Success Secrets of Social Media Marketing Superstars [Paperback]

Mitch Meyerson (Editor)

Book Description

Publication Date: June 21, 2010

“An amazing book – top social media professionals provide the ‘inside’ tips on how they stay on top and stay organized. Filled with specific tricks, tips and strategies to cut the clutter and build your business, you really want to read this one.”
--Dave Evans, Author of Social Media Marketing: An Hour a Day

Revelations from Top Social Media Revolution Leaders
Online marketing expert Mitch Meyerson presents you with an unmatched advantage into the world of social media – the priceless secrets, strategies, tactics and insights of more than 20 of today’s social media elite. Handpicked to cover almost every aspect of social media marketing, Meyerson and this distinguished team of experts open their playbooks and teach you how to create effective social media campaigns to cut through the clutter, reach out to millions and grow your business.

Features:

• Proven tips and tactics from 20+ top social media marketers
• The biggest mistakes businesses make with social media and how to fix them
• Actionable plans for all areas including social networks, blogs, web TV and mobile marketing
• Real-world case studies, best practices and proven techniques from the experts
• Detailed list of resources

Contributions from World-Class Social Media Experts:

• Keith Ferrazi & Tahl Raz: Relationship Strategy
• Brian Clark: Psychology of Social Media
• Mitch Meyerson: Online Marketing
• Ann Handley: Creating Content
• Gary Vaynerchuk: Building Mega-Followings
• Andy Willbes: Personality
• Chris Brogan: Building Communities
• Joel Comm: Success Qualities
• Craig Valentine: Communicate with Impact
• Starr Hall: Building Profits
• Dan Janal: PR Strategies
• Michael Stelzner: Go Viral
• Denise Wakeman: Business Blogs
• Mari Smith: Facebook
• Deborah Cole Micek: Twitter
• Barbara Rozgonyi: LinkedIn
• Julie Perry: YouTube
• Paul Colligan: Podcasting
• Chris Garrett: Social Bookmarking
• Kim Dushinski: Mobile Marketing
• Shama Kabani: Online Video
• Dave Evans: One Hour a Day

Editorial Reviews

About the Author

Mitch Meyerson is a speaker, trainer, and the author of 9 books including Mastering Online Marketing, Guerrilla Marketing on the Internet, and Six Keys to Creating the Life You Desire. He has been a featured expert on Oprah and is the Founder of the Guerrilla Marketing Coach Certification Program. For more information, visit: www.MitchMeyerson.com

Product Details

• Paperback: 256 pages
• Publisher: Entrepreneur Press; 1 edition (June 21, 2010)
• Language: English
• ISBN-10: 1599183773
• ISBN-13: 978-1599183770
• Product Dimensions: 8.9 x 6.1 x 0.7 inches
• Shipping Weight: 1.1 pounds (View shipping rates and policies)
• Average Customer Review: 4.8 out of 5 stars  See all reviews (18 customer reviews)
• Amazon Best Sellers Rank: #84,347 in Books (See Top 100 in Books)

Customer Reviews

Most Helpful Customer Reviews

14 of 16 people found the following review helpful:

5.0 out of 5 stars Insights and Strategies for Entrepreneurs wanting to Profit from Social Media Marketing, August 17, 2010

By 

Tina Cook "Social Media Marketing Mentor" (Chaka's Rock, South Africa) - See all my reviews

Amazon Verified Purchase

This review is from: Success Secrets of Social Media Marketing Superstars (Paperback)

When you start reading this book, you aren't going to be able to put it down - it's so packed full of insights and strategies for your social media marketing. The author, Mitch Meyerson, has gathered a constellation of the shining superstars of the social media world. They are all very generous in giving their valuable advice, which is one of the secrets of their online success.

Where this book is so helpful for time-pressed entrepreneurs, wanting to profit from the new opportunities created by the rise and massive popularity of the social networking platforms, is that you will discover in one easy read what the top players recommend and do themselves.

The book is clear, concise, practical and well organized with lists, bullet points and highlighted tips. And - more great value - there's the bonus of the audio interviews with the superstars. Hearing the contributors speak brings this encounter alive with even more insights. Plus, now having met the superstars you can continue your learning experience following them on Twitter or Facebook.

10 of 11 people found the following review helpful:

1.0 out of 5 stars Be skeptical, August 9, 2011

By 

Tomas A. Maly (Redneck, New Jersey) - See all my reviews
(REAL NAME)   

This review is from: Success Secrets of Social Media Marketing Superstars (Paperback)

I've purchased several books of Mitch Meyerson's or Joe Vitale's or some other fluff marketer, that were compilations of emails and were put together in several days in book form. I would be leery of all the 5-star reviews, especially when they seem to be advocates for Mitch's books. There are plenty of other books that go into much more detail than bits and pieces written by a dozen different authors.

9 of 10 people found the following review helpful:

5.0 out of 5 stars Must Have Resource for Small Business Owners and Savvy Online Marketers!, August 23, 2010

By 

Joe Schlosser (Atlanta, Georgia, USA) - See all my reviews

This review is from: Success Secrets of Social Media Marketing Superstars (Paperback)

'Success Secrets Of The Social Media Marketing Superstars' is just that. Many of today's superstars's on social media marketing, like Mari Smith, Joel Comm, Chris Brogan, Mitch Meyerson, Paul Colligan, Craig Valentine and many more, have given great, simple to implement tips that can help you navigate the maze of social media marketing and potentially skyrocket your business profits.

I got my hands on a copy of this book last week and read it straight through in one sitting - it is that good. I have been involved in social media marketing for several years now and all of the information in the book is easy to implement, very practical, and will produce low cost and high impact marketing solutions for any kind of business.

Each superstar gives fabulous tips and provides links to resources, some even I didn't know about - great stuff! This is a must have for any small business owner trying to figure out how to get ahead in these tough economic times. Social media marketing made easy!