Customer Reviews

Success Beyond Work: What Prosperous Massage Therapists Know--Minimum Work, Maximum Profits, and a Sellable Business

5 star:		(2)
4 star:		(0)
3 star:		(1)
2 star:		(0)
1 star:		(2)

 

 

This is the only book I've seen that gave me precise ideas for marketing my massage business, and I've applied them. The book also gave me great ideas for adding income to my business without doing more massage. Thanks, Colleen!

This book is not really worth the money. I'd pay a few dollars just for the info on how to price a practice.

First the name of the book has nothing to do with the content of the book which is about selling a massage practice.
A great title like Success Beyond work to me means how to make a successful living without working - but using your creativy to go beyond working and following your call.

For the most part, as a self-employed massage therapist who does all of the work yourself, your practice is not very sellable. You may be able to sell you list to a new therapist, but for the most part people are coming to get massage because of you.
The way to sell a practice is to have a practice in which other people work for you in someway which is what she says but isn't that obvious?
And get a lawyer to help you with the sale and details.

Some of her advice on how to deal with clients who do not show for their appointments is off the mark. She gives people one time to not pay and warns them. They should be told the rules when they sign up for their first appointment.

There is much better information for free online or other books on marketing a massage practice such as "Business Mastery".

Her book should be used more as a free pamphlet to build her coaching business as that is all it really is.

Buying this book is one of the most inexpensive ways to invest in yourself and your practice as a massage therapist. Colleen created a thriving business, eventually sold it, and is giving you the tools on how to see the light at the end of the tunnel. Her marketing skills prove to work in helping you minimize your work load but increase your profits. I truly believe this book is a must have (especially for students entering the field). I wish I found this book years ago.

Quick read, easily understandable. It was nice to hear from someone trained in the profession who was successful in developing a saleable business, rather than just creating a list of clients with limited resale value. For me, there were a few loose strings about how to make the various moves and what to use as your metrics for taking the next step. But, that's what we have financial advisors for isn't it? Worth the read.

This was a very small book that contained information that could be located for free on the internet with a little time. I had been receiving e-mails from her marketing for some time and was considering the marketing plans she offers, but the book gave me so little I was weary about spending any more money. If you are planning to begin your business on your own in your own rented space, it may be helpful, but I still think the info presented could be located on your own with little effort.