Successful Telemarketing [Hardcover]

Kathy Sisk (Author)

Book Description

Publication Date: January 1995

Presents the author's 12-step programme of confidence-building techniques for converting "average" telemarketing, sales and customer-service representatives into qualified professionals. It includes over 20 scripts which can be customized for a particular industry and covers key regulations.

Product Details

• Hardcover: 495 pages
• Publisher: McGraw-Hill Companies (January 1995)
• Language: English
• ISBN-10: 0070577048
• ISBN-13: 978-0070577046
• Product Dimensions: 9.3 x 7.5 x 1.7 inches
• Shipping Weight: 2.4 pounds
• Average Customer Review: 5.0 out of 5 stars  See all reviews (1 customer review)
• Amazon Best Sellers Rank: #2,569,408 in Books (See Top 100 in Books)

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Customer Reviews

Most Helpful Customer Reviews

1 of 1 people found the following review helpful:

5.0 out of 5 stars Serious Knowledge form outdated Title, September 14, 2008

By 

H. G. GARZA (TX) - See all my reviews
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This review is from: Successful Telemarketing (Hardcover)

I have been on the Telesales business since 1996, working for companies with more than 25,000 positions at Operations and Acount Management positions. This book has everything to manage a contact center at the best possible performance.

This is my third book, because the other two, I gave them to colleagues. I bought the first one at 1996, and, we know that the term "Telemarketing" is outdated, and evolved to "Teleservices", but the content on it is a really gold mine.

A Good, and practical book must be easy to understand and apply. Kathy has a way to write that combines examples and theory successfully. You will need no more but much experience to run this kind of business well. This book will help yo to make your path to expertise, a fast and enjoyable experience.