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Success Secrets of Social Media Marketing Superstars [Paperback]

Mitch Meyerson (Editor)
4.8 out of 5 stars  See all reviews (18 customer reviews) |
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Book Description

Publication Date: June 21, 2010
“An amazing book – top social media professionals provide the ‘inside’ tips on how they stay on top and stay organized. Filled with specific tricks, tips and strategies to cut the clutter and build your business, you really want to read this one.”
--Dave Evans, Author of Social Media Marketing: An Hour a Day

Revelations from Top Social Media Revolution Leaders
Online marketing expert Mitch Meyerson presents you with an unmatched advantage into the world of social media – the priceless secrets, strategies, tactics and insights of more than 20 of today’s social media elite. Handpicked to cover almost every aspect of social media marketing, Meyerson and this distinguished team of experts open their playbooks and teach you how to create effective social media campaigns to cut through the clutter, reach out to millions and grow your business.

Features:

  • Proven tips and tactics from 20+ top social media marketers
  • The biggest mistakes businesses make with social media and how to fix them
  • Actionable plans for all areas including social networks, blogs, web TV and mobile marketing
  • Real-world case studies, best practices and proven techniques from the experts
  • Detailed list of resources

Contributions from World-Class Social Media Experts:

  • Keith Ferrazi & Tahl Raz: Relationship Strategy
  • Brian Clark: Psychology of Social Media
  • Mitch Meyerson: Online Marketing
  • Ann Handley: Creating Content
  • Gary Vaynerchuk: Building Mega-Followings
  • Andy Willbes: Personality
  • Chris Brogan: Building Communities
  • Joel Comm: Success Qualities
  • Craig Valentine: Communicate with Impact
  • Starr Hall: Building Profits
  • Dan Janal: PR Strategies
  • Michael Stelzner: Go Viral
  • Denise Wakeman: Business Blogs
  • Mari Smith: Facebook
  • Deborah Cole Micek: Twitter
  • Barbara Rozgonyi: LinkedIn
  • Julie Perry: YouTube
  • Paul Colligan: Podcasting
  • Chris Garrett: Social Bookmarking
  • Kim Dushinski: Mobile Marketing
  • Shama Kabani: Online Video
  • Dave Evans: One Hour a Day

Frequently Bought Together

Success Secrets of Social Media Marketing Superstars + Likeable Social Media: How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing on Facebook (And Other Social Networks) + The New Rules of Marketing & PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly
Price For All Three: $38.90

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Editorial Reviews

About the Author

Mitch Meyerson is a speaker, trainer, and the author of 9 books including Mastering Online Marketing, Guerrilla Marketing on the Internet, and Six Keys to Creating the Life You Desire. He has been a featured expert on Oprah and is the Founder of the Guerrilla Marketing Coach Certification Program. For more information, visit: www.MitchMeyerson.com

Product Details

  • Paperback: 256 pages
  • Publisher: Entrepreneur Press; 1 edition (June 21, 2010)
  • Language: English
  • ISBN-10: 1599183773
  • ISBN-13: 978-1599183770
  • Product Dimensions: 8.9 x 6.1 x 0.7 inches
  • Shipping Weight: 1.1 pounds (View shipping rates and policies)
  • Average Customer Review: 4.8 out of 5 stars  See all reviews (18 customer reviews)
  • Amazon Best Sellers Rank: #49,479 in Books (See Top 100 in Books)

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More About the Authors

Discover books, learn about writers, read author blogs, and more.
Mari Smith
Denise Wakeman
Shama Kabani
Mitch Meyerson

Customer Reviews

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Most Helpful Customer Reviews
14 of 15 people found the following review helpful
Be skeptical August 9, 2011
Format:Paperback
I've purchased several books of Mitch Meyerson's or Joe Vitale's or some other fluff marketer, that were compilations of emails and were put together in several days in book form. I would be leery of all the 5-star reviews, especially when they seem to be advocates for Mitch's books. There are plenty of other books that go into much more detail than bits and pieces written by a dozen different authors.
Was this review helpful to you?
14 of 16 people found the following review helpful
Format:Paperback|Amazon Verified Purchase
When you start reading this book, you aren't going to be able to put it down - it's so packed full of insights and strategies for your social media marketing. The author, Mitch Meyerson, has gathered a constellation of the shining superstars of the social media world. They are all very generous in giving their valuable advice, which is one of the secrets of their online success.

Where this book is so helpful for time-pressed entrepreneurs, wanting to profit from the new opportunities created by the rise and massive popularity of the social networking platforms, is that you will discover in one easy read what the top players recommend and do themselves.

The book is clear, concise, practical and well organized with lists, bullet points and highlighted tips. And - more great value - there's the bonus of the audio interviews with the superstars. Hearing the contributors speak brings this encounter alive with even more insights. Plus, now having met the superstars you can continue your learning experience following them on Twitter or Facebook.
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10 of 11 people found the following review helpful
Format:Paperback
'Success Secrets Of The Social Media Marketing Superstars' is just that. Many of today's superstars's on social media marketing, like Mari Smith, Joel Comm, Chris Brogan, Mitch Meyerson, Paul Colligan, Craig Valentine and many more, have given great, simple to implement tips that can help you navigate the maze of social media marketing and potentially skyrocket your business profits.

I got my hands on a copy of this book last week and read it straight through in one sitting - it is that good. I have been involved in social media marketing for several years now and all of the information in the book is easy to implement, very practical, and will produce low cost and high impact marketing solutions for any kind of business.

Each superstar gives fabulous tips and provides links to resources, some even I didn't know about - great stuff! This is a must have for any small business owner trying to figure out how to get ahead in these tough economic times. Social media marketing made easy!
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Most Recent Customer Reviews
"Success Secrets...Superstars" - Strategies / Tactics / Actionable...
>>>..."Success Secrets...Superstars" delivers the Secrets, Strategies, Tactics, Insights of 22+ of Today's Top Social Media Elite that covers many aspects of Social Media... Read more
Published 6 months ago by Michael Sykes
Great Read with Several Ah-ha Moments!
I've read several books about online marketing, blogging and social media marketing. It's an ever-changing world, so staying on top of new marketing methods is critical. Read more
Published 10 months ago by Designs By Dawn Marie
Great read with solid tips & tricks
I really enjoyed reading this book. Each chapter is a different social or online marketing vehicle. Even though this industry changes minute-by-minute, some of the tips are... Read more
Published 11 months ago by KYGurl94
Couldn't put it down!
I couldn't put this book down! It was so packed with useful information from top pros in social media marketing that my highlighter just about ran out of juice. Read more
Published 13 months ago by Jmcguirelex
One of the best so far on social media
This was a great book and if you want to be the best then why not learn from the best.
Published 13 months ago by Rockyleflore
Home run!
If you want an easy to read "how-to" that demystifies Social Media marketing this is it. While being comfortable with technology clearly has advantages in todays world you do not... Read more
Published 14 months ago by Dean LoBrutto
Learn about social media marketing from the experts
I am not completely new to social media but needed some more education about how I could use it for marketing my wedding photography business. Read more
Published 15 months ago by Galina Vitols
Get on the social marketing train or get run over by it!
It's time for us all to learn social media. It's more than a passing fancy. It's mainstream. When Proctor and Gamble, IBM, and Staples have social media teams, you know it's a... Read more
Published 15 months ago by Stephen D. Gladis
Five Star for Social Media Marketing Superstars
If you're ready to jump start your social media marketing you need to get this book. With superstars who give more than theory, you will cut your learning curve exponentially. Read more
Published 19 months ago by Kathleen Gage
Best Book On Social Media That I Have Read
I couldn't put this book down once I started reading it. This book helped me to re-evaluate my social media efforts and correct mistakes I have been making. Read more
Published 20 months ago by mrmjw2000
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