The Sun and the Moon: The Remarkable True Account of Hoaxers, Showmen, Dueling Journalists, and Lunar Man-Bats in Nineteenth-Century New York [Hardcover]

Matthew Goodman (Author)

Book Description

Publication Date: November 4, 2008

The Sun and the Moon tells the delightful, entertaining, and surprisingly true story of how in the summer of 1835 a series of articles in the Sun, the first of the city’s “penny papers,” convinced the citizens of New York that the moon was inhabited.

Six articles, purporting to reveal the lunar discoveries made by a world-famous British astronomer, described the life found on the moon—including unicorns, beavers that walked upright, and, strangest of all, four-foot-tall flying man-bats. The series quickly became the most widely circulated newspaper story of the era. And the Sun, a brash working-class upstart less than two years old, had become the most widely read newspaper in the world.

Told in richly novelistic detail, The Sun and the Moon brings the raucous world of 1830s New York City vividly to life—the noise, the excitement, the sense that almost anything was possible. The book overflows with larger-than-life characters, including Richard Adams Locke, author of the moon series (who never intended it to be a hoax at all); a fledgling showman named P.T. Barnum, who had just brought his own hoax to New York; and the young writer Edgar Allan Poe, who was convinced that the moon series was a plagiarism of his own work.

An exhilarating narrative history of a city on the cusp of greatness and a nation newly united by affordable newspapers, The Sun and the Moon may just be the strangest true story you’ve ever read.

Editorial Reviews

From Publishers Weekly

Goodman offers a highly atmospheric account of a hoax that he says reflects the birth of tabloid journalism and New York City's emergence as a city with worldwide influence. In August 1835, New York Sun editor Richard Adams Locke wrote and published a hoax about a newfangled telescope that revealed fantastic images of the moon, including poppy fields, waterfalls and blue skies. Animals from unicorns to horned bears inhabited the moon, but most astonishing were the four-foot-tall "man-bats" who talked, built temples and fornicated in public. The sensational moon hoax was reprinted across America and Europe. Edgar Allan Poe grumbled that the tale had been cribbed from one of his short stories; Sun owner Benjamin Day saw his paper become the most widely read in the world; and a pre-eminent British astronomer complained that his good name had been linked to those "incoherent ravings." Goodman (Jewish Food) offers a richly detailed and engrossing glimpse of the birth of tabloid journalism in an antebellum New York divided by class, ethnicity and such polarizing issues as slavery, religion and intellectual freedom. B&w illus. (Nov.)
Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.

From School Library Journal

Goodman (Jewish Food), "Food Maven" columnist for the Forward, encapsulates the enterprising city of New York's schemes and social fabric in an account of the penny newspaper, The Sun's 1835 series purporting to document life on the moon. Assisted by his own talents for fiction writing, Goodman shows how this new working-class organ, by printing fabrications rather than facts (as well as by pioneering the penny per copy press), became the most widely read newspaper in the world. Using magazines, memoirs, and guidebooks of the period, Goodman maintains that the radical English expatriate editor Richard Adams Locke devised the so-called moon hoax to satirize the claims of religious astronomers who believed that God had created extraterrestrial life. This is a rollicking read, perhaps better at conveying a lyrical feel for the time and place than for its scholarly analysis (for which see Sean Wilentz's Chants Democratic: New York City and the Rise of the American Working Class, 1788–1850). Lengthy biographical accounts of P.T. Barnum and Edgar Allan Poe, introduced in part to evince how deception and plagiarism characterized the period, while interesting, are extraneous and little related to the main story. Gracefully worded, footnoted, and with a bibliography, this book's appeal nevertheless is more to the general reader than to the academic. Recommended for public libraries.—Frederick J. Augustyn Jr., Library of Congress
Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.

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Product Details

• Hardcover: 384 pages
• Publisher: Basic Books (November 4, 2008)
• Language: English
• ISBN-10: 0465002579
• ISBN-13: 978-0465002573
• Product Dimensions: 9.3 x 6.3 x 1.2 inches
• Shipping Weight: 1.4 pounds
• Average Customer Review: 4.9 out of 5 stars  See all reviews (10 customer reviews)
• Amazon Best Sellers Rank: #838,066 in Books (See Top 100 in Books)

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Most Helpful Customer Reviews

14 of 15 people found the following review helpful:

5.0 out of 5 stars The flying lunar man-bats who fooled New York, November 12, 2008

By 

T. Hooper (USA) - See all my reviews
(REAL NAME)   

This review is from: The Sun and the Moon: The Remarkable True Account of Hoaxers, Showmen, Dueling Journalists, and Lunar Man-Bats in Nineteenth-Century New York (Hardcover)

The Sun and the Moon tells the fascinating and true story of Richard Adams Locke and the New York Sun 'life on the moon' hoax of the 1830's.

Goodman weaves a compelling narrative thread that traces the growth of penny newspapers amidst the turmoil of abolitionism and a steady stream of incredible scientific discoveries. Anyone passionate about historical New York and the newspaper trade will be highly entertained by the oddball cast of characters including dueling newspaper editors along with better known personages such as PT Barnum and Edgar Allan Poe. The Sun and the Moon maintains a very readable balance between biography, historical tome and interpretation from a modern perspective.

The moon hoax itself was ground zero for fabulist media coverage that gathered steam in the 20th century with hoaxes like the Shaver Mystery and continues today. Goodman has done some fine detective work on uncovering the heart of this oddball story, as well as highlighting Locke's motivations in writing a satire on the conflict between science and religion that became a legendary story about human nature and our desire to believe. Highly recommended.

5 of 5 people found the following review helpful:

5.0 out of 5 stars What Goes Around Comes Around, March 3, 2009

By 

Marta Rose (Philadelphia, PA) - See all my reviews
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This review is from: The Sun and the Moon: The Remarkable True Account of Hoaxers, Showmen, Dueling Journalists, and Lunar Man-Bats in Nineteenth-Century New York (Hardcover)

The Sun and The Moon is a terrific read that I highly recommend. In it, Goodman tells the intertwined stories of the rise of the tabloid press in New York City in the 1830's, and a marvelous hoax perpetuated by John Adams Locke, the editor of the first and most successful penny paper, The Sun. This hoax convinced most of New York, and eventually the rest of the country and Europe as well, that the noted astronomer John Herschel had invented a "hydro-oxygen telescope" which allowed him to view the moon up close, and that he had found remarkable creatures, including biped beavers that lived in houses, and intelligent -- and apparently immodest -- man-bats. Both of these stories are interesting in and of themselves, and well-told, but Goodman's real genius is to place these stories in various social, religious, scientific and political contexts that both animate them and give them tremendous relevance today. These contexts include the abolitionist movement, and the vicious racism of most of New York and its press; the role of the press and in particular the newspaper in society; the tension between religious faith and scientific inquiry; the quest for intelligent life in the universe; and the thirst most of us share for sensationalism and the bizarre (and our willingness to fork over a lot of money to have that thirst quenched). Woven through this story are several intriguing supporting characters, including Edgar Allen Poe, who was certain Locke had plagiarized his own moon story Hans Phaal (which was itself in large part plagiarized); and P.T. Barnum, who was touring at the time with a slave woman whom he claimed to be the 160 year old nurse-maid of George Washington. The Sun and the Moon is a story meticulously well-researched, imaginatively and entertainingly told, very nicely written, and well-worth reading.

4 of 4 people found the following review helpful:

5.0 out of 5 stars The Greatest Newspaper Hoax Ever, January 23, 2009

By 

R. Hardy "Rob Hardy" (Columbus, Mississippi USA) - See all my reviews
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This review is from: The Sun and the Moon: The Remarkable True Account of Hoaxers, Showmen, Dueling Journalists, and Lunar Man-Bats in Nineteenth-Century New York (Hardcover)

Hoaxes like Ponzi schemes or psychic healings aren't much fun; we have too much sympathy for those who endure losses to schemers. A good newspaper hoax, however, has all the charm of a harmless practical joke. It can promote humor even among those taken in, and can even improve our understanding of ourselves. It is possible that the best newspaper hoax ever was one from 1835, when many New Yorkers, astonished but not incredulous, learned that astronomers had spotted animals, plants, and men with wings going about their livings on the Moon. This rollicking, funny, and revealing story is now told in _The Sun and the Moon: The Remarkable True Account of Hoaxers, Showmen, Dueling Journalists, and Lunar Man-Bats in Nineteenth Century New York_ (Basic Books) by Matthew Goodman. The author has dug into mountains of yellowing newspapers and journals to tell the story that not only includes this particular hoax, but also the contemporary hoaxing of P. T. Barnum and of Edgar Allen Poe. He has also given us a lively picture of the world of the penny papers and their circulation wars.

Richard Adams Locke had been talented court reporter, and became editor of _The New York Sun_ in 1835. Locke had an interest in astronomy, but he was a freethinker who detested the way preachers of the time were misusing science by imagining distant worlds. Locke did some imagining himself. John Herschel had published his _Treatise on Astronomy_ to great acclaim, and was then working at the Cape of Good Hope, making observations for the southern hemisphere. So Locke came up with a fanciful, credible tale of Herschel's newest observations made by a super-powerful telescope, which, according to Locke, used the principle of the "hydro-oxygen microscope" to brighten the images from the lenses to produce pictures of unprecedented detail. That red blur on the Moon resolved itself into a field of poppies, and there were birds, biped beavers, unicorns, and best of all, the "Vespertilio-homo" or man-bats, who could be seen to be holding spirited conversations between themselves, and cavorting with their females in ways whose description _The Sun_ could not include, but which would, it assured readers, be scientifically addressed by Herschel's official reports. Herschel was far away and could not be reached for comment, of course. One of his friends eventually brought him a copy of the lunar stories, and Herschel laughed out loud at the audacity of the tale, but it proved to be less amusing to him as for years he was repeatedly asked about the man-bats. Horace Greeley himself admired the "unquestionable plausibility and verisimilitude" of the stories, and said that at least nine-tenths of those who read them took them to be real (although a far larger portion said they had known it was a hoax all along, once the hoax was discovered). Poe, himself a plagiarist from time to time, accused Locke of plagiarizing from him. P. T. Barnum, who at this time was profiting from his first great hoax, the supposedly 161-year-old former slave who nursed George Washington, admired the lunar humbug, whose scientific detail "... exacted the homage of belief from all but cross-grained and inexorable skeptics." Everyone in New York was talking about the man-bats, and they were a great success for _The Sun_ as well as an embarrassment for the other papers which could not cover the lunar happenings except to report on _The Sun_'s sensation. The rival papers said, once the hoax was exposed, that _The Sun_ would suffer not only shame but reduced circulation, but neither happened. There were comic theatrical presentations on lunar themes as well as a vast painted diorama to recreate the lunar landscape. Illustrations of the stories sold well. After the hoax was exposed, and New Yorkers had a good laugh at themselves, it was translated into different languages and caused sensation in foreign lands.

Goodman's history of the hoax benefits from controlled digressions that explain the atmosphere of the times: abolitionism, the chess automaton, (literal) duels between editors, hogs as urban garbage controls, and the sometimes bloody clashes of Whigs and Democrats. His themes of public credulousness and the clash between science and religion are great ones, but do not overpower a quirky, stranger-than-life tale of the time that Americans thought that the eternally fascinating question of life on other worlds had been authoritatively settled.