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14 of 14 people found the following review helpful
Format: DVD
This movie is merciless. It takes all the things we hate about used car salesmen and exponentially elevates it to epic proportions. 100% cold hearted sales goals being met no matter what the cost. I soaked myself in the vicious comedy like a warm bath after a hard day. One of my all time favorite comedies due to theme.
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16 of 17 people found the following review helpful
on March 9, 2001
Format: DVD
The mysteries of used car salesmen and what their lives are really like are revealed in this black comedy. A racist car salesman inspires his multi-cultural staff on the tricks-of-the-trade when selling cars. We are exposed to the dark side of these sleazy salesman in this movie which has an incredible ending. A must see and a future cult classic!
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9 of 9 people found the following review helpful
on June 12, 2004
Format: DVD
Forget "Used Cars" & "Cadillac Man". "Suckers" is why I left the buisness. The first time I saw this film I sat with mouth gaping. Every line spoken by Daniel Benzali I had heard over and over again, in every sales meeting, on every car lot I had worked. This movie is 100% real, with the exception of the drug dealing foul ups. That of couse would never happen. Car salesmen are not that sloppy.
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8 of 8 people found the following review helpful
on September 2, 2001
Format: DVDVerified Purchase
If you are or have been in the car business this movie will make you laugh and motivate you - everyone else that is not in the above 2 catagories will be horrified and never ever want to set foot on a car lot again much less purchase from a car dealer. This movie depicts the way the car business used to be - ( I know I was in the car business for 10 years) The car business has been totally transformed in the last 20 years - this move is fantastic and it is hard to belive that this was a low budget film because it is 100% quality...
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5 of 5 people found the following review helpful
on August 11, 2001
Format: DVD
Sorry guys I cant give it 5 stars because only a hand full of movies (ie:The Godfather,Deer hunter) get that rating with that said I give this flick 4 stars for anyone in the business, It will make you laugh your butt off. I myself have been in the car business for over 20+ years and have seen all these characters in real life including myself as the sales manager (OH NO!!)I play this movie at our sales meeting from time to time to lighten up the day. It is the most dark side of the business, I'd like to think we dont pull this stuff on a daily basis but it does happen like it or not. I have to say I cant reccomend this movie to anyone outside the SALES business it most likely wouldnt be so funny if you cant relate. The end of the movie was a little out of wack but if you didnt have some way of ending it I guess it could go on forever. allthough I have seen some parts of the ending in the business no deaths that I recall......at least not from shooting.
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15 of 19 people found the following review helpful
Format: DVD
"Suckers" is an interesting, if not very accomplished, picture about the business of selling cars. Loaded with testosterone, this movie starts out as a low rent version of "Glengarry Glen Ross" (minus the great dialogue). We see the ruthlessness and the sleaze of one particular dealership as our cutthroat salesman will do anything to close a deal for maximum profit. Much of the movie is focused on Daniel Benzali as the man in charge. He gives frequent "pep" talks and motivates his staff to be heartless, cunning, and manipulative to outwit prospective buyers. These portions of the film are definitely the most interesting, and Benzali is a forceful--if not particularly likable--presence. Her performs the same function (in much the same way) that the Alec Baldwin character did in the movie version of "Glengarry" by setting up a competitive sales competition.

Based on the dealership aspect alone, this would have been a pretty intriguing film. But "Suckers" also throws in a few more standard B-movie conventions. We've got one salesman being threatened by loansharks, another involved in the drug trade, and a couple of superfluous sex scenes for the sake of nudity. By the time we near the end, the film has lost all interest in the dealership to go out with a big confrontational shoot-out. Very standard, and not very believable.

"Suckers" is harmless enough. Probably geared more for a male audience, I can imagine some people enjoying this picture--although, for me, it's appeal was somewhat limited. KGHarris, 11/06.
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4 of 4 people found the following review helpful
on January 9, 2009
Format: DVD
I believe a lot of reviewers shortchanging the movie by limiting its merits to the correct depiction of the brutal car business. Yes, it is true. And yes, the acting is great (I actually think that Benzali's performance is out of this world, it might be equaled but not surpassed, check him out on imdb, he is a world-class actor). And yes, the ending is inserted as a dramatic 'finita la comedia', since this movie can go on forever and would be as entertaining as Reggie's creativity during the weekly meetings.
But this movie also poses a very important question (granted, it was asked MANY times before): how the one should live his life. By trying to get away with as much as he can and leave the scorched soil behind or by measuring his action against a moral yardstick. And it does in a very entertaining fashion. As such it serves its purpose to the fullest. As far as the answer to the question - a personal decision of the viewer. 5 stars all the way and my favorite movie of all time. I do realize that it is not 'One Flew Over the Cuckoo's Nest ' or '12 Angry Men', but I can watch it nonstop from any random spot.

And another point. Do not we all from time to time feel a 'little Reggie' inside us who in much more polite and sugar-coated manner than in the movie is trying to convince us to 'go for it'. But if we strip sugar-coating what will be left is exactly a 'big Reggie' talking. So if you are in doubt about some moral decision in your life - watch the movie again - it might help in solving your dilemma in one way or another
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7 of 8 people found the following review helpful
on June 12, 2001
Format: DVD
I have been in automobile sales for 15 years in Atlanta and this movie hits it right on the head. The sales meetings, the banter, etc. all are exactly correct, right up to the sayings and cliches. The movie got out of hand at the end with the shootings but up to that point was 100% realistic. This flick is a true window into the psyche of car salesmen. The ruthlessness, the attitude, the quick comebacks and the anything goes for your commission mindset is all accurate. This movie obviously had a lot of input from someone who had been there and done that. It also shows, if you watch closely, just why it is that car salespeople are masters at character study, recognizing impulse buying and why we are some of the greatest entepreneurs in the world!!!
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5 of 6 people found the following review helpful
on August 13, 2003
Format: DVD
EVERYTHING in that movie, including the sale of dope, I have seen in the dealership. Scumbags? Seen em. Former hit squad member trying to make money to bring relatives out of a third world country? Worked with one. Customers in way over their head in buyers remorse? Seen it. Sex with a customer? Done it. I have lived this life, and the only thing missing is the portrayal of the absolute mental grind that people with a conscience experience on a daily basis. It is the very reason that good people don't stay in the business.
Except for It the last 10 minutes, this movie is everyday occurences in dealerships all across America. It is funny. Real. And very powerful. Watching the family who can't afford the car they bought is something that I have seen dozens of times over a few years. This is a must-see for people who want to know what the car business can really be like.
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2 of 2 people found the following review helpful
on August 23, 2010
Format: DVD
Sucker$$ is a cult classic, and i love it. I love it because i used to be in the car sales buisness, and this is the most realistic depiction of the job as i have seen in a movie. There are no "stars" but the cast all shine through greatly. You have probably all read about the plot from other reviews so my review isnt going that route.

This review will just let you know that car sales is a dirty game, and you get a glimpse of that game in this movie. From the opening scene to the last, the cutt throat mentality is showcase briliantly. I would recommend this movie to whoever loves a good sales movie (Glen Gary Glen Ross or Boiler Room). Aside from the realistic side of the movie, the comedy value is something to mention also. This movie will have you laughing outloud in every scene. I give Suckers a 4 star rating because of its gritty way of showing you a peek of the carsales business and the cast of characters that play their part so well.
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