: Turn Satisfied Customers into Your Most Powerful Sales & Marketing Asset by Casey Hibbard
$19.95   Used & New from: $10.48
4.3 out of 5 stars  See all reviews (16 customer reviews)

Legendary Brands: Unleashing the Power of Storytelling to Create a Winning Market Strategy
14.  Legendary Brands: Unleashing the Power of Storytelling to Create a Winning Market Strategy by Laurence Vincent
The list author says:
  "Another great book on brand storytelling."
Used & New from: $3.24
3.8 out of 5 stars  See all reviews (6 customer reviews)

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Story: Substance, Structure, Style and the Principles of Screenwriting
15.  Story: Substance, Structure, Style and the Principles of Screenwriting by Robert McKee
The list author says:
  "The bible of Hollywood scriptwriting. If you want to study the anatomy of story structure, this book will change your life. It truly has a biblical feel to it, and serves as an important reference."
$25.27   Used & New from: $10.96
4.6 out of 5 stars  See all reviews (420 customer reviews) | 4 customer discussions

Resonate: Present Visual Stories that Transform Audiences
16.  Resonate: Present Visual Stories that Transform Audiences by Nancy Duarte
The list author says:
  "A true masterpiece of presentation design. Nancy does a remarkable job of teaching key concepts of storytelling as related to speeches that changed the world."
$17.42   Used & New from: $10.54
4.5 out of 5 stars  See all reviews (155 customer reviews)

Tell to Win: Connect, Persuade, and Triumph with the Hidden Power of Story
17.  Tell to Win: Connect, Persuade, and Triumph with the Hidden Power of Story by Peter Guber
The list author says:
  "A powerful new addition to the genre, from the Hollywood producer and impresario Peter Guber. Includes many great anecdotes and storytelling concepts from his blockbuster movie career."
$18.75   Used & New from: $0.01
4.0 out of 5 stars  See all reviews (126 customer reviews) | 8 customer discussions

All Marketers are Liars (with a New Preface): The Underground Classic That Explains How Marketing Really Works--and Why Authen ticity Is the Best Marketing of All
18.  All Marketers are Liars (with a New Preface): The Underground Classic That Explains How Marketing Really Works--and Why Authen ticity Is the Best Marketing of All by Seth Godin
The list author says:
  "Pre-eminent author Seth Godin long preached how marketing is a storytelling process. This book captures many of his core ideas on the topic."
$17.27   Used & New from: $6.23
4.4 out of 5 stars  See all reviews (208 customer reviews)

Coming to Land in a Troubled World
19.  Coming to Land in a Troubled World by Peter Forbes
The list author says:
  "One of my favorite collections about the role of storytelling in environmental work and land conservation. If you want to learn about Stories of Place, this is a moving book."
Used & New from: $0.01
5.0 out of 5 stars  See all reviews (2 customer reviews)

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Wake Me Up When the Data Is Over: How Organizations Use Stories to Drive Results
20.  Wake Me Up When the Data Is Over: How Organizations Use Stories to Drive Results by Lori L. Silverman
The list author says:
  "This is a leading compendium on organizational storytelling, with 15+ authors contributed chapters on how organizations are using storytelling in a variety of business contexts. Includes a chapter, by yours truly."
$30.59   Used & New from: $6.00
4.5 out of 5 stars  See all reviews (14 customer reviews)

Storycatcher: Making Sense of Our Lives through the Power and Practice of Story
21.  Storycatcher: Making Sense of Our Lives through the Power and Practice of Story by Christina Baldwin
The list author says:
  "Another powerful book on the writing and re-writing of your personal life/identity. Many powerful deep concepts."
$12.24   Used & New from: $2.91
4.9 out of 5 stars  See all reviews (32 customer reviews)

The New New Journalism: Conversations with America's Best Nonfiction Writers on Their Craft
22.  The New New Journalism: Conversations with America's Best Nonfiction Writers on Their Craft by Robert Boynton
The list author says:
  "This book made me realize that "narrative non-fiction" is the future of marketing."
$10.23   Used & New from: $0.01
4.2 out of 5 stars  See all reviews (17 customer reviews)

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Customer Discussions about products in this list
Discussion Replies Latest Post
Is McKee's take on the writing process credible? 1 Apr 18, 2013
Books That List of Proverbs/Morals/Themes/ for Storytellers? 1 Aug 2, 2011
Digital version? 1 May 17, 2011
Peter Guber.... 3 Mar 13, 2011
This looks like a great book for the entrepreneur 4 Mar 13, 2011
What's the best motivational quotes for success? 1 Mar 13, 2011
Who's your favorite contributor? 1 Mar 1, 2011
Great Read 0 Mar 1, 2011
How many business books have you purchased in the last 5 years? 1 Feb 28, 2011
Best Story You have ever told. 0 Feb 28, 2011
More info on this book here 0 Dec 23, 2010
Is the revised edition now out of print? 0 Feb 5, 2009
 
   

About this Listmania!

 

Author

Michael Margolis (New York, New York)
(REAL NAME)   
Qualifications: Founder of Get Storied, Story University, & Reinvention Summit
Last updated: 4/19/12
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