Strategic Decision Making provides an effective, formal methodology that provides help with decision making problems, especially strategic ones with high stakes involving human perceptions and judgements. Focusing on applying the AHP to decision-making problems, Strategic Decision Making covers problems in the realms of business, defence and governance. Using case studies drawn from years of experience, the book discusses decision making for real life problems and includes many worked examples and solutions to problems throughout. The reader will gain comprehensive exposure to the extent of assistance that a formal methodology, such as AHP, can provide to the decision maker in evolving decisions in complex and varied domains.
My name is Navneet Bhushan. I have been applying and developing new and unique methods in solving problems and finding new opportunities. In this journey I have explored TRIZ (Theory of Inventive Problem Solving), LEAN and Decision Engineering in almost two decades of my professional life.
I consider 1990 as the earth-shattering year on planet Earth (no pun-intended). The world was about to change - permanently some may argue. One of the world's two super powers, USSR and an established alternative form of governance, the communism, was about to lose traction. The cold war was about to end. Mikhail Gorbachev's Perestroika and Glasnost were too rapid transformations that instead of stopping, accelerated the break-up of USSR. Berlin wall had already fallen and suddenly many new countries were coming out of former USSR and USSR Block. The world was changing fundamentally. This was the year when I joined my first job at India's Defence Research and Development Organization as a Scientist after doing my masters in computer science. In DRDO I made my initial forays into the messy, unstructured and chaotic world of decisions and systems analyses at strategic level. This become my life-long love, the world of messy, long term and long range problems at the strategic level. The book that got published in 2004 - Strategic Decision Making - applying the Analytic Hierarchy Process, which became the first book in the decision engineering series, has a full component on defense related strategic decision making problems - which are a testimony to the remarkable exposure that I had at DRDO. After a decade of work as a defence scientist I joined Infosys as a Research associate.Since then I have worked in commercial organizations such as, Wipro, Philips global Intellectual Property & Standards (IP&S) division, in the fields of Patent Portfolio Management, Software Development, Management, Research and IP Analysis.
After 8 years of work in various companies, in 2008 June, I have started CRAFITTI CONSULTING (www.crafitti.com) along with an ex-colleague. Crafitti is an Innovation, Strategy and Intellectual Property Consulting firm focused on imbibing Lean, Inventive and Systems thinking to co-craft Innovation in global enterprises.
I have been interviewed on India's national television network as a patent expert and on All India Radio as an innovation expert. I have spoken on innovation, patents, TRIZ and Strategic Decision Making in various organizations/forums such as GE Medical systems, GE Industrial Systems, ISRO, Honeywell, Wipro Technologies Limited, Philips Software center, Ranbaxy, DRDO, CII Conferences, IPv6 global summit, IISc. I have conducted TRIZ, Lean and advanced Patent analysis workshops for more than 500 senior and middle level executives of companies such as, Philips, Wipro, Honeywell, Infosys, Aditya Birla Group, ABB, GE, Hughes, Sharp, etc. I have been providing advisory and problem solving consultancy to variety of Industries in the decision engineering, Innovation, Intellectual Property and Information Technology landscape.
I am the principal author of Strategic Decision Making- Applying the Analytic Hierarchy Process published by Springer-Verlag, UK, as part of the Decision Engineering Series. The book has been featured at Harvard Business School http://hbswk.hbs.edu/book-review.jhtml?id=4117&t=strategy.
I Blog at http://innovationcrafting.blogspot.com


