Strategic Management: Concepts and Cases (12th Edition) [Hardcover]

Fred R. David (Author)

Book Description

ISBN-10: 0136015700 | ISBN-13: 978-0136015703 | Publication Date: March 11, 2008 | Edition: 12

KEY BENFIT: David’s Strategic Management offers a skills-oriented, practitioner perspective that has been updated with modern cases to reflect current research and strategy.

This text covers strategy formulation issues such as business ethics, global vs. domestic operations, vision/mission, matrix analysis, partnering, joint venturing, competitive analysis, and includes a brand new cohesion case on the Walt Disney Company.

  For management professionals, small business owners and others involved in business.

Product Details

• Hardcover: 704 pages
• Publisher: Prentice Hall; 12 edition (March 11, 2008)
• Language: English
• ISBN-10: 0136015700
• ISBN-13: 978-0136015703
• Product Dimensions: 11 x 8.5 x 1.2 inches
• Shipping Weight: 3.8 pounds
• Average Customer Review: 3.0 out of 5 stars  See all reviews (8 customer reviews)
• Amazon Best Sellers Rank: #92,061 in Books (See Top 100 in Books)

More About the Author

Dr. Fred R. David is the author of three mainstream strategic management textbooks that have been used at more than 400 colleges and universities, including Harvard University and Duke University. Translated and published in six foreign languages. Dr. David's books have led the field of strategic management for more than a decade in providing an applications/practitioner approach to the discipline. Dr. David provides strategic planning assistance to businesses worldwide through his www.checkmateplan.com and www.strategyclub.com web sites. Dr. David is the author of nearly 200 referred publications, including many articles in prestigious journals. Dr. David is also interested in history and has written several books that can be viewed at the www.oceanislehistory.com web site.

Customer Reviews

Most Helpful Customer Reviews

4 of 5 people found the following review helpful:

1.0 out of 5 stars warning to teachers who are looking for texts to assign, January 31, 2010

By 

D. Yavuz "DY" (Brooklyn, NY USA) - See all my reviews
(REAL NAME)   

This review is from: Strategic Management: Concepts and Cases (12th Edition) (Hardcover)

I have assigned this textbook for a class on strategic management I am teaching. This was the book previously thaught in my school and seemed as good as any on the market. As such, I am sure that people will find the book useful.

However, I am very disappointed by the fact that Professor David advertises in his book a "strategy club" website that clearly seems to be run by himself and family. The website runs on membership fees and offers a software to do some of the exercises in his book. If a student becomes a "gold member" David will provide actual presentations that the student can use for their class presentations.

Free "useful resources" on the website only include a few random links to sites such as monsterjobs that any ordinary college or university student would already know about. No work has been put to the free component of the site. Shameful.

My background is economics and economic sociology. Maybe I am not used to the more pragmatic and real-world oriented approach of Strategy teachers like David. But if management is part of academia as is the case in most self-respecting schools and departments, they should really have adhered to academic integrity principles. Last I checked, selling assignments to students was a big no no in most colleges.

On the plus side, I tried to register as a member to see what kind of fees David was actually charging and couldn't manage to find the actual registration page despite being computer savvy. So most students will probably fail to do so too.

Embarrassing.
PS: By the way, there is also a strategy certification program run by David for 1200$ a person. Tsk tsk

1 of 2 people found the following review helpful:

5.0 out of 5 stars Strategic Management...Best Buy, September 21, 2009

By 

evanewski "evanewski" (Michigan, USA) - See all my reviews

Amazon Verified Purchase

This review is from: Strategic Management: Concepts and Cases (12th Economy Edition) (Paperback)

Many people purchased the hardcover of this book and paid twice as much for a hard cover and some color pages. I am thrilled to have been able to find a book that was less than a hundred bucks for the first time in a long while. This is also the last book that I have to purchase in order to finish up on a degree. Great book, Thanks.

0 of 1 people found the following review helpful:

2.0 out of 5 stars Wrong book, June 16, 2011

By 

Julie - See all my reviews

Amazon Verified Purchase

This review is from: Strategic Management: Concepts and Cases (12th Edition) (Hardcover)

I received the book actually very fast, but it was the wrong book. i sent it back and received a refund =(