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Strategery: How George W. Bush Is Defeating Terrorists, Outwitting Democrats, and Confounding the Mainstream Media Hardcover – February 27, 2006

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Editorial Reviews


"A most revealing book that captures firsthand Bush’s ‘strategy’ of honesty, decency and doing what he says he’s going to." -- Rush Limbaugh

"Bill Sammon has some of the best sources within the Bush campaign….This book contains a treasure trove of insight." -- James Carville

"The most interesting and readable account to date of the 2004 campaign and the momentous events that have followed it." -- Brit Hume

From the Inside Flap

Every week, President Bush’s top strategists gather in the West Wing office of Karl Rove to plot what they wryly call "strategery." The word was coined by comic Will Ferrell in a Saturday Night Live skit that portrayed George W. Bush as an endearing dimwit. Far from being offended, the president’s men adopted the term as a sort of ironic inside joke. In fact, they laughed all the way to reelection. Strategery is the behind-the-scenes story of that hard-fought election and the tumultuous year that followed. Strategery chronicles the perpetually "misunderestimated" president as he vanquishes John Kerry and then embarks on a breathtakingly audacious second-term agenda. He vows to rein in the judicial activism of a runaway Supreme Court, defeat the "Bush haters" who blame him for Hurricane Katrina, and, in his spare time, end tyranny around the globe. Strategery is a remarkably vivid portrait of the president as he is seldom seen. In one chapter we find him bloodied and flat on his back in the Texas dirt, having tumbled from his beloved mountain bike, now splayed across his chest. In another he single-handedly rescues his own Secret Service agent from a scrum of hostile Chilean bodyguards. In a third we watch Karl Rove being chased from room to room in his own house by a mob of angry protesters who pound on the windows and reduce his terrified family to tears. Strategery is the third installment in a multi-volume set of New York Times bestsellers chronicling this unlikely yet historic presidency, written with verve and piercing insight by Bill Sammon, who has been granted unprecedented access to President Bush, Vice President Cheney, Karl Rove, and other senior White House officials.

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Product Details

  • Hardcover: 357 pages
  • Publisher: Regnery Publishing (February 27, 2006)
  • Language: English
  • ISBN-10: 1596980028
  • ISBN-13: 978-1596980020
  • Product Dimensions: 1.2 x 6.5 x 9.8 inches
  • Shipping Weight: 13.6 ounces (View shipping rates and policies)
  • Average Customer Review: 3.5 out of 5 stars  See all reviews (66 customer reviews)
  • Amazon Best Sellers Rank: #2,541,203 in Books (See Top 100 in Books)

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Customer Reviews

Most Helpful Customer Reviews

Format: Hardcover
If, like me, you often feel that you have fallen down the rabbit hole when you watch most newscasts or read most big city newspapers, this book will come as a delightful return to reality. It is like stepping out of the looking glass back into a world of normality (not normalcy) and where facts actually do connect and emotion doesn't prescribe the framework for a desired reality.

However, before I understood that the author covers the Whitehouse for the Washington Times, the title had me suspicious that the book was bashing Bush. The phrase, as you probably know, comes from a brilliant SNL sketch of a Presidential debate where Will Ferrell as Bush uses the word "strategery" to describe his presidency. It was a beautiful and funny moment, but did not actually represent Bush. What I did not know, until I read this book, is that Karl Rove uses the word for a weekly meeting of Whitehouse strategists.

Bill Sammon captures the story of the Bush Kerry contest for the 2004 election and this covers the first two hundred pages. The author exposes several of the breaches of journalistic ethics to try and steer the election towards Kerry including a scathing behind the scenes telling of the fake Texas National Guard memos that ended up backfiring on Rather, Mapes, and others at CBS. He also shows how CBS sat this story and gave the Whitehouse only a few hours to respond so they could paint things in a worse light. Just as they had with the Abu Ghraib scandal when Rather's on the air story conflated what the run amok soldiers did with Saddam's tortures in order to smear Bush, Rumsfeld and our armed forces. Of course, not having learned their lesson and seething with a desire to "get even", CBS set off a stink bomb late in the campaign with the help of the NY Times.
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29 of 42 people found the following review helpful By pyramidcvv on April 18, 2006
Format: Hardcover Verified Purchase
This book is one of the first I've seen that provides a comprehensive discussion of the 2004 Election. Now that the 2004 election is over a year behind us, people have gotten a chance to examine all the events, poll results, and tactics. Bill Sammon provides us his take.

Negative reviews call this a book for apologists. But all I saw was just a straight-forward statement of fact, all of which can be checked easily in a Lexis-Nexus search. I really didn't see much spin at all.

For example, Sammon discusses the Abu Ghraib scandal without making any excuses. It was truly a major victory for Mary Mapes and CBS News. The author admitted it happened. All he added was to point out the (obvious) difference between what the US troops did and what Saddam Hussein did.

He discusses "Memogate" at length. Whether you are pro- or anti-Bush, the fact of the matter was that after all the dust settled, Dan Rather was forced into early retirement, and CBS fired Mapes, senior VP Betsy West, and two producers. CBS News President Andrew Heyward announced that CBS was wrong to use the memos, and was later forced out himself. George Bush had nothing to do with these dismissals.

Critics insist the content of the memos was still true even if the authenticity of the docs was not. But this begs the question:

If accusations about Bush's military service were so rock-solid, how come the best evidence that a top-notch reporter like Mary Mapes could get were four documents that all four of CBS' own hired analysts refused to certify?

John Kerry really did accuse the military of atrocities back in the 1970s. All the Swift Boat Veterans did was to remind the public of fact.

How is this apologizing for George Bush?
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2 of 2 people found the following review helpful By Tina Louise Levy on February 12, 2014
Format: Hardcover Verified Purchase
This is an excellent book by Bill Sammon. It reminds Americans of a time not long ago when we need not hold our breath every night before we watch the news in fear of the latest embarrassment on the world stage.
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20 of 30 people found the following review helpful By Adam Craig on March 14, 2006
Format: Hardcover
Strategery obviously picks up where Sammons' last book, Misunderestimated, left off, which was basically in the heat of the Democratic primaries. Strategery focuses mainly on the battle for the presidency between Bush and Kerry from May of 2004 to election night. Pretty much everything is covered. From the Swift Boat Veterans to "I actually voted for it before I voted against it," all that happened in the 2004 election is covered well, and in an unbiased fashion. Don't get me wrong, it is no secret that Bill Sammons is a supporter of George W. Bush, but any intelligent reader will recognize that Sammon is still, at heart, a reporter who just wants to get to the truth, it just so happens that the truth is on Bush's side throughout most of the book.

A lot of people probably don't want to relive the last election, but I, since it was the first election I ever voted in, look back on this past election with an extremely high regard. I think that this election was historic, and will be looked at that way in the near future. Honestly, though, it is just really gratifying to read about all the crap that the Democrats and Kerry threw at Bush for 6 straight months, only for Bush to come out on top once again. Whether it was the Abu Grhaib photos, which Sammons covers very honestly, or Memogate, which can be looked back on with pure glee, knowing the fates of Rather and Mapes, you have to admit that the cards were stacked against Bush in 2004, but he somehow pulled it off.

Off the topic of the election, though, the book continues on covering until very recently. The book examines Hurrican Katrina and the recent Supreme Court nominations, as well as a breif look at the CIA leak scandal, and the recent debates on Iraq that involved crazy Cindy Sheehan, or senile Edward Murtha.
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