Customer Reviews

Streetwise Internet Business Plans: Create a Compelling Plan for Your .Com Business That Will Get It Financed, and Lead It to Success

5 star:		(4)
4 star:		(1)
3 star:		(1)
2 star:		(1)
1 star:		(0)

 

 

Internet Business Plans will be a welcome addition to many libraries from the newbie starting his/her first business to the veteran business builder. As one who has written and reviewed scores of business plans over the years I found Weinberg's book a welcome refresher course in basic business planning. His light and personal style made reading this rather stuffy information a pleasure. The step by step approach kept the pace of the book always moving forward. My first time through the book was accomplished in one long weekend. Now I can go back and actually follow the steps set forth in this book. This is an excellent book to give to clients and friends who are thinking about venturing into the Dot Com world. Don't forget to consult the Resources Section and valuable sample forms in the back!!

This book has a lot of unique advice and information on starting up a company and creating an entire business plan, for either an outside investor, just a family member, or internal use only. However, it was not really focused on Dot Com companies like I hoped, and the tone of the book was much too joking for my liking. I like the Dummies books in general, which also offer jokes, but the author went a little overboard here. Too much of the text is fluff, which wastes time while reading each section. Also, I would have preferred serious and real life business plan examples in the appendix. Like I said, some of the advice is really useful when you find it, and it is written in a very easy to read by anyone manner, which might be helpful for some. I just expected a lot more judging by the reviews here.

The book, Internet Business Plan, by Robert Weinberg, has all the merits of an excellent Business Plan book.

For the internet, it is lacking. The book is dated 2001 and that is extremely dated for use for an Internet business. The appendix references AltaVista as a search engine...

There is one good story of an un-successful story with DCG in chapter 10 that has tips you can learn from. There is a success story of a company that started in the late 1970's and then went online in the 1990's, which is not relative to most internet businesses today. The Appendix has an example of a fish and condiments business and a "doohickie" business both, bricks and clicks companies, not a purely internet based companies.

The standard set of forms are included. Nothing internet specific. The simple executive summary on pages 108-110 are probably the most valuable pages in the book.

Good Luck!

Professor Click

Whether for the entrepreneur or the established business, this is THE book to use when revising a business plan. Weinberg hits the mark again and again, and does so in a way that makes the reader feel he is speaking with an old friend - bad jokes and all. I have been recommending this book to everyone I know.

Don't let the somewhat unwieldy title put you off: the book delivers exactly what the title says it will. Weinberg's book is written in a friendly, conversational tone that is easy to digest. Another reviewer noted that he read Weinberg's book in a weekend. That is easy to do. Weinberg is a natural teacher. You may pick up his book expecting something akin to shoveling snow uphill in a New England winter but instead you find a voice that charms and entertains you, all the while teaching you what you need to know about getting your .com business up and running. I strongly recommend this book.

The book is simply superb. It is packed with valuable information presnted in an understandable, enjoyable format, and it contains great humor--which not only makes learning enjoyable, but increases the effectiveness of teaching actual content.

I have spent all of my life as an educator, and am constantly reviewing instructional materials. It is extremely rare to find an author that can break down complex material in such a manner that it is understandable to someone with little or no knowledge in the content area. To have that level of material presented in a sytle that makes learning fun as well as productive, is almost unheard of. Yet, that is exactly what Rob Weinberg has done in this book.

I enthusiastically recommned this book to anyone considering doing business on the Internet, anyone looking to invest in that market, and to professors and students in business schools throughout the country.

For those of us who are street smart when it comes to entrepreneurship.