Customer Reviews

Streetwise Maximize Web Site Traffic: Build Web Site Traffic Fast and Free by Optimizing Search Engine Placement

5 star:		(23)
4 star:		(3)
3 star:		(2)
2 star:		(4)
1 star:		(5)

 

 

This book is copyrighted in 2000. In five years the internet has changed so much that this book is of little use. Many of the URLs listed in the book are outdated (the sites are no longer there!). Google is now the number one search engine, and what little information the book has on it is outdated. For example, keywords and titles have NO effect on your Google rating. This book should either be updated or discontinued so that buyers don't waste their money!

The whole SEO strategy the authors teach is based on doorway pages and hidden links, which are considered UNETHICAL and SPAM by SEO community and Search Engines. Never ever do what they say. Otherwise you will damage your reputition and business.

The authors have taken a step by step approach to deliver a good amount of useful information and resource links. The book is easy to read (or scan as a reference). The book proceeds from a general overview to the minutia of search engines and how they work. That section is outdated being that it is now 2004.The book remains a useful guide on analyzing top-ranking pages. The content is written with the professional in mind, but is easy enough for the do-it-yourselfer with basic web page editing skills to understand. I highly recommend this book for anyone looking for legitimate ways to increase their web site placement on the search engines. The book was written in 2000 and therefore does not focus on Google and is somewhat outdated. However, I applied the optimization techniques in the book and still gained a top ranking for those targeted keywords in Google, MSN and others.

I begin to build my web site in 1997 and tied to make traffic better. I had fewer than 500 visitors every month. After took courses in Web Positioning provided by Robin Nobles, director of training The Academy of Web Specialists, traffic of my site was increased to 9000 visitors every month. By fallow strategy described in their book "...Maximize Web Site Traffic..." now I have over 15000 visitors every month by working with pages of my site 3-4 hours a week only. Just use their strategy without any payment.

I knew that getting my site listed in the search engines was important, but I had no idea how to get listed effectively. When I found this book I was skeptical at first. Who could teach me all there is to know about the search engines? I did my research and found out that Robin Nobles was co-founder of Academy of Web Specialists ... and Susan O'Neil ... I decided to go for it and buy the book, and I was very impressed. After only a short period of time I was already seeing results in my web site's rankings, and all I did was follow the step by step instructions in the book. If you want to know the secrets search engine positioning I highly recommend this book. I have more top ten rankings in the search engines than I ever dreamed. And I even got into Yahoo! Thank you for writing a book so easy to understand and so effective.

After months and months of trying to get listed well in the search engines, I discovered this book. It took me step by step through the different procedures required for success in the major search engines, like Yahoo and AOL Search. Easy to read and very thorough, too. I recommend it highly to anyone looking for greater web traffic. It's working for me.

Good Book and easy to understand but it badly needs updating as many of the search engines and pay per click companies they refere to are no more! It's annoying buying a book which is well out of date, Not worth anything untill updated thats my view.

After 3 successful years of immersion in the search engine optimization business, I've read quite a bit and I've been to most of the conferences. "Maximize Web Site Traffic" is surprising in it's scope. Obtaining good position in the engines and directories is like surfing a large powerful wave; if you are not in the perfect position you either miss the wave or are buried beneath it.... In this business we have to have the best information and one needs to see the whole picture. This book works. I am using it for training inexperienced employees as well as giving our more experienced analysts very interesting techniques to use in their work.

While any book on the search engines is basically out-of-date by the time it is published, there is basic information which needs to be understood in order to build a solid foundation in this business. Planet Ocean and the SearchEngineForums.com are great on-line resources for the latest information - but you do need a good solid understanding to grasp the issues. This book helps the newbie get up to speed quickly. We give the book to our new employees and they can get a solid grasp of this business in two days and ready for our extensive advanced training on search engine positioning.

Like so many who are skeptical at the outset about positioning my web site on various search engines, especially information contained in a piece of software or even wanting someone else to submit my website for a fee, I took a very negative view of the simplistic points made in this book. However, after incorporating the many meta tags in the TITLE, Description and Keyword, I was surprised to see that it actually does work. Forget about paying for a banner on someone else's shopping directory or a piece of software which costs. Take the challenge and if your web editor has a tag editor, start immediately to enter the appropriate tags. This is a "must-read" book for professional web designers and web promoters!