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Strategic Management and Business Policy (11th Edition)
 
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Strategic Management and Business Policy (11th Edition) [Hardcover]

Thomas L. Wheelen (Author), David L. Hunger (Author)
4.9 out of 5 stars  See all reviews (9 customer reviews)


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Strategic Management and Business Policy: Toward Global Sustainability (13th Edition) Strategic Management and Business Policy: Toward Global Sustainability (13th Edition) 4.6 out of 5 stars (8)
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Book Description

013232346X 978-0132323468 July 27, 2007 11

This comprehensive book offers an engaging look into new and traditional strategic management topics. Its thorough coverage helps readers develop an understanding of the wide range of theories and research available in this field—from competitive strategy and industry analysis to environmental trends and ethics. Integration of international issues throughout provides an essential understanding of global economics and its impact on business activities in any location. This book contains the latest research and examples of well-known and not-so-well known companies dealing with complicated strategic issues. . For directors of strategic planning, competitive intelligence analysts, and strategic planners.

 

 

 

 

 

 

 



Product Details

  • Hardcover: 1064 pages
  • Publisher: Prentice Hall; 11 edition (July 27, 2007)
  • Language: English
  • ISBN-10: 013232346X
  • ISBN-13: 978-0132323468
  • Product Dimensions: 10.5 x 8.5 x 1.7 inches
  • Shipping Weight: 4.6 pounds
  • Average Customer Review: 4.9 out of 5 stars  See all reviews (9 customer reviews)
  • Amazon Best Sellers Rank: #134,974 in Books (See Top 100 in Books)

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Customer Reviews

9 Reviews
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Average Customer Review
4.9 out of 5 stars (9 customer reviews)
 
 
 
 
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2 of 2 people found the following review helpful:
5.0 out of 5 stars Great Resource for Strategic Mgmt course, September 21, 2010
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This review is from: Strategic Management and Business Policy (11th Edition) (Hardcover)
This book is what I chose to purchase for a Capstone course. There were many other alternatives, but based on reviews, I chose this one. I am very satisfied with its content and with only 4 weeks into my final MBA course, I am confident that it will be a valuable aid in finishing my masters.
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1 of 1 people found the following review helpful:
5.0 out of 5 stars Truly excellent textbook, November 29, 2008
By 
William R. Russell "Rick" (Hawthorne, CA United States) - See all my reviews
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This review is from: Strategic Management and Business Policy (11th Edition) (Hardcover)
I'm not often motivated to write positive things about my business textbooks. However, this book was a truly excellent companion to my class on Strategic Management, with clear explanations of the concepts and ample real-world examples.

The book is divided roughly 50/50 between expository text and case studies. The case studies are nothing to write home about, you'll find lots of books full of case studies, and I do think that some of them leave out critical details. However, that does not detract from the excellent quality of the text itself.
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5.0 out of 5 stars Great Job!, October 8, 2011
This review is from: Strategic Management and Business Policy (11th Edition) (Hardcover)
The book arrived rather promptly within just a few days and was in great condition. Thank you so much for an easy transaction!
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