Strategic Marketing Analysis [Paperback]

Genevieve Healy (Author)

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Book Description

Publication Date: June 18, 2004

Specifically written for TAFE students who are studying a second- level competency in marketing strategy. It covers all of the requirements of a number of strategic marketing competencies, including 9778A, NMRK601, MKG601, BSBMKG601A, and BSBMKG602A.

#outer_postBodyPS { display: none; } #psGradient { display: none; } #psPlaceHolder { display: none; } #psExpand { display: none; } Specifically written for TAFE students who are studying a second- level competency in marketing strategy. It covers all of the requirements of a number of strategic marketing competencies, including 9778A, NMRK601, MKG601, BSBMKG601A, and BSBMKG602A.

Product Details

Paperback: 208 pages
Publisher: Thomson Learning (June 18, 2004)
Language: English
ISBN-10: 0170121925
ISBN-13: 978-0170121927

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