Sumantra Ghoshal on Management represents Ghoshal¿s twenty-year intellectual odyssey to challenge the underpinnings of management thought; to expose, rework and replace the foundation stones of management thinking. Exploring his key ideas, and reflecting his genius for collaboration along the way, this book shows how he had become a force for good in the world of management
- The first book to bring all the key Ghoshal writings together in one place.
- When a guru is well known and respected collected guru works sell extremely well. Ghoshal was perhaps the foremost management theorist in Europe, and has an army of personal and professional admirers.
- Today's leading lights in management and strategy provide context and commentary.
- Introduction by Julian Birkinshaw, discusses Goshal's work as a whole and its relevance to today's business environment.
- Published on the anniversary of Goshal¿s death, this title will be timely and supported by a national PR campaign that is sure to grab attention.
- Goshal's works are well grounded in research but deeply applicable to the everyday working environment.
- AUDIENCE: Will sell well to academics and general business readers alike. Key audience categories: senior managers, consultants, academics and students.
- BENCHMARKS: The Essential Drucker, HarperCollins 2003. Maslow on Management, John Wiley 1998.
