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Strategic Thinking - Strategic Action (2nd Edition)
 
 
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Strategic Thinking - Strategic Action (2nd Edition) [Textbook Binding]

Gordon Pearson (Author)
5.0 out of 5 stars  See all reviews (1 customer review)


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Book Description

July 29, 1999 0134535804 978-0134535807 2nd
Strategy in Action is a thoroughly revised and updated edition of the best-selling title Strategic Thinking. Strategy in Action emphasises the basic simplicity of much of strategic management theory, but acknowledges the complexity of using this theory to make decisions and implement successful change. The author looks critically at various theoretical approaches to strategy and also highlights some of the practical issues that have arisen as a result of technological innovation and change. The text provides an explanation of the Hierarchy of Objectives and distinguishes between strategic and financial objectives and performance. It also provides a way of incorporating ethical considerations in the basic strategic model of business.

Product Details

  • Textbook Binding: 320 pages
  • Publisher: Prentice Hall; 2nd edition (July 29, 1999)
  • Language: English
  • ISBN-10: 0134535804
  • ISBN-13: 978-0134535807
  • Product Dimensions: 9.1 x 6.8 x 1 inches
  • Shipping Weight: 1.8 pounds
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (1 customer review)
  • Amazon Best Sellers Rank: #4,835,247 in Books (See Top 100 in Books)

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5.0 out of 5 stars Practical Magic, November 29, 2000
This review is from: Strategic Thinking - Strategic Action (2nd Edition) (Textbook Binding)
There are strategy and strategy books but Pearson's book makes strategy comes alive by exploring both theories, concepts and practical applications in real life situations. The case studies cover companies from different regions - for example, a fish and chips shop with its home base in UK but operating in Singapore and such analysis necessarily brings in other aspects of management which have tremendous implications on strategy - that of culture, customs and even religious implications. A great book for rookies and an equally great book for the experienced who want to look at strategy and strategic management from a fresh perspective and to make quick references to actual happenings around the world.
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Inside This Book (learn more)
Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
venture finance, competitive specialism, car occupant restraint systems, implanting strategy, experience curve framework, disinvestment spiral, strategic termites, teams quadrant, required management practices, organisational symbols, entrepreneurial framework, building adhesives, appreciation readers, retail stationery, attractiveness matrix, transformational frameworks, competitive strategy framework, orthodox wisdom, high relative market share, beating competitors, portfolio frameworks, strategic prescriptions, factory era, strategic milestones, warp knitting
Key Phrases - Capitalized Phrases (CAPs): (learn more)
Reading Review, Grand Prix, Harry Ramsden, Harvard Business Review, United States, Après Shower, Boston Consulting Group, Johnson Tiles Ltd, Hewlett Packard, General Motors, Second World War, British Industrial Adhesives Ltd, Industrial Revolution, Cooper Soft Drinks, General Electric, Culture Traditional Progressive Quadrant, Skil Corporation, Mills Office Equipment Ltd, Hong Kong, Focused Strategy Dispersed Figure, Tom Henshall, Emerson Electric, Norcros Plc, Design Ltd, Gulf War
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Front Cover | Table of Contents | First Pages | Index | Back Cover | Surprise Me!
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