Strategy Concept and Process: A Pragmatic Approach, The (2nd Edition) [Paperback]

Arnoldo C. Hax (Author), Nicolas S. Majluf (Author)

Book Description

ISBN-10: 0134588940 | ISBN-13: 978-0134588940 | Publication Date: December 15, 1995 | Edition: 2

Hax and Mailuf offer a pragmatic approach to strategic management, offering practicing managers and business readers a disciplined process that facilitates the formulation and implementation of strategy. Most comprehensive, integrated, explicit approach to strategy formulation; Proctor & Gamble used as a running case throughout the text. Other real world examples include NKK and Merck; global perspective, companies are drawn from all over the world.

Editorial Reviews

From the Publisher

Hax and Mailuf offer a pragmatic approach to strategic management, offering practicing managers and business students a disciplined process that facilitates the formulation and implementation of strategy. Conceptual--does not include cases.

Product Details

• Paperback: 440 pages
• Publisher: Prentice Hall; 2 edition (December 15, 1995)
• Language: English
• ISBN-10: 0134588940
• ISBN-13: 978-0134588940
• Product Dimensions: 9.3 x 7.1 x 1.2 inches
• Shipping Weight: 1.9 pounds (View shipping rates and policies)
• Average Customer Review: 4.8 out of 5 stars  See all reviews (6 customer reviews)
• Amazon Best Sellers Rank: #211,711 in Books (See Top 100 in Books)

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Customer Reviews

Most Helpful Customer Reviews

6 of 6 people found the following review helpful:

5.0 out of 5 stars Learn To Develop a Strategic Plan and Capture the Essence, October 4, 2000

By 

Tansu Demir (Springfield, IL) - See all my reviews
(REAL NAME)   

This review is from: Strategy Concept and Process: A Pragmatic Approach, The (2nd Edition) (Paperback)

Basically, this book aims at making strategy concepts and techniques very clear to readers. In this book, strategy concepts were translated into well-considered formulations.

While reading book, you will see this property many times and it will help you better understand the abstract concepts. When you finished the book, you will be able to place your strategy theory on a strong base. No longer you will think that "Strategy Is a Staff Work." This book will give you the framework in which strategic plans are developed.

And lastly, you will find a lot of cases related to the theory in this invaluable book. I higly recommend..

9 of 12 people found the following review helpful:

5.0 out of 5 stars A clear and compehensive methodology to make a strategy, August 3, 1998

By A Customer

This review is from: Strategy Concept and Process: A Pragmatic Approach, The (2nd Edition) (Paperback)

The book present a clear and comprehensive methodology to make a strategy at three levels: corporate, business and functional. Include the Porter and BCG analysis. The method explain each step to make a complete analysis of the business before the formulation of the strategy. Each step is practical and adaptive to any kind of business.

2 of 2 people found the following review helpful:

5.0 out of 5 stars Helpful templates for enabling the strategy planning & execution, August 23, 2008

By 

Ashok A (Hyderabad, India) - See all my reviews

Amazon Verified Purchase

This review is from: Strategy Concept and Process: A Pragmatic Approach, The (2nd Edition) (Paperback)

This book is excellent. I found the book extremely useful in formulating a strategy for my organization. I have read many theoretical books about strategy that have given me insight into What Strategy Is but this is the first How Strategy Should Be Implemented nuts-and-bolts book (of course, in addition to What Strategy Is). If you are planning to write a strategy for your organization this is the best book that I have seen. The book was written in 1996 yet covers all the concepts of Porter, Balanced Score Card, etc. Most of the strategy books assume that there is a facilitator helping us do the strategic planning. This book doesn't assume anything and is a great tool for businessmen who are trying to formulate a strategy by themselves. Highly recommended, esp for the practitioners.