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The Strategist CEO: How Visionary Executives Build Organizations
 
 
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The Strategist CEO: How Visionary Executives Build Organizations [Hardcover]

Michel Robert (Author)

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Book Description

0899302688 978-0899302683 January 13, 1988
This is a practical guide for CEOs and corporate managers who want to improve their ability to develop corporate strategy, chart the direction of their organization, and involve their key executives in the successful implementation of that strategy. Robert describes a unique and proven method for setting and implementing strategy and for dealing with the qualitative variables that face an organization. The work begins with an examination of the common pitfalls of strategic planning. Subsequent chapters introduce the concept of strategic thinking (a necessary prerequisite to strategic planning), and treat common obstacles and misperceptions. After the concepts have been clearly elucidated, the author goes on to describe their implementation in a variety of corporate settings.

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Editorial Reviews

Review

“DPI's strategic thinking process profoundly impacts the bottom line, both financially and psychologically.”–Herman Shepherd Armstrong Laboratories, Inc.

About the Author

MICHEL ROBERT is a founding partner of Decision Processes International, which has 60 partners in 15 countries and aids in improving their strategic and operational decisions.

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Inside This Book (learn more)
First Sentence:
"My job," says Ken Olsen, CEO of Digital Equipment Corporation, "is to make sure we have a strategy and everyone follows it." Read the first page
Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
future strategic profile, strategic thinking process, operational planning systems, strategic drive, future profile, corporate beliefs, business concept, strategic planning systems, strategic inputs
Key Phrases - Capitalized Phrases (CAPs): (learn more)
Business Week, General Motors, Owner-Managed Companies, United States, Akio Morita, Bell Canada, Wall Street, The New Breed of Strategic Planner
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Front Cover | Table of Contents | First Pages | Index | Back Cover | Surprise Me!
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