Mintzberg is a chaired professor of management studies at
--This text refers to an out of print or unavailable edition of this title.
"Read the book. Let Henry Mintzberg, Bruce Ahlstrand, and Joseph Lampel guide you on an enlightening and entertaining excursion through the field of strategy making."
-- Lawrence Bennigson, Senior Fellow of the Executive Development Center of the Harvard Business School
makes a convincing case for juggling several approaches at once. This book furnishes the complete tool set for every manager involved in strategy formation."
-- Report on Business