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5.0 out of 5 stars
A TREASURE TROVE OF GREAT ARTICLES!,
By Gerry Stern "Stern's Management Review Online" (Culver City, CA United States) - See all my reviews (REAL NAME)
This review is from: Strategic Management (International Library of Critical Writings on Business and Management) (Hardcover)
This two volume work covers all critical bodies of literature, and favors the serious academic articles, in contrasts to the popularist articles. The work is not driven by any agenda, but offers an excellent sampling of perspectives that cuts across the major streams of thinking. Volume I has three parts. Part I treats competitive strategy with articles covering Industrial Organization-a branch of micro economics and Michael Porter's view on the nature of competitive strategy. Part II concerns the resource-based view based on the premise that the firm is a bundle of assets and capabilities, which under certain conditions form the source for competitive advantage. Part III presents articles on corporate strategy: the higher-level choices made by executives around the portfolio of businesses they participate in, and the ways in which they-corporate strategists-add value to those businesses. The three parts of volume II cover: the strategic process; innovation, entrepreneurship, and renewal; and global strategy. A treasure trove of great articles.
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Strategic Management (International Library of Critical Writings on Business and Management) by Julian Birkinshaw (Hardcover - January 30, 2005)
$570.00
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